Highspot vs. Zendesk Guide

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Highspot
Score 8.5 out of 10
N/A
Highspot is a sales content management software solution offered by Highspot.N/A
Zendesk Guide
Score 9.5 out of 10
N/A
Zendesk Guide is a smart knowledge base built to help support teams continuously improve content, keep it up to date, and serve it to customers.N/A
Pricing
HighspotZendesk Guide
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
HighspotZendesk Guide
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
HighspotZendesk Guide
Best Alternatives
HighspotZendesk Guide
Small Businesses
Lead411
Lead411
Score 8.3 out of 10
Front
Front
Score 9.2 out of 10
Medium-sized Companies
Paperflite
Paperflite
Score 8.0 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Enterprises
Paperflite
Paperflite
Score 8.0 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HighspotZendesk Guide
Likelihood to Recommend
7.6
(56 ratings)
7.4
(8 ratings)
Likelihood to Renew
10.0
(2 ratings)
-
(0 ratings)
Usability
7.1
(11 ratings)
-
(0 ratings)
Support Rating
10.0
(13 ratings)
8.0
(2 ratings)
User Testimonials
HighspotZendesk Guide
Likelihood to Recommend
Highspot
Great for delivering insight on which personas are engaging with the material shared. If I've had multiple meetings with personas, but they have not engaged with my proposal, I'm now able to understand the priority of our partnership and how it ranks within their other initiatives.
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Zendesk
In our company, we host our benefit articles based on country on our Zendesk Guide. However, these articles should not be seen by employees that are outside their respective article country. For example, an employee that is based in Thailand shouldn't be seeing Malaysia benefits article as employees might compared benefits. With Zendesk Guide, the system allow us to set the configuration of the article so it is only visible Thailand-based employees, and for Malaysia article, only Malaysia-based employees
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Pros
Highspot
  • From an admin perspective, the platform is very easy to navigate, build and launch new content and informational pages for our team.
  • The search feature within the platform is very accurate and does a great job of curating the top content based off of what our reps are looking for.
  • The ability for our reps to hit 'edit in word online' or 'edit in Excel online' is great because our reps don't have to download a doc, edit it and then re-upload into the system. Any changes they make are auto-saved and stored right in Highspot. They can then present straight from the platform.
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Zendesk
  • They give us ability to control the whole frontend of the Communities by giving us access to manipulate HTML (in HBS file), CSS and JS
  • They give handlebars templating engine in backend which helps us to show various listing rendered through server side without having need to implement client side rendering of the listing and features.
  • They provide us dynamic content fields, which can be useful for mapping categories or storing category and topic IDs so we don't need to hard code IDs in Sandbox and Production separately.
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Cons
Highspot
  • The mobile platform is not as user-friendly, missing some of the ease of use from a mobile device.
  • The Help section is not as comprehensive or accurate. Often a search yields answers that are not relevant to the issue trying to be resolved.
  • Content can only be sorted alphabetically or by date, it would be useful to be able to sort by author or department as well.
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Zendesk
  • Formatting according to our brand guidelines can be tricky
  • Reporting metrics are lacking
  • The user interface can be confusing
  • Their support team takes a long time to respond
  • They have comments open on their KB articles, but almost noone responds, which is frustrating.
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Likelihood to Renew
Highspot
I love Highspot, it saves me a ton of time every single day. I like how my correspondence looks professional and I know what I'm sending is accurate and company approved. I'm able to add it to an email template in seconds and choose multiple brochures if it fits the information the student wants or requested. I can also customize templates to make them company specific when appropriate
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Zendesk
No answers on this topic
Usability
Highspot
It is a very intuitive website with easy navigation. I am also able to search by market name alone to get all the information that I need within that market. It is only as good as the information you place into it, but the naming conventions should be standard across the board.
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Zendesk
No answers on this topic
Support Rating
Highspot
I have not needed any customer support until now, I guess this is because they work on a proactive maintenance of the platform. We have an internal team working with Highspot so if I need help I go to my internal team not directly to Highspot. I have never heard any complaints.
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Zendesk
The support is good but can sometime be frustrating to get a quick answer. We end up being sent articles that don't answer the question and then we have to go back and try again
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Alternatives Considered
Highspot
Dropbox was sufficient for storing content in an easy to access space but, provided us no value beyond that. SharePoint actually made us less productive due to the amount of time our sales team had to spend searching for the right piece of content. Neither solution provided us any analytics as to what content was being used/engaged with.

Highspot provided us with intuitive content search and organization with the ability to tag keywords, search queries, and fine-tune categorization of all of our content. Highspot also provided us with direct feedback when our customer or prospective customers were viewing content which enabled us to follow-up at the perfect time and was directly attributed to several closed won opportunities. Their Outlook integration is the icing on the top as it allows our sales team to share content, access email templates, and link communication back to Salesforce without ever having to leave the email client. With these features combined Highspot has made me drastically more productive and efficient in my work.
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Zendesk
It is an attribute of Zendesk that allows for easy over the phone communication between agents and customers. It is more personal and allows for better productivity. Phone support from anywhere with reliable internet connection which is essential to call center communication whether in the office or in the home of the agent.
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Return on Investment
Highspot
  • Highspot has created more efficiency within our Sales team as reps no longer have to "hunt" for up-to-date collateral
  • Highspot helps us understand what collateral gets deals in pipeline
  • Highspot aids in new employees getting ramped easier and faster with one location to review training content
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Zendesk
  • We used it for multiple customer so we can say ROI of Zendesk Guide is very competitive.
  • Zendesk meet[s] most of the business objective[s], which suits [a]s best product among its competitor.
  • I highly recommend to use Zendesk for knowledge base and tickets and agents.
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ScreenShots

Highspot Screenshots

Screenshot of Content usage analytics