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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iContact

    Score6.8 out of 10
    N/AiContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.

    $14

    per month

    ReputationStacker

    Score10 out of 10
    N/AReputationStacker is a Reputation Management platform designed to automate the acquisition of customer reviews and monitor brand sentiment across multiple locations. The solution provides tools for Review Generation, Customer Feedback Collection, and Multi-Location Management. Key Capabilities Automated Review Campaigns: The system triggers automated SMS (Short Message Service) and Email review invitations based on customer transactions. The vendor…

    $79

    per month

    Pricing
    iContactReputationStacker
    Editions & Modules
    1500 Users
    $15.00
    per month
    2500 Users
    $25.00
    per month
    5000 Users
    $45.00
    per month
    Lite
    $79
    per month
    Standard
    $99
    per month per location
    Professional
    $124
    per month per location
    Offerings
    Pricing Offerings
    iContactReputationStacker
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeRequired
    Additional Details—Discount available for annual billing.
    More Pricing Information
    Community Pulse
    iContactReputationStacker
    Considered Both Products
    iContact
    No answer on this topic
    ReputationStacker
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    9 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    9 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    9 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    9 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    9 Answers
    Features
    iContactReputationStacker
    Email & Online Marketing
    Comparison of Email & Online Marketing features of iContact and ReputationStacker
    Feature
    iContact
    6.6
    26 Ratings
    20% below category average
    ReputationStacker
    -
    Ratings
    WYSIWYG email editor7.024 Ratings00 Ratings
    Dynamic content7.021 Ratings00 Ratings
    Ability to test dynamic content5.021 Ratings00 Ratings
    Landing pages7.014 Ratings00 Ratings
    A/B testing5.017 Ratings00 Ratings
    Mobile optimization7.021 Ratings00 Ratings
    Email deliverability reporting7.025 Ratings00 Ratings
    List management8.025 Ratings00 Ratings
    Triggered drip sequences6.015 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of iContact and ReputationStacker
    Feature
    iContact
    8.0
    26 Ratings
    5% above category average
    ReputationStacker
    -
    Ratings
    Dashboards8.026 Ratings00 Ratings
    Standard reports8.025 Ratings00 Ratings
    Custom reports8.015 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of iContact and ReputationStacker
    Feature
    iContact
    7.0
    1 Ratings
    15% below category average
    ReputationStacker
    -
    Ratings
    URL Validation7.01 Ratings00 Ratings
    Link Tracking7.01 Ratings00 Ratings
    Image Validation7.01 Ratings00 Ratings
    Inbox Display7.01 Ratings00 Ratings
    Email Accessibility Tools7.01 Ratings00 Ratings
    Spelling and Grammar Check7.01 Ratings00 Ratings
    Spam Testing7.01 Ratings00 Ratings
    Email Previews7.01 Ratings00 Ratings
    Best Alternatives
    iContactReputationStacker
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Brand24
    Score9 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Birdeye
    Score8.7 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iContactReputationStacker
    Likelihood to Recommend
    8.0
    (45 ratings)
    10.0
    (9 ratings)
    Likelihood to Renew
    3.4
    (19 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (6 ratings)
    10.0
    (9 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (9 ratings)
    10.0
    (2 ratings)
    Online Training
    1.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    7.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    iContactReputationStacker
    Likelihood to Recommend
    iContact
    I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.
    Incentivized
    Read full review
    ReputationStacker
    ReputationStacker is extremely well designed for multi-location practices that care about improving and protecting their online reputation and visibility in local search engine results (which is extremely important for our business). It makes it easy to consistently generate reviews for each location and address issues that patients have before they become bigger problems. If you’re looking for an all-in-one marketing platform, this isn’t that. It's just focused on online reputation and reviews and it does that really well (instead of trying to do everything).
    Read full review
    Pros
    iContact
    • Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
    • Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
    • Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.
    Incentivized
    Read full review
    ReputationStacker
    • Online reputation management for multiple locations of our business
    • Review generation for all of our clinics (with a focus on Google reviews)
    • Responding to reviews at scale
    • Review and reputation reporting
    Read full review
    Cons
    iContact
    • We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
    • The regular version of iContact doesn't support event management or logic flows for automated messaging.
    • Custom form fields have limited field type options (can't build a drop-down).
    Incentivized
    Read full review
    ReputationStacker
    • Adding additional locations of our business wasn't obvious at first, but when I figured out how to do it it was easy after that.
    Read full review
    Likelihood to Renew
    iContact
    iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.
    Read full review
    ReputationStacker
    No answers on this topic
    Usability
    iContact
    I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
    Incentivized
    Read full review
    ReputationStacker
    We had our marketing person set it up, and now it automatically gets us Google reviews. It couldn't be easier.
    Read full review
    Reliability and Availability
    iContact
    iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
    Read full review
    ReputationStacker
    No answers on this topic
    Support Rating
    iContact
    They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
    Incentivized
    Read full review
    ReputationStacker
    I had a question about how to add new locations and the support team got back to me immediately and showed me how to do it.
    Read full review
    Online Training
    iContact
    The templates are difficult to customize, and they don't render well in email platforms
    Read full review
    ReputationStacker
    No answers on this topic
    Implementation Rating
    iContact
    i wouldn't be using it if i wasn't satisfied. time is money
    Read full review
    ReputationStacker
    No answers on this topic
    Alternatives Considered
    iContact
    I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.
    Read full review
    ReputationStacker
    Swell was too expensive. ReputationStacker does the same things (and more), costs less, and as far as I can tell from the Swell demo we did, a lot easier to use.
    Read full review
    Scalability
    iContact
    iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
    Read full review
    ReputationStacker
    No answers on this topic
    Return on Investment
    iContact
    • We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
    • We like the breakdown of statistics in the dashboard. They're easy to read.
    • iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.
    Incentivized
    Read full review
    ReputationStacker
    • We have an average of over 30% more clicks on our Google Business Profiles since we started using ReputationStacker (because we now show a lot higher in Google's local search pack).
    Read full review
    ScreenShots

    ReputationStacker Screenshots

    Screenshot of ReputationStacker's review management interface, which helps businesses of all sizes get more reviews, respond to them, share them on social media & their own websites, and manage their entire online reputation from a single dashboard.Screenshot of ReputationStacker's review monitoring dashboard. It monitors reviews from over 100 review sites, from Google to industry-specific review sites (like Avvo for lawyers and Healthgrades for doctors).

The user can respond to reviews directly from the ReputationStacker dashboard, and assign reviews to teammates for follow-up, share reviews as posts on social media pages, and share reviews on a company's website via the Review Feed widget.Screenshot of ReputationStacker's reports. These help to turn the qualitative feedback from online reviews and customer feedback into quantified data.

ReputationStacker works for single-location SMBs, but for multi-location online reputation management, the system is not only designed for automatic review generation, but also to run apples-to-apples comparisons of a business's locations to discover what customers really care about, including what's being done right, to where improvements can be made.Screenshot of ReputationStacker’s automated review generation, which requires no manual follow-up. Users can choose their ideal moment to request a review. Review request templates in ReputationStacker are also customizable to (for example) sound more casual or more formal. ReputationStacker's review request forms are on-brand and customizable so you can collect more customer feedback on the frontend, or streamline things and send customers directly to the review sites that are most important (Google, of course, but also niche and industry specific review sites).Screenshot of an example of ReputationStacker's AI review responses. Their prompting allows users to dial-in the brand voice so responses sound like they're coming from a person, and not an automated responder. The system can also be trained for improvement, and thresholds can be set so responses are only sent under certain conditions (e.g. five-star reviews only).Screenshot of ReputationStacker's review widgets can showcase reviews on a company website. The widget can be customized with a few clicks. Copy the embed code and paste it on a website wherever the review should appear. Multiple review widgets can be added.