What users are saying about
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Top Rated
1027 Ratings

Hootsuite

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Top Rated
1027 Ratings
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Score 8 out of 100
41 Ratings
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Score 9.2 out of 100

Feature Set Ratings

  • SAP Cloud for Social Engagement ranks higher in 7 feature sets: Listening/monitoring, Publishing, Engagement, Marketing, Channel coverage/integration, Reporting/analytics, Account management

Listening/monitoring

7.5

Hootsuite

75%
8.7

SAP Cloud for Social Engagement

87%
SAP Cloud for Social Engagement ranks higher in 4/4 features

Boolean keyword searches

7.3
73%
153 Ratings
9.3
93%
3 Ratings

Filtering out noise/spam

7.0
70%
166 Ratings
7.7
77%
3 Ratings

Sentiment analysis

7.4
74%
155 Ratings
8.7
87%
3 Ratings

Broad channel coverage

8.2
82%
220 Ratings
9.0
90%
3 Ratings

Publishing

8.2

Hootsuite

82%
9.3

SAP Cloud for Social Engagement

93%
SAP Cloud for Social Engagement ranks higher in 4/4 features

Content planning and scheduling

9.1
91%
319 Ratings
10.0
100%
3 Ratings

Audience targeting

7.7
77%
216 Ratings
9.3
93%
3 Ratings

Content optimization

7.8
78%
257 Ratings
9.3
93%
3 Ratings

Workflow management

8.2
82%
264 Ratings
8.7
87%
3 Ratings

Engagement

7.8

Hootsuite

78%
8.8

SAP Cloud for Social Engagement

88%
SAP Cloud for Social Engagement ranks higher in 2/3 features

Automated routing and prioritization

7.6
76%
182 Ratings
9.3
93%
3 Ratings

Customer interaction histories

7.7
77%
197 Ratings
9.3
93%
3 Ratings

Bulk actions

7.9
79%
219 Ratings
7.7
77%
3 Ratings

Marketing

7.5

Hootsuite

75%
9.0

SAP Cloud for Social Engagement

90%
SAP Cloud for Social Engagement ranks higher in 4/4 features

Lead generation

7.1
71%
150 Ratings
9.3
93%
3 Ratings

Content marketing

8.1
81%
226 Ratings
9.3
93%
3 Ratings

Paid media management

7.3
73%
143 Ratings
9.3
93%
3 Ratings

Campaigns and promotions

7.6
76%
190 Ratings
8.0
80%
3 Ratings

Channel coverage/integration

8.5

Hootsuite

85%
9.0

SAP Cloud for Social Engagement

90%
SAP Cloud for Social Engagement ranks higher in 4/7 features

Twitter

9.1
91%
291 Ratings
8.7
87%
3 Ratings

Facebook

9.0
90%
300 Ratings
10.0
100%
3 Ratings

LinkedIn

8.6
86%
257 Ratings
10.0
100%
3 Ratings

Google+

8.9
89%
60 Ratings
8.0
80%
2 Ratings

Instagram

8.1
81%
263 Ratings
10.0
100%
3 Ratings

Pinterest

7.7
77%
135 Ratings
7.0
70%
2 Ratings

YouTube

7.9
79%
126 Ratings
9.3
93%
3 Ratings

Reporting/analytics

7.8

Hootsuite

78%
9.3

SAP Cloud for Social Engagement

93%
SAP Cloud for Social Engagement ranks higher in 3/3 features

Campaign success analytics

7.8
78%
226 Ratings
9.3
93%
3 Ratings

Real-time tracking

7.8
78%
232 Ratings
9.3
93%
3 Ratings

Competitor analysis

7.6
76%
155 Ratings
9.3
93%
3 Ratings

Account management

8.1

Hootsuite

81%
10.0

SAP Cloud for Social Engagement

100%
SAP Cloud for Social Engagement ranks higher in 2/2 features

Role-based user permissions & privileges

8.4
84%
220 Ratings
10.0
100%
3 Ratings

Mobile access

7.8
78%
247 Ratings
10.0
100%
3 Ratings

Attribute Ratings

  • SAP Cloud for Social Engagement is rated higher in 3 areas: Likelihood to Recommend, Usability, Support Rating

Likelihood to Recommend

8.3

Hootsuite

83%
377 Ratings
9.3

SAP Cloud for Social Engagement

93%
3 Ratings

Likelihood to Renew

8.8

Hootsuite

88%
80 Ratings

SAP Cloud for Social Engagement

N/A
0 Ratings

Usability

9.0

Hootsuite

90%
27 Ratings
9.3

SAP Cloud for Social Engagement

93%
2 Ratings

Availability

10.0

Hootsuite

100%
36 Ratings

SAP Cloud for Social Engagement

N/A
0 Ratings

Performance

10.0

Hootsuite

100%
32 Ratings

SAP Cloud for Social Engagement

N/A
0 Ratings

Support Rating

8.1

Hootsuite

81%
260 Ratings
9.3

SAP Cloud for Social Engagement

93%
2 Ratings

In-Person Training

6.0

Hootsuite

60%
1 Rating

SAP Cloud for Social Engagement

N/A
0 Ratings

Online Training

10.0

Hootsuite

100%
8 Ratings

SAP Cloud for Social Engagement

N/A
0 Ratings

Implementation Rating

10.0

Hootsuite

100%
65 Ratings

SAP Cloud for Social Engagement

N/A
0 Ratings

Configurability

10.0

Hootsuite

100%
1 Rating

SAP Cloud for Social Engagement

N/A
0 Ratings

Vendor post-sale

9.1

Hootsuite

91%
1 Rating

SAP Cloud for Social Engagement

N/A
0 Ratings

Vendor pre-sale

10.0

Hootsuite

100%
2 Ratings

SAP Cloud for Social Engagement

N/A
0 Ratings

Likelihood to Recommend

Hootsuite

I like how simple it is to navigate the platform. It allows me to easily arrange my material and share my posts across several platforms in a sensible and orderly manner. Furthermore, whenever I have a problem with scheduling, I can obtain help quickly from the service team. I've been using Hootsuite since 2021 and haven't missed a single post.
Read full review

SAP

My company exists within the Hospitality & Tourism industry where we provide Marketing and Event Planning services. SAP Cloud for Social Engagement helps me gain insight into how my vendors and clients feel about my company's brands, categories, products and services while remaining up-to-date with current market issues and trends.
Read full review

Pros

Hootsuite

  • Hootsuite is excellent for viewing all your posts on every social media platform in one place
  • Hootsuite is great for showing you what that post will look like with the graphic attached.
  • Hootsuite is great for moving posts that need to be edited to a different day or month.
  • Hootsuite is great for offering you times to post if you aren't sure at which time to post
Read full review

SAP

  • Communication with multiple social media accounts including Facebook,Twitter and LinkedIn.
  • Utilize social preconfigured templates to respond quickly to current and potential clients.
  • Go above and beyond the number of Twitter followers and Facebook likes. Gain real-time insight into key trends and topics being discussed.
Read full review

Cons

Hootsuite

  • I wish I could have Hootsuite automatically delete hashtags from my Facebook posts, which would save me having to delete them manually before hitting post to multiple accounts.
  • Hootsuite doesn't work great when trying to add multiple photos to an Instagram post.
  • I wish there was an ability to have notifications from accounts pop up or somehow notify me elsewhere on my computer. You might need an app rather than a browser window to accomplish this however.
Read full review

SAP

  • Include more social network standard integrations
  • Include more ready to use templates
  • Add more metrics within reports being pulled
Read full review

Pricing Details

Hootsuite

Starting Price

$49 per month

Editions & Modules

Hootsuite editions and modules pricing
EditionModules
Professional$491
Team$1792
Business$7393
EnterpriseContact for Pricing4

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

Optional

Additional Details

*Prices displayed in USD, based on annual billing, but do not include applicable taxes. Free - 1 user / 2 social accounts Professional @ $49/month - 1 user / 10 social accounts Team @ $179/month - 3 users / 20 social accounts Business - starting @ $739/month - 5 users / 35 social accounts Enterprise - contact for pricing, unlimited users / 50+ social accounts

Pricing Plans

SAP Cloud for Social Engagement

Starting Price

Editions & Modules

SAP Cloud for Social Engagement editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Likelihood to Renew

    Hootsuite

    At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
    Read full review

    SAP

    No answers on this topic

    Usability

    Hootsuite

    The layout of horizontal columns for each stream or search is a very cumbersome way to display information. There isn't an easy way to sort, filter, or otherwise re-organize the streams to limit the current view to relevancy. This is one of the primary reasons why we plan to move to another platform.
    Read full review

    SAP

    It does the job it promises. It provides a very effective communication channel between my company and its clients and ensures that it is clear and retrievable. Communication is easier across various channels and also, many pre-recorded formats are available to make the process even smoother.
    Read full review

    Reliability and Availability

    Hootsuite

    Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite. Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.
    Read full review

    SAP

    No answers on this topic

    Performance

    Hootsuite

    Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!
    Read full review

    SAP

    No answers on this topic

    Support Rating

    Hootsuite

    I haven't had to use support for Hootsuite at all, but from what I hear, their functionality is incredible! I hope I never have to use support, but it's good to know that they're efficient at their job, and it is one of the reasons why I love Hootsuite so much.
    Read full review

    SAP

    The marketing teams have reached out to SAP Cloud for Social Engagement support team multiple times and it has always been a breeze. Every issue is mostly resolved within the promised time frame. They seem to be well educated on the product.
    Read full review

    In-Person Training

    Hootsuite

    Very easy to teach and learn
    Read full review

    SAP

    No answers on this topic

    Online Training

    Hootsuite

    Would rate it a 10. We received two hours of online training and it was of very high-quality. HootSuite also offers HootSuite University which is an extremely comprehensive training portal with self-paced quizzes, training webinars and videos, best-practice papers, product certification, and access to a network of external experts. This is a fantastic resource.
    Read full review

    SAP

    No answers on this topic

    Implementation Rating

    Hootsuite

    One person of the organization must take the time to understand the product throughly. Next that person should work with the Hootsuite team to maximize the architecture of your platform and mitigate any problems that may crop up. Also, if a team members voices a concern or is having a problem roll your sleeves up and help them if not it can kill support for the product and end any chances of a renewal. Lastly, set aside enough time to allow for training and refresher training. Solve all problems ambiguity can not be permitted
    Read full review

    SAP

    No answers on this topic

    Alternatives Considered

    Hootsuite

    A colleague recommended that I look at Hootsuite as an invaluable extension of our social media engagement strategy. When I began this role and sparked a renewed focus on marketing and communication, I encouraged the use of Hootsuite. My colleagues have enjoyed using the platform, and we are very satisfied with the way Hootsuite enables our work to go forward.
    Read full review

    SAP

    The SAP solution is more complete than others because it includes capabilities for social media listening, real-time social media message response, social profiles and history, and analytics in one system.
    Read full review

    Scalability

    Hootsuite

    We haven't needed to scale it all.
    Read full review

    SAP

    No answers on this topic

    Return on Investment

    Hootsuite

    • I have been able to evaluate which posts, in general, do well and figure out what types of posts to make (content)
    • It's been harder however to compare on social medial platform compared to another because it's hard to duplicate a post with a new owly (I think you used to be able to) but more so, you also can't assign it a custom owly link so I can see at a glance which owly link was associated with what platform.
    Read full review

    SAP

    • Provides real-time social media messaging responses
    • Organizes analytics within one system
    • Our planners and sales team has seen an overall increase in business and revenue after implementing the SAP Cloud for Social Engagement
    Read full review

    Screenshots

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