JumpStory vs PathFactory | TrustRadius

What users are saying about

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Score 1 out of 10

Based on 1 reviews and ratings

Score 8.7 out of 10

Based on 147 reviews and ratings

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Feature Rating Comparison

JumpStory

PathFactory

Ideation

JumpStory

PathFactory

Content hub

Forms / Gated content

Embedded CTAs

Content distribution

Content promotion

Content automation

JumpStory

PathFactory

Audience profiling and targeting

Closed-loop tracking and reporting

Content performance analytics

Campaign optimization dashboard

Pros

Find stock photos
Download different sizes
Save images

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Verified User

Consultant in Marketing

Management Consulting Company, 51-200 employees

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Micro-personalized content recommendations.
Perfect for enabling and enhancing sales pipeline.
Pretty easy to use and roll out.
Great support from the PathFactory - they are very helpful, quick to respond, and always up for training sessions and creating custom requests.
Great for Inbound and Outbound Marketing.

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Marketing Specialist

RefinitivFinancial Services, 10,001+ employees

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Cons

Not very easy to find the image you need
Quality of photos is not better than free services
NO warning that your free trial expires so they can charge you!

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Verified User

Consultant in Marketing

Management Consulting Company, 51-200 employees

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Analytics: it is sometimes hard to get a clear overview of our KPIs because different analytics are accessible in different areas and the experience sometimes feels a bit scattered.
Tracking: I think PathFactory could provide more clear ways of tracking activity and leads and tried-and-true strategies.

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Laura Pop-Badiu

Marketing Manager

TrustYouHospitality, 51-200 employees

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Likelihood to Renew

No score

No answers yet

No answers on this topic

PathFactory 9.0

Based on 5 answers

We have seen a lot of value from our team's use of Path Factory. We also like working with this vendor as they actually take our feedback and implement it on their roadmap. A great vendor with a great product

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Verified User

Analyst in Marketing

Computer Software Company, 1001-5000 employees

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Usability

JumpStory 3.0

Based on 1 answer

The usability of the platform is average at best.

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Verified User

Consultant in Marketing

Management Consulting Company, 51-200 employees

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PathFactory 9.2

Based on 3 answers

Overall, I think the tool is fairly easy to use to get a basic content uploaded to create a track and even the more complicated features become easier once you become familiarised with the process

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Marketing Manager

RefinitivFinancial Services, 10,001+ employees

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Reliability and Availability

No score

No answers yet

No answers on this topic

PathFactory 9.6

Based on 5 answers

I think there was only one time where we had issues reaching our account manager, otherwise PathFactory was always willing to hop on the phone to talk through strategy, to work through issues, and help build custom solutions to fit our needs. Customer service is a big selling point of PathFactory.

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Verified User

Employee in Marketing

Computer Software Company, 1001-5000 employees

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Performance

No score

No answers yet

No answers on this topic

PathFactory 9.1

Based on 5 answers

The analytics and reports feature is fairly new and have proved very popular with many areas of our business and is growing in popularity. The metrics that are attainable are very insightful and provides a clear picture on the performance of the track.

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Marketing Manager

RefinitivFinancial Services, 10,001+ employees

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Support Rating

JumpStory 1.0

Based on 1 answer

The customer support did not try to resolve my issue with the accidental charging and the refund I requested.Although they were quick to answer my email.

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Verified User

Consultant in Marketing

Management Consulting Company, 51-200 employees

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PathFactory 9.6

Based on 4 answers

Working with the Solutions Consultants is amazing. They are extremely knowledgeable and willing to go way above and beyond - ie working in our Marketo instance to trouble shoot form issues.Love having access to chat the support team in-app. CSMs are knowledgeable and we also get to draw on the expertise of marketers inside PathFactory

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Marketing Technology and Operations Manager

GlassdoorInternet, 501-1000 employees

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In-Person Training

No score

No answers yet

No answers on this topic

PathFactory 8.2

Based on 1 answer

I was able to browse around the tool quite easily once some basic training was given. I learnt much from using those method and only needed further help when wanting to learn about Reports, External codes and adding forms.

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Marketing Manager

RefinitivFinancial Services, 10,001+ employees

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Online Training

No score

No answers yet

No answers on this topic

PathFactory 9.5

Based on 5 answers

The customer service, from technical through to customer success, is one of the biggest reasons I'd recommend PathFactory. This is true of their training. It can be as bespoke as you like, at least in my experience, and the team is always willing (where possible) to incorporate your suggestions.

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Verified User

Director in Marketing

Computer Software Company, 51-200 employees

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Implementation Rating

No score

No answers yet

No answers on this topic

PathFactory 8.8

Based on 5 answers

The PathFactory team was very helpful when implementing the product. They gave us a lot of recommendations on best moving forward. As a note to new users, when implementing I would make sure that you create with your team a system to make sure that the platform is scalable. My team was able to do this through creating a foldering structure, naming conventions for tracks and assets, and ensuring tagging is used on all content uploads. I would also make sure when implementing that you have an understanding of how your team will track success and that your brand team is involved to make sure that there is consistency in the look and feel of the tracks

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Verified User

Analyst in Marketing

Computer Software Company, 1001-5000 employees

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Alternatives Considered

We decide to try JumpStory because of the free trial we were offered. Pexels outperforms JumpStory in:- Quality of photographs & videos available- Usability of search tool and website in general- NOT charging for free trial Shutterstock outperforms JumpStory in:- the selection of images available- pricing & the option to pay per image downloaded

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Verified User

Consultant in Marketing

Management Consulting Company, 51-200 employees

View all 1 answers on this topic

I wasn't involved in the purchase decision, but I am glad we chose them! Their team is helpful and knows how to help you accomplish what you're trying to do. If there's a feature you see isn't working right, or that you need, their technical team will listen and make actual changes.

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Marketing Automation Manager

InvocaComputer Software, 201-500 employees

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Scalability

No score

No answers yet

No answers on this topic

PathFactory 8.4

Based on 2 answers

Pathfactory is growing in popularity amongst individuals from different parts of the organisation and it would be difficult to forecast how scalable this can become

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Marketing Manager

RefinitivFinancial Services, 10,001+ employees

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Return on Investment

No ROI for our organization

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Verified User

Consultant in Marketing

Management Consulting Company, 51-200 employees

View all 1 answers on this topic

Has improved our user experience for content. It makes it a very pleasing and easy experience for users to view and engage with our content. Not only does the platform look nice (especially with the overlay feature that we can make a track hover over our existing webpage) but it works well, too.
We've been able to create relevant content tracks that group similar topics in a way that makes sense and better relate to users that are looking for content on a specific industry use case or topic.
We've leveraged PathFactory to create a completely revamped resources hub on our site. It looks and works much better than before for users, and we are expectant for how this will improve our users' experience when interacting with our hub of content.

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Verified User

Employee in Marketing

Professional Training & Coaching Company, 51-200 employees

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Screenshots

See All (6) JumpStory Screenshots

See All (8) PathFactory Screenshots

Pricing Details

General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Starting Price

$0

JumpStory Editions & Modules

Edition

Free Trial	$25 USD/month
Yearly	$12 USD/month, billed yearly.

none

Additional Pricing Details

—

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Starting Price

—

PathFactory Editions & Modules

—

Additional Pricing Details

—

Rating Summary

JumpStory

PathFactory

JumpStory

PathFactory

JumpStory

PathFactory

JumpStory

PathFactory

JumpStory

PathFactory

JumpStory

PathFactory

JumpStory

PathFactory

JumpStory

PathFactory

JumpStory

PathFactory

JumpStory

PathFactory

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