Keap vs. Shopify

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Keap
Score 6.7 out of 10
N/A
Keap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.
$199
per month
Shopify
Score 8.6 out of 10
N/A
Shopify is a commerce platform designed for both online stores and retail locations. Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales.
$39
per month
Pricing
KeapShopify
Editions & Modules
Pro
$199.00
per month
Max
$289.00
per month
Max Classic
Contact Us
per year
Basic Shopify
$39
per month
Grow
$105
per month
Advanced
$399
per month
Shopify Plus
2,000
per month
Shopify Plus
2,300
per month
Offerings
Pricing Offerings
KeapShopify
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsAll plans with 1 user and 500 contacts. The price is $30.00 for each additional user.A 25% discount is offered for annual billing.
More Pricing Information
Community Pulse
KeapShopify
Considered Both Products
Keap

No answer on this topic

Shopify
Features
KeapShopify
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Keap
7.7
29 Ratings
7% below category average
Shopify
-
Ratings
Task management8.820 Ratings00 Ratings
Billing and invoicing management7.416 Ratings00 Ratings
Reporting7.127 Ratings00 Ratings
Automated CRM activity logging6.41 Ratings00 Ratings
Sales pipeline management9.11 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Keap
5.9
152 Ratings
27% below category average
Shopify
-
Ratings
WYSIWYG email editor9.050 Ratings00 Ratings
Dynamic content8.947 Ratings00 Ratings
Landing pages4.0136 Ratings00 Ratings
A/B testing6.410 Ratings00 Ratings
Mobile optimization4.5126 Ratings00 Ratings
Email deliverability reporting4.5151 Ratings00 Ratings
List management4.5149 Ratings00 Ratings
Triggered drip sequences9.049 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Keap
5.5
153 Ratings
34% below category average
Shopify
-
Ratings
Lead nurturing automation5.0148 Ratings00 Ratings
Lead scoring and grading4.0130 Ratings00 Ratings
Data quality management4.5131 Ratings00 Ratings
Automated sales alerts and tasks5.0140 Ratings00 Ratings
Automated follow-ups9.11 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Keap
8.0
90 Ratings
8% above category average
Shopify
-
Ratings
Calendaring9.089 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Keap
6.4
150 Ratings
6% below category average
Shopify
-
Ratings
Dashboards7.255 Ratings00 Ratings
Standard reports4.0146 Ratings00 Ratings
Custom reports7.9137 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Keap
5.6
144 Ratings
35% below category average
Shopify
-
Ratings
API7.9127 Ratings00 Ratings
Role-based workflow & approvals4.5110 Ratings00 Ratings
Customizability5.0140 Ratings00 Ratings
Third-party software integrations7.31 Ratings00 Ratings
Mobile app for sales & marketing automation5.51 Ratings00 Ratings
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Keap
-
Ratings
Shopify
8.4
149 Ratings
8% above category average
Product catalog & listings00 Ratings8.8149 Ratings
Product management00 Ratings8.2147 Ratings
Bulk product upload00 Ratings8.3125 Ratings
Branding00 Ratings8.5146 Ratings
Mobile storefront00 Ratings9.1142 Ratings
Product variations00 Ratings8.0139 Ratings
Website integration00 Ratings8.7140 Ratings
Visual customization00 Ratings8.6146 Ratings
CMS00 Ratings7.6118 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Keap
-
Ratings
Shopify
8.5
141 Ratings
11% above category average
Abandoned cart recovery00 Ratings8.2131 Ratings
Checkout user experience00 Ratings8.8139 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Keap
-
Ratings
Shopify
9.4
143 Ratings
12% above category average
eCommerce security00 Ratings9.4143 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Keap
-
Ratings
Shopify
8.3
146 Ratings
8% above category average
Promotions & discounts00 Ratings8.6140 Ratings
Personalized recommendations00 Ratings8.432 Ratings
SEO00 Ratings8.0135 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Keap
-
Ratings
Shopify
8.1
147 Ratings
1% above category average
Multi-site management00 Ratings6.719 Ratings
Order processing00 Ratings9.0144 Ratings
Inventory management00 Ratings7.6143 Ratings
Shipping00 Ratings8.4135 Ratings
Custom functionality00 Ratings8.7136 Ratings
Best Alternatives
KeapShopify
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
LocaliQ
LocaliQ
Score 8.8 out of 10
Shopify Plus
Shopify Plus
Score 9.0 out of 10
Enterprises
LeadSquared
LeadSquared
Score 7.6 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
KeapShopify
Likelihood to Recommend
5.3
(209 ratings)
8.5
(161 ratings)
Likelihood to Renew
9.0
(40 ratings)
10.0
(16 ratings)
Usability
5.8
(28 ratings)
8.5
(15 ratings)
Availability
9.1
(6 ratings)
10.0
(2 ratings)
Performance
9.1
(6 ratings)
10.0
(1 ratings)
Support Rating
9.0
(26 ratings)
10.0
(3 ratings)
In-Person Training
9.1
(6 ratings)
-
(0 ratings)
Online Training
8.6
(7 ratings)
10.0
(1 ratings)
Implementation Rating
8.0
(8 ratings)
10.0
(2 ratings)
Configurability
2.0
(1 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
10.0
(1 ratings)
Ease of integration
1.0
(1 ratings)
10.0
(1 ratings)
Product Scalability
9.1
(3 ratings)
10.0
(1 ratings)
Vendor post-sale
6.0
(1 ratings)
10.0
(1 ratings)
Vendor pre-sale
1.0
(1 ratings)
10.0
(1 ratings)
User Testimonials
KeapShopify
Likelihood to Recommend
Keap
Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
Read full review
Shopify
Shopify allowed us to handle matrix items and combined listings. Both of which we could not do on our previous platform. There was some customization involved but overall, it did what we needed it to. The one downside was that if we want to change anything we would have to reload the entire set of matrix items manually.
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Pros
Keap
  • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
  • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
  • Updates: Keap is constantly providing more and better solutions!
Read full review
Shopify
  • It's base security and integration with trusted security partners (such as NoFraud) is a game-changer when it comes to reliability and a "hands off approach" for our IT department. The up-time is also very good.
  • It offers a wide range of verified plugins that are (for the most part) easy to install and use for any specific scenario you're looking for.
  • It's Analytics area in the admin is actually nice and offers a wide variety of reports that you can run.
Read full review
Cons
Keap
  • More articles and videos on how to use the various functions of Keap
  • Having representatives designated to certain regions or companies for a point of contact when help is needed
  • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
Read full review
Shopify
  • I would love it if Shopify built an in house app which helped us post UGCs and social proof from platforms such as Instagram, Youtube etc. more seamlessly on our website. Right now, we are able to do it through third party apps but the look and feel is just okay.
Read full review
Likelihood to Renew
Keap
We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
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Shopify
Nothing we have used in the past or have seen thus far even comes close to offering what we get with Shopify Plus, especially for the price. You cannot even come close to getting what we are getting at the price we pay. We are beyond thrilled and Shopify Plus meets and exceeds all of our needs and expectations. We love it!
Read full review
Usability
Keap
You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
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Shopify
It is fairly easy to use Shopify regardless of what task you are attempting to perform. Most things are customizable to a degree without requiring coding ability. I have very limited coding experience and have still been able to navigate my way around changing features of the website that require edits to the code with the use of AI and trial-and-error. This previously wasn't possible with the WooCommerce platform.
Read full review
Reliability and Availability
Keap
There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
Read full review
Shopify
Shopify support is always available when you need them.
Read full review
Performance
Keap
OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
Read full review
Shopify
Shopify website speed is quite impressive. Even if we integrate couple apps, it does not hamper the site speed.
Read full review
Support Rating
Keap
Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
Read full review
Shopify
In terms of support I give Shopify a 9 out of 10 because they're always very friendly and thorough, and they personally can't solve my problem for me they always point me in the proper direction with the proper information I need to move forward
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In-Person Training
Keap
I have been to a number of in-person training sessions over the years with Keap and all of them have been FANTASTIC. They really put a lot of time and effort into these sessions. Staff and facilitators go out of their way to ensure that participants are getting what they need.
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Shopify
No answers on this topic
Online Training
Keap
The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
Read full review
Shopify
Shopify offered us several trainings to setup a Shopify store, how to build a brand, SEO, product photography etc. All this content have been super helpful in our journey.
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Implementation Rating
Keap
Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
Read full review
Shopify
Just start now and make the switch, the sooner the better. You will love it and it is really a simple process
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Alternatives Considered
Keap
Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
Read full review
Shopify
Big Commerce and SAP Hybris are two other platforms we've investigated and Shopify is by far easiest to use and customize. While it doesn't do everything out of the box, the apps do fill in many gaps. The cost however, is probably the biggest selling point against these other two options.
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Scalability
Keap
You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
Read full review
Shopify
Shopify has basic to high-end plans. The plans grow with the brand`s growth and I love that about Shopify.
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Return on Investment
Keap
  • Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
  • We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
  • List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
Read full review
Shopify
  • It got the store up quickly so the client could start selling. She was previously selling products on Etsy and Facebook and wanted to consolidate everything onto one website, so the main thing Shopify solved was to reduce the store owner's time in managing all her products on multiple sites. Also, we had previously built a website on Wix with all the custom functionality and branding she needed - a truly great, high-end website - but it performed so slowly that it was unusable. So the speed at which Shopify can be set up and then works on the page is appreciable.
  • The website was manageable by the client - she could figure the system out herself after a while so she saved money on costs for hiring developers. She did have to hire developers to customize some of the plug-ins but costs are all relative; it wasn't a high investment compared to building a full e-commerce website. With the complexity and size of her product base and the functionality and branding she wanted to have in a website, and the potential of her business, she would have needed to invest well over $10,000 to get to where she really needs to be. In the end she kept the budget under $5000.00.
  • Costs kept climbing with plug-ins having to be added with everything. My client became more involved in building the website and began to try multiple plugins, and she did not have the skill base to evaluate the plugins functionalities so she chose plugins that did not do everything she needed, and then ended up paying the plugin developers to customize the plugins. So on one hand, it's pretty amazing to be able to bring up an e-commerce website as quickly as a week or so, but on the other hand if you need anything customized or deeper functionality in regards to product searching and filtering on the web page, and management on the backend, it quickly goes beyond the skills of the average person to manage, and above their expected budget as well. In the end my client really did not get anything close to the functionality for the website we had originally envisioned.
  • Shopify was the easiest way we could find to bring the client's products to a global market. We evaluated several other platforms and the functionality simple did not seem to be adequate, so Shopify seemed like the only solution that could do enough of what we needed and still stay within this client's budget. Really the problem in this project was not platform per se but that the budget wasn't large enough. Shopify managed to provide a solution for an ecommerce store with thousands of products on a tiny budget, so in the sense of pure functionality it provided the best value of all the platforms we evaluated. The solution still isn't big enough for this client's business though so, without having insights into this client's post-build sales results, my guess is that because her new website did not make her products easier to sort through, and she likely didn't have much more budget left to invest in SEO and other marketing of the website, her sales probably didn't increase substantially as a result of having built the website. So I think this project all in all did not likely have a high ROI.
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ScreenShots

Keap Screenshots

Screenshot of a Keap invoiceScreenshot of Screenshot of the entire sales pipeline displayed in one view.