Keap vs. Nimble

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Keap
Score 8.2 out of 10
N/A
Keap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.
$199
per month
Nimble
Score 7.2 out of 10
N/A
Nimble is a social customer relationship management (CRM) system with features such as contact management and data-driven analytics.
$15
per month
Pricing
KeapNimble
Editions & Modules
Pro
$199.00
per month
Max
$289.00
per month
Max Classic
Contact Us
per year
Business
$19.00
Per User Per Month
Offerings
Pricing Offerings
KeapNimble
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsAll plans with 1 user and 500 contacts. The price is $30.00 for each additional user.
More Pricing Information
Community Pulse
KeapNimble
Considered Both Products
Keap

No answer on this topic

Nimble
Chose Nimble
Nimble has proven to be a positive and well-respected application within our company for setting us up for success at building personal and meaningful associations with decision makers. It has been a significant reason why we have gained acceptance and trust from those who we …
Top Pros
Top Cons
Features
KeapNimble
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Keap
7.7
29 Ratings
41% above category average
Nimble
8.2
29 Ratings
8% above category average
Task management8.520 Ratings8.529 Ratings
Billing and invoicing management7.516 Ratings8.418 Ratings
Reporting6.827 Ratings7.725 Ratings
Automated CRM activity logging6.41 Ratings00 Ratings
Sales pipeline management9.11 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Keap
7.1
150 Ratings
12% above category average
Nimble
-
Ratings
WYSIWYG email editor8.850 Ratings00 Ratings
Dynamic content8.647 Ratings00 Ratings
Landing pages6.5134 Ratings00 Ratings
A/B testing6.310 Ratings00 Ratings
Mobile optimization7.1124 Ratings00 Ratings
Email deliverability reporting7.5149 Ratings00 Ratings
List management8.3147 Ratings00 Ratings
Triggered drip sequences9.049 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Keap
8.0
151 Ratings
5% above category average
Nimble
-
Ratings
Lead nurturing automation8.3146 Ratings00 Ratings
Lead scoring and grading7.0128 Ratings00 Ratings
Data quality management7.1129 Ratings00 Ratings
Automated sales alerts and tasks8.4138 Ratings00 Ratings
Automated follow-ups9.11 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Keap
7.7
89 Ratings
16% above category average
Nimble
-
Ratings
Calendaring8.488 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Keap
6.6
148 Ratings
7% below category average
Nimble
-
Ratings
Dashboards7.155 Ratings00 Ratings
Standard reports6.1144 Ratings00 Ratings
Custom reports6.5136 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Keap
6.1
142 Ratings
11% below category average
Nimble
-
Ratings
API6.6126 Ratings00 Ratings
Role-based workflow & approvals7.3108 Ratings00 Ratings
Customizability6.9138 Ratings00 Ratings
Third-party software integrations7.31 Ratings00 Ratings
Mobile app for sales & marketing automation5.51 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Keap
-
Ratings
Nimble
8.5
30 Ratings
10% above category average
Customer data management / contact management00 Ratings9.529 Ratings
Workflow management00 Ratings8.428 Ratings
Territory management00 Ratings8.724 Ratings
Opportunity management00 Ratings8.228 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings9.429 Ratings
Contract management00 Ratings8.523 Ratings
Quote & order management00 Ratings6.721 Ratings
Interaction tracking00 Ratings9.227 Ratings
Channel / partner relationship management00 Ratings8.126 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Keap
-
Ratings
Nimble
8.2
22 Ratings
9% above category average
Case management00 Ratings7.922 Ratings
Call center management00 Ratings8.220 Ratings
Help desk management00 Ratings8.321 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Keap
-
Ratings
Nimble
8.7
27 Ratings
14% above category average
Lead management00 Ratings8.426 Ratings
Email marketing00 Ratings9.026 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Keap
-
Ratings
Nimble
8.9
27 Ratings
16% above category average
Forecasting00 Ratings8.923 Ratings
Pipeline visualization00 Ratings8.827 Ratings
Customizable reports00 Ratings9.023 Ratings
Customization
Comparison of Customization features of Product A and Product B
Keap
-
Ratings
Nimble
8.6
29 Ratings
13% above category average
Custom fields00 Ratings9.029 Ratings
Custom objects00 Ratings8.322 Ratings
Scripting environment00 Ratings8.518 Ratings
API for custom integration00 Ratings8.820 Ratings
Security
Comparison of Security features of Product A and Product B
Keap
-
Ratings
Nimble
9.3
26 Ratings
11% above category average
Single sign-on capability00 Ratings9.324 Ratings
Role-based user permissions00 Ratings9.224 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Keap
-
Ratings
Nimble
8.4
29 Ratings
14% above category average
Social data00 Ratings8.529 Ratings
Social engagement00 Ratings8.429 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Keap
-
Ratings
Nimble
8.8
25 Ratings
20% above category average
Marketing automation00 Ratings8.725 Ratings
Compensation management00 Ratings8.919 Ratings
Platform
Comparison of Platform features of Product A and Product B
Keap
-
Ratings
Nimble
8.3
27 Ratings
10% above category average
Mobile access00 Ratings8.327 Ratings
Best Alternatives
KeapNimble
Small Businesses
Salesmate
Salesmate
Score 9.8 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
Nimble
Nimble
Score 7.2 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
Agile CRM
Agile CRM
Score 7.7 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
KeapNimble
Likelihood to Recommend
8.3
(209 ratings)
8.5
(33 ratings)
Likelihood to Renew
9.0
(40 ratings)
8.3
(2 ratings)
Usability
5.2
(25 ratings)
8.5
(19 ratings)
Availability
9.1
(6 ratings)
-
(0 ratings)
Performance
9.1
(6 ratings)
-
(0 ratings)
Support Rating
9.0
(26 ratings)
9.8
(19 ratings)
In-Person Training
9.1
(6 ratings)
-
(0 ratings)
Online Training
8.6
(7 ratings)
-
(0 ratings)
Implementation Rating
8.0
(8 ratings)
-
(0 ratings)
Configurability
2.0
(1 ratings)
-
(0 ratings)
Ease of integration
1.0
(1 ratings)
-
(0 ratings)
Product Scalability
9.1
(3 ratings)
-
(0 ratings)
Vendor post-sale
6.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
1.0
(1 ratings)
-
(0 ratings)
User Testimonials
KeapNimble
Likelihood to Recommend
Keap
Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
Read full review
Nimble
This tool is suitable for all sizes of organizations since it has the capacity to manage customer relations in the best possible way. Its features like task management, reports, social collaboration, and forecasting are always considered important for CRM and they all work without causing any trouble. But its Reports need to be more elaborate and its interface should be made easier and less tricky.
Read full review
Pros
Keap
  • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
  • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
  • Updates: Keap is constantly providing more and better solutions!
Read full review
Nimble
  • Importing contacts in the CRM is very much consist of easy steps.
  • It allows me to create, edit and view contacts records anywhere from the web.
  • It is helping me to stay organized in terms of marketing needs and providing real-time information automatically.
  • it is playing an excellent role in managing our all relations.
Read full review
Cons
Keap
  • More articles and videos on how to use the various functions of Keap
  • Having representatives designated to certain regions or companies for a point of contact when help is needed
  • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
Read full review
Nimble
  • Nimble's storage space is very sparse, but we have found that it can be expanded at an additional cost.
  • Their mobile application is not as good as some of us expected, and we strongly recommend improving it to make it work effectively.
Read full review
Likelihood to Renew
Keap
We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
Read full review
Nimble
It's truly a great system if you get it for the right reasons. Don't expect it to do everything a mid market organization would require but for any small business or mid to large organizations which would like to integrate to it for the social insights capabilities this is a leading solution which can add value immediately
Read full review
Usability
Keap
You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
Read full review
Nimble
The platform has more advantages and positives as compared to challenges or negatives in comparison to other comparable products and platforms available in the marketplace. It was extremely easy to get started with the initial deployment which makes the choice much clearer. Finally its tight integration not just with Microsoft O365 suite, but also with [the] most popular social media platforms available makes it a very favorable platform in its domain.
Read full review
Reliability and Availability
Keap
There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
Read full review
Nimble
No answers on this topic
Performance
Keap
OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
Read full review
Nimble
No answers on this topic
Support Rating
Keap
Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
Read full review
Nimble
It was productive to be able to access remote support sessions from nimble employees, whom we decided to contact to have one of the features mentioned above explained to us. They were methodical and easy to explain solutions, so we recommend them for any kind of doubt.
Read full review
In-Person Training
Keap
I have been to a number of in-person training sessions over the years with Keap and all of them have been FANTASTIC. They really put a lot of time and effort into these sessions. Staff and facilitators go out of their way to ensure that participants are getting what they need.
Read full review
Nimble
No answers on this topic
Online Training
Keap
The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
Read full review
Nimble
No answers on this topic
Implementation Rating
Keap
Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
Read full review
Nimble
No answers on this topic
Alternatives Considered
Keap
Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
Read full review
Nimble
Nimble has proven to be a positive and well-respected application within our company for setting us up for success at building personal and meaningful associations with decision makers. It has been a significant reason why we have gained acceptance and trust from those who we have introduced ourselves to over time. The ability to feel a true understanding of our prospects and customers as real human beings with unique interests and common aspirations opens up doors of valuable conversation. The other options that were reviewed and considered provided many of the common ways from the past that stored CRM information. This method was much more of a static representation of the real interactions made between a company or salesperson with the prospects and customers. Nimble has brought back what should never have been lost - being like neighbors who spoke to each other about more things than just business.
Read full review
Scalability
Keap
You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
Read full review
Nimble
No answers on this topic
Return on Investment
Keap
  • Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
  • We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
  • List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
Read full review
Nimble
  • Time-Saving is one of the biggest ROIs for me. 30-60 minutes a day means I can focus on more marketing, sales, or client work.
  • A soft ROI is in better contact relationships. People are often impressed that I follow-up after meetings, and especially when they say to contact them in 6 months or next year.
Read full review
ScreenShots

Keap Screenshots

Screenshot of a Keap invoiceScreenshot of Screenshot of the entire sales pipeline displayed in one view.