AdvocateHub helps B2B marketers capture customer enthusiasm and use it to drive marketing and sales efforts. With AdvocateHub, B2B marketers build an advocate community and invite customers into it to complete “challenges” like referrals, reference calls or product reviews. As they complete challenges, advocates gain points, badges and levels which can be used for a variety of perks and privileges.
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Employee Advocacy by Sprout Social
Score 9.1 out of 10
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Employee Advocacy by Sprout Social (formerly Bambu) is a social media marketing tool that leverages employee advocacy. Users can distribute company blog posts, press releases, news and articles, thought leadership, and customer case studies through employees' personal social networks.
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Pricing
Influitive
Employee Advocacy by Sprout Social
Editions & Modules
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Offerings
Pricing Offerings
Influitive
Employee Advocacy by Sprout Social
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
To learn more about Influitive's pricing, please reach out to a member of our sales team.
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More Pricing Information
Community Pulse
Influitive
Employee Advocacy by Sprout Social
Features
Influitive
Employee Advocacy by Sprout Social
Brand Advocacy Tools
Comparison of Brand Advocacy Tools features of Product A and Product B
We have seen success with information sharing. Giving customers another way to access our resources has been a huge help for them. While we see good engagement numbers there are still some limitations to getting our advocates to complete the 'harder' challenges, like a testimonial or reference
It's a good fit for our recruiters because they are always looking for good info about our organization to share. It's a small but engaged group that takes advantage of having a niche topic and team. It also works well for huge company news, such as winning an award. Items that all employees know about and a large percentage of them are excited about perform best. Niche topics that are only relevant to one or a few small teams don't perform as well because employees not involved in that work are less likely to share.
The Admin view is not as intuitive as the user view and the functionality just isn't as great. I wish it had almost the same layout/interface as how the customer sees it so I didn't have to constantly enter Preview mode.
I wish there were more included integrations in the regular Influitive package.
Depending on the cost and new features to be added, our company might be motivated to renew the use of Influitive. However, a lot depends on the year to come and the enhancements that can better our experience and add more gamification to the platform. Adding elements that can woo our target audience.
The program has given some early wins, and there are very active employees who have truly integrated sharing from Employee Advocacy by Sprout Social into their regular social media activity. It would be a huge lift to migrate people to a different platform. While we'd love to grow our program, there's already enough value to justify keeping an employee advocacy program.
Overall, Influitive is very easy to use for customers. There's a bit of a learning curve for new admins, but that's only because Influitive isn't always intuitive. The UI is confusing in certain places. I expect something to be in one place, and I find it somewhere else entirely. This is the only reason my usability rank isn't higher
It's fairly user friendly when it's working correctly. There are more instances of bugs and glitches compared to other tools, including Sprout Social's primary platform. There's also an exception for Facebook personal profiles where that is more clunky to share on compared to LinkedIn, X or even Facebook Business Pages. I'd also like more customization around photo formats/sizes and email templates. Despite those negatives, the end user can share quickly and easily, which is vital to sustaining user participation. Facebook can be clunky, but most of our employees share on LinkedIn, which is quick, easy and smooth.
Yes, always available and extremely quick. The availability is 10 on 10 for sure. We also have situations where their team might not be working or on a holiday, but if we have an event, they are available and ensure smooth running. That is the beauty of having Influitive take care of you.
Influitive AdvocateHub interacts with Blackbaud Champions and is an on-time response system. What I mean by that is once data is entered in Influitive AdvocateHub, it is updated in real time and I can access a computer and the data is there immediately. Sometimes the rewards do not show up right away and I am under the assumption that the delay is caused by an influx of traffic.
If a problem can be easily addressed, Influitive Support is all over it! They're fast and always easy to work with. Some of the larger, or more unique problems, can get a little lost. I'd love to see a bit more follow-up on these more important issues, instead of me needing to reach out to find the status of a previously submitted issue. Overall, everyone at Influitive is kind and wants to help!
I was taught and made to show all features that could help me learn more about the platform and this was great hands-on training for me. I picked up things faster than others and did have time to create challenges and make changes while someone was around to supervise and help.
The training was extensive and gave me the knowledge/ skills that I needed in order to implement my advocacy program using Influitive's Advocate Hub. I also meet on a regular basis with my Customer Success Manager. My Success Manager helps give me ideas for my program and helps me ensure that it's successful. Influitive is really invested in my success. They act more like a partner than a vendor
I think some of the key insights I can put forward are all aligned to simply being organized. Make sure you have a well thoughts out plan where you have taken all factors into account. Prioritize the list of deliverables, and make sure you have all the right people alighed to assist internally & externally. If you have a well organized plan you will be set up for success.
Vanilla is great for forums, but they don't have the gamification/challenges piece that is so important toward building advocacy. I've found a similar circumstance with Salesforce communities--good if you're looking primarily for crowdsourced tech support and QA, but nothing "sticky" for really building a thriving community, or the advocacy piece
It was similar in that it helped us push prewritten messages out to our team, but the UX/UI was far more dated and not as intuitive. It's mobile app also wasn't very useful; made it difficult to edit messages and would constantly need you to log back in. The two things GaggleAMP had over Bambu however was more comprehensive analytics and the ability to automatically push out social posts
Influitive has helped us generate hundreds of reviews on sites like G2, TrustRadius, and Capterra, which has resulted in various awards and positive placement on grid reports.
Influitive has helped us generate dozens of case studies and hundreds of quotes that can be used in sales and marketing campaigns.
Influitive has generated thousands of survey responses to help our product team better understand what our customers want, which has had a direct impact on our product roadmap.
