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Ion Interactive vs. SlapFive Customer Marketing Software

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ion Interactive

    Score8 out of 10
    Enterprise companies (1,001+ employees)
    Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools.N/A

    SlapFive Customer Marketing Software

    Score8 out of 10
    N/ASlapFive in Boston offers what they describe as a Customer-Generated Content Machine software tool, which aims to make it simple for companies, and enjoyable for company clients, to capture their voice and inject it into all aspects of the business to win and retain more customers.N/A
    Pricing
    Ion InteractiveSlapFive Customer Marketing Software
    Editions & Modules
    Managed Services + SaaS
    Custom
    per year
    No answers on this topic
    Offerings
    Pricing Offerings
    Ion InteractiveSlapFive Customer Marketing Software
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup Fee$5,500 per customerNo setup fee
    Additional Detailsion’s Build Anything SaaS platform provides organizations with an entirely new and agile interactive content marketing capability. It enables non-technical marketers and designers to create, test and measure an unlimited number of all types of interactive content marketing experiences. It includes unlimited seats, experiences, tests, customization, phone and email support, analytics and more.—
    More Pricing Information
    Features
    Ion InteractiveSlapFive Customer Marketing Software
    Content Creation
    Comparison of Content Creation features of Ion Interactive and SlapFive Customer Marketing Software
    Feature
    Ion Interactive
    7.5
    105 Ratings
    4% below category average
    SlapFive Customer Marketing Software
    -
    Ratings
    Ideation10.099 Ratings00 Ratings
    Content collaboration5.094 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Ion Interactive and SlapFive Customer Marketing Software
    Feature
    Ion Interactive
    8.7
    120 Ratings
    11% above category average
    SlapFive Customer Marketing Software
    -
    Ratings
    Content hub10.0104 Ratings00 Ratings
    Forms / Gated content10.0107 Ratings00 Ratings
    Embedded CTAs10.0108 Ratings00 Ratings
    Content distribution8.093 Ratings00 Ratings
    Content promotion8.086 Ratings00 Ratings
    Content automation6.090 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Ion Interactive and SlapFive Customer Marketing Software
    Feature
    Ion Interactive
    8.5
    118 Ratings
    14% above category average
    SlapFive Customer Marketing Software
    -
    Ratings
    Audience profiling and targeting6.091 Ratings00 Ratings
    Closed-loop tracking and reporting8.095 Ratings00 Ratings
    Content performance analytics10.0116 Ratings00 Ratings
    Campaign optimization dashboard10.0107 Ratings00 Ratings
    Best Alternatives
    Ion InteractiveSlapFive Customer Marketing Software
    Small Businesses
    Contently
    Score9.9 out of 10
    Yotpo
    Score7 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    Yotpo
    Score7 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Ion InteractiveSlapFive Customer Marketing Software
    Likelihood to Recommend
    10.0
    (135 ratings)
    8.0
    (2 ratings)
    Likelihood to Renew
    7.0
    (22 ratings)
    8.0
    (1 ratings)
    Usability
    7.4
    (17 ratings)
    -
    (0 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (18 ratings)
    -
    (0 ratings)
    Online Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (6 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Ion InteractiveSlapFive Customer Marketing Software
    Likelihood to Recommend
    Ion Interactive LLC
    If you want to choose a quick start template and fill in the fields with your content, Ion will be fantastic for you. We've done this with whitepapers and quizzes and it's been great and extremely easy to use. If you have an exact idea of what you want, and a background in web development, you may get frustrated. Ion has some quirks that make it tricky to fully customize - everyone once in a while I really just want to go into the HTML and make some changes, but can't. If you are looking to reuse a piece of content for specific targeting (industry or account-specific), Ion is great. The dynamic substitutions are great and very helpful.
    Incentivized
    Read full review
    SlapFive
    If you want to capture your customer's voice with ease and have a path to break the reels down into actionable insights for prospects that attach to their biggest questions, fears, and doubts, then this is what you are looking for. This is for those prospects that will not be "bothered" with marketing fluff or marketing speak. These are the types of buyers who want to drill into the heart of what they are trying to solve as a business and see and hear from personas and businesses which look like them.
    Read full review
    Pros
    Ion Interactive LLC
    • Quick Starts make it so easy to get started.
    • Real-time updates are awesome and save a ton of wasteful process.
    • The combination of user friendliness for simple things and the flexibility to do more complex things is great.
    • Chat support is excellent and deeper-dive support has been super helpful.
    • The ability to use these tools in the cloud or embedded has given us tactic flexibility.
    Incentivized
    Read full review
    SlapFive
    • Capture detailed and well organized customer perspectives in video format
    • Customer support is fantastic
    • Self-administration to make updates
    • Request workflow system
    Read full review
    Cons
    Ion Interactive LLC
    • Ion University, while stacked with a wealth of information, is difficult to navigate from a troubleshooting perspective. The tutorial videos are all very helpful, but they are also very long. Sometimes I would want to search for how to address a particular issue I was struggling with and it would be a two-minute segment buried in a 45-minute video.
    • Again, getting back the self-guidance side of things. I think a lot of the tutorials are set up in a way that makes sense to Ion, but not as much to the end user.
    • I think the controls admins use when creating new users could be a bit more straightforward.
    Incentivized
    Read full review
    SlapFive
    • Speed of the platform for users. This could be because we have a LOT of content, but it can at times be a pain point that we work to address together with the SlapFive team.
    • Ease of search function could get better. I have trouble doing searches and sometimes get time-out issues.
    • Having a "user portal" so we know when there might be bugs being worked on or a service issue that is being worked on without having to email someone each time. More for self-service and tracking.
    Read full review
    Likelihood to Renew
    Ion Interactive LLC
    We use it for every landing page and we plan on only doing more dynamic content creation. We dont see that option coming in-house any time ever in the future. ION has a very robust platform for us to work with that really allows us to do more for our customers in regards to having the one-to-one conversation.
    Incentivized
    Read full review
    SlapFive
    No answers on this topic
    Usability
    Ion Interactive LLC
    Usability is straightforward, with extensive documentation and tutorials provided to ensure landing pages are built to specifications and can be optimized for performance. Built-in platform funnels give insight into customer dropoff, success/failures, and conversions (at a glance). Setting up a landing page can be done quickly and easily, with numerous integrations (CRMs like SalesForce, for instance) supported
    Incentivized
    Read full review
    SlapFive
    No answers on this topic
    Performance
    Ion Interactive LLC
    Sometimes the editor can be a little slow.
    Read full review
    SlapFive
    No answers on this topic
    Support Rating
    Ion Interactive LLC
    The ION support team is amazing. There has not been a single issue they they could not solve for me. If there is a feature or request that they do not have, they have even, on occasion, created custom scripts for our team. *Update 6/5/17 - ION has continued to delight on multiple occasions. I appreciate their attention to detail and ability to solve whatever issue I have. After 3+ years of use and support, ION still has my full endorsement.
    Incentivized
    Read full review
    SlapFive
    No answers on this topic
    Online Training
    Ion Interactive LLC
    They offer a great amount of online training, videos, articles, etc. There is usually an answer available if you run into an issue. I would recommend taking advantage of the online training they offer. I wish I would have done it sooner.
    Incentivized
    Read full review
    SlapFive
    No answers on this topic
    Implementation Rating
    Ion Interactive LLC
    There were a lot of things we learned about the tool once we really got in and got our hands dirty. Being hands-on was essential for our team to be able to utilize ION in the most effective manner.
    Incentivized
    Read full review
    SlapFive
    No answers on this topic
    Alternatives Considered
    Ion Interactive LLC
    I was not the decision maker to choose this over Uberflip, but the UI is much more appealing to me. It's incredibly easy to use, clean, and from a backend standpoint, it requires little to no tech savvy'ness. Our team has really enjoyed using it and has required no training what-so-ever.
    Incentivized
    Read full review
    SlapFive
    I'd say it's a bit simpler than RO Innovation, but also much more affordable, especially considering their video capture capabilities which RO Innovation does not have.
    Read full review
    Scalability
    Ion Interactive LLC
    Separate client portfolios enable scalability, however, some elements are still grouped for all accounts so it's difficult to scale for an ad agency with multiple clients. Would prefer totally separate sections of the platform for all clients with each element housed separately.
    Incentivized
    Read full review
    SlapFive
    No answers on this topic
    Return on Investment
    Ion Interactive LLC
    • Though we have not had the service long enough to see any measurable outcomes, we've been able to create interactive web content faster than ever before
    • The speed with which we can build interactive pages and re-use assets has been critical as projects we've done with Ion have made their way around and more and more internal clients have said "me too" for their own projects
    • It is very pricey at $28K for the base annual subscription (dropping to $24k after the first year), so depending on your budgetary situation, that may make no sense for your team--but we had contract money set aside for a company to build us a microsite for around the amount, so we just used it for Ion instead and will now be building the microsite ourselves using it
    Incentivized
    Read full review
    SlapFive
    • We have raised our portfolio even higher where we dominate our market when it comes to having the best relationship with our customers across everything we do. Website, peer-to-peer review sites, customer stories, customer references, and MORE. I believe it's because we BELIEVE in the same ETHOS as SlapFive, and we LIVE to make HEROS every day of our customers and infuse the sound of our customer's voices in everything we do.
    • Product Marketing DEPTH of customer's voice is beyond what anyone else in software technology businesses has done. It's typical that product goes and "does product" all day long, and customer marketing does its own separate work, and never the tween shall meet. Not so at Acumatica. Nothing leaves our Product Marketing teams desk without customer voice connected now. The ease of SlapFive Customer Marketing Software's platform and our broad adoption make this possible.
    Read full review
    ScreenShots

    Ion Interactive Screenshots

    Screenshot of ion empowers your other marketing technologies to deliver higher fidelity, data-driven scoring, targeting, segmentation and personalization.Screenshot of The types of interactive experiences the ion platform can create is near-endless. These are the most common types used by our customers: Assessments, Calculators, eBooks, Interactive Infographics, Interactive White Papers, Landing Pages, Lookbooks, Quizzes, Resource Library, Solution Finder.Screenshot of See what our customers are saying about our platform and services!Screenshot of Starting at $2,000 per month, you get an unlimited, scalable interactive content platform with our full feature set. Including: Unlimited experiences, unlimited use of Quick Starts, Unlimited Seats/Users, Unlimited A/B/n Testing, Unlimited Sell-Side Experiences, Unlimited Phone, email & chat support, unlimited analytics... PLUS a FREE custom-branded theme that can be applied to all of your experiences.Screenshot of You have the option to start from a template or entirely from scratch. Our Quick Start template library includes more than 100 fully tested, responsive and flexible interactive experiences you can brand, customize and launch.Screenshot of ion is the only interactive content platform that provides the scalable foundation to grow from one interactive experience to one thousand interactive experiences. With ion, interactive content development complexity, long timelines, high costs and maintenance problems are replaced with freedom and agility.