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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    IBM Digital Commerce

    Score9 out of 10
    N/AIBM Digital Commerce is an e-commerce platform that is designed to deliver omni-channel shopping experiences, including mobile, social, and in-store. In June 2019, IBM Digital Commerce was acquired by HCL Technologies.N/A

    Mixpanel

    Score8.3 out of 10
    N/AMixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…

    $0

    per month

    Pricing
    IBM Digital CommerceMixpanel
    Editions & Modules
    No answers on this topic
    Free
    $0
    per month
    Growth
    $17
    per month
    Enterprise
    Contact sales
    Offerings
    Pricing Offerings
    IBM Digital CommerceMixpanel
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Mixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!
    More Pricing Information
    Community Pulse
    IBM Digital CommerceMixpanel
    Considered Both Products
    IBM
    No answer on this topic
    Mixpanel
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    86%
    Would buy again
    12 Answers
    Delivers good value for the price
    No answers on this topic
    91%
    Delivers good value for the price
    10 Answers
    Happy with the feature set
    No answers on this topic
    93%
    Happy with the feature set
    13 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    88%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    No answers on this topic
    90%
    Implementation went as expected
    9 Answers
    Features
    IBM Digital CommerceMixpanel
    Online Storefront
    Comparison of Online Storefront features of IBM Digital Commerce and Mixpanel
    Feature
    IBM Digital Commerce
    7.6
    3 Ratings
    3% below category average
    Mixpanel
    -
    Ratings
    Product catalog & listings8.03 Ratings00 Ratings
    Product management8.03 Ratings00 Ratings
    Bulk product upload8.03 Ratings00 Ratings
    Branding8.03 Ratings00 Ratings
    Mobile storefront8.03 Ratings00 Ratings
    Product variations8.03 Ratings00 Ratings
    Website integration8.03 Ratings00 Ratings
    Visual customization8.03 Ratings00 Ratings
    CMS4.02 Ratings00 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of IBM Digital Commerce and Mixpanel
    Feature
    IBM Digital Commerce
    6.0
    3 Ratings
    24% below category average
    Mixpanel
    -
    Ratings
    Abandoned cart recovery6.02 Ratings00 Ratings
    Checkout user experience6.03 Ratings00 Ratings
    Online Payment System
    Comparison of Online Payment System features of IBM Digital Commerce and Mixpanel
    Feature
    IBM Digital Commerce
    6.0
    3 Ratings
    33% below category average
    Mixpanel
    -
    Ratings
    eCommerce security6.03 Ratings00 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of IBM Digital Commerce and Mixpanel
    Feature
    IBM Digital Commerce
    7.0
    3 Ratings
    9% below category average
    Mixpanel
    -
    Ratings
    Promotions & discounts7.03 Ratings00 Ratings
    Personalized recommendations7.03 Ratings00 Ratings
    SEO7.03 Ratings00 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of IBM Digital Commerce and Mixpanel
    Feature
    IBM Digital Commerce
    6.2
    3 Ratings
    26% below category average
    Mixpanel
    -
    Ratings
    Multi-site management8.03 Ratings00 Ratings
    Order processing5.03 Ratings00 Ratings
    Inventory management6.03 Ratings00 Ratings
    Shipping6.03 Ratings00 Ratings
    Custom functionality6.03 Ratings00 Ratings
    Best Alternatives
    IBM Digital CommerceMixpanel
    Small Businesses
    Ecwid by Lightspeed
    Score10 out of 10
    PostHog
    Score8.3 out of 10
    Medium-sized Companies
    Shopify
    Score8.7 out of 10
    Heap
    Score8.1 out of 10
    Enterprises
    Adobe Commerce
    Score8.1 out of 10
    Gainsight PX
    Score7.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    IBM Digital CommerceMixpanel
    Likelihood to Recommend
    9.0
    (5 ratings)
    9.0
    (50 ratings)
    Likelihood to Renew
    8.0
    (2 ratings)
    10.0
    (13 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (2 ratings)
    Support Rating
    8.0
    (1 ratings)
    1.0
    (8 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (2 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.9
    (3 ratings)
    User Testimonials
    IBM Digital CommerceMixpanel
    Likelihood to Recommend
    IBM
    I think WebSphere Commerce is well suited for customers looking to sell products online that need robustness and scalability as a priority. It provides a complete order cycle out of the box, or you can integrate with your existing order fulfillment. Online shopping models like digital subscriptions or a marketplace are not well suited as it requires a lot of customization
    Incentivized
    Read full review
    Mixpanel
    As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
    Incentivized
    Read full review
    Pros
    IBM
    • Websphere commerce provides efficient contract based pricing. Contract based pricing greatly helps in handling prices for different business
    • Catalog filtering is one other strength of websphere commerce, as it helps to filter the show only those products that the customer is entitled to
    • Extended site model is one other strength of WCS as it greatly helps in having multiple e-commerce sites for different demographics, for branding etc
    Incentivized
    Read full review
    Mixpanel
    • Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
    • The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
    • I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
    • The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
    Incentivized
    Read full review
    Cons
    IBM
    • The e-Marketing spots contain content associated with marketing activities to target customer segment - needs some improvement. The algorithm to set up the priority of each of the Web Activity with in eMarketing spot is little bit confusing.
    • The catalog load can be simplified.
    • WebSphere Commerce is a huge application - someone needs to spend at least 5-6 years to learn about the whole application.
    Incentivized
    Read full review
    Mixpanel
    • Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
    • A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
    Incentivized
    Read full review
    Likelihood to Renew
    IBM
    The scalability and various configurations of the product allows for a wide range of e-commerce site features. It provides a storefront to begin with so it helps with speeding up development.
    Incentivized
    Read full review
    Mixpanel
    It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
    Read full review
    Usability
    IBM
    No answers on this topic
    Mixpanel
    Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases
    Incentivized
    Read full review
    Support Rating
    IBM
    No answers on this topic
    Mixpanel
    We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
    Incentivized
    Read full review
    Online Training
    IBM
    No answers on this topic
    Mixpanel
    Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
    Read full review
    Implementation Rating
    IBM
    No answers on this topic
    Mixpanel
    Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
    Read full review
    Alternatives Considered
    IBM
    IBM Digital Commerce was a lot more customizable and had a good engine for us to make enhancements. We were not locked down to certain integrations and we were able to utilize a lot of the features outside of the box vs using a prescribed set of features and functionality that other tools would force us to use
    Incentivized
    Read full review
    Mixpanel
    • There was not really any other competitors for this specific use case that had a chance
    • We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
    • Other solutions out there seemed to be too expensive and this was the most recommended
    • Heap seemed to be the best OTHER option but didn't take the time to evaluate
    Incentivized
    Read full review
    Return on Investment
    IBM
    • For our clients in the apparel industry, the flexibility that WCS provides to scale up really helped their online business to grow tremendously.
    • Our client in the restaurant industry can't quite leverage what WCS has to offer though as it doesn't really fit their shopping model.
    • Another positive impact is that it allows our clients to streamline their commerce system in interacting with their backend.
    Incentivized
    Read full review
    Mixpanel
    • We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
    • We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
    • We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
    Incentivized
    Read full review
    ScreenShots

    Mixpanel Screenshots

    Screenshot of Mixpanel's Insights report enables you to see how often users perform meaningful actions, monitor growth of key user cohorts, like power users, and slice and dice trends by any attribute.Screenshot of Mixpanel's powerful Flows report enables you to identify top user paths to see where people get stuck, and discover actions users take before, after, or between key events.Screenshot of Mixpanel's Retention report helps you understand how often users return and visualize feature stickiness. You can also slice and dice retention data to identify user groups that retain best and to find out what causes churn.