Keap vs. TrueCommerce

Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.

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If you want to sell online and need a platform, you should select Nexternal. If it is within your budget and you want to have success, Nexternal is the way to go. Since switching to Nexternal from Kreck, our online sales have more than tripled!

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• Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
• Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
• Updates: Keap is constantly providing more and better solutions!

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• Page layout.
• Processing purchases.
• Ease of creation.

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• More articles and videos on how to use the various functions of Keap
• Having representatives designated to certain regions or companies for a point of contact when help is needed
• More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions

• Nexternal is hosted solution which means much of the source code is protected and inaccessible. For clients looking to fully customize the user experience, there are some limitations, with any hosted solution, that must be considered.
• Nexternal doesn't have a built in wish list feature. They did partner with a 3rd party vendor, and now offer the base functionality; however, for clients whose needs center on the capabilities of a wish list, this feature must be closely considered.
• Nexternal's monthly fees are structured in such a way that they scale based on sales. This can be an affordable set up for a majority, but a deterrent for others. That said, the phrase 'you get what you pay for' rings true for ecommerce platforms as well. As I've mentioned perhaps too many times already, the level of reliable support combined with the user-friendly, secure platform are worth it.

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We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.

I no longer work in a company that would utilize it.

You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.

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I love the control and attention to detail that this system has. Don't be intimidated by it. Keep playing with it, ask questions, and get to know the program. You will grow to absolutely love and understand it.

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There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.

OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.

Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.

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We've worked with ecommerce providers for over 12 years, and we have yet to find another solution that provides the same level of responsiveness and accessibility as Nexternal's account representatives.

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I have been to a number of in-person training sessions over the years with Keap and all of them have been FANTASTIC. They really put a lot of time and effort into these sessions. Staff and facilitators go out of their way to ensure that participants are getting what they need.

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The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.

Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.

I had help from start to finish. Doreen, my rep, was very patient, concise, clear, and she has always had the answers I need. Setting up your store is time consuming at first, but with the support system that Nexternal offers, it is painless.

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Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.

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When we started with Nexternal, there were not as many options as there are today. We felt the platform was one that we could work with and had a great customer support contact that helped us during the creation of our site.

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You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.

• Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
• We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
• List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.

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• Decreased efficiency in terms of how long it takes to enter order.
• Very quick with reporting which was great for meetings and customer service calls.
• Inefficient in terms of shipping abilities.