Apollo.io vs. Lead411

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Lead411
Score 8.3 out of 10
Mid-Size Companies (51-1,000 employees)
Lead411 is a sales intelligence solution that provides provides news-driven sales leads, IT intelligence and unlimited company contacts within a simple UI. Key differentiators are unlimited downloads, fresh daily leads based on territory, and a no commitment monthly offer.
$99
per month per user
Pricing
Apollo.ioLead411
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
Basic Plus Unlimited
$99
per month per user
Enterprise Limited
Contact Sales
Offerings
Pricing Offerings
Apollo.ioLead411
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.Pricing reflected may not include certain add-ons like Bombora Intent Data or extra seats. Contact Sales for customization of the service.
More Pricing Information
Community Pulse
Apollo.ioLead411
Considered Both Products
Apollo.io
Chose Apollo.io
There was a point in which I tried more than 10 different programs at one time to make a comparison. A large majority of them did not even work or had very high costs for low quality contacts. Apollo had the best and most complete package of offerings. Go Apollo!
Lead411
Chose Lead411
All other tools are max capturing information from a website or other sources. Mostly they are landing into toll-free numbers or customer support. We people in our organization looking for board numbers which direct to decision-maker easily.This tool resolves the issue for us. …
Features
Apollo.ioLead411
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.2
172 Ratings
6% above category average
Lead411
8.0
53 Ratings
3% above category average
Advanced search8.4168 Ratings8.152 Ratings
Identification of new leads8.3168 Ratings8.047 Ratings
List quality7.8170 Ratings7.652 Ratings
List upload/download8.5159 Ratings8.349 Ratings
Ideal customer targeting8.0166 Ratings8.247 Ratings
Load time/data access8.2168 Ratings8.150 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.1
170 Ratings
4% above category average
Lead411
7.8
53 Ratings
0% above category average
Contact information8.1170 Ratings7.653 Ratings
Company information8.2170 Ratings8.353 Ratings
Industry information8.0168 Ratings7.553 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.8
168 Ratings
5% above category average
Lead411
7.6
49 Ratings
2% above category average
Lead qualification process7.7157 Ratings7.840 Ratings
Smart lists and recommendations7.6155 Ratings7.434 Ratings
Salesforce integration8.299 Ratings7.422 Ratings
Company/business profiles8.1162 Ratings7.743 Ratings
Alerts and reminders7.7143 Ratings6.830 Ratings
Data hygiene7.5161 Ratings7.017 Ratings
Automatic data refresh7.5155 Ratings7.537 Ratings
Tags7.7132 Ratings9.34 Ratings
Filters and segmentation8.2158 Ratings7.744 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.7
151 Ratings
3% above category average
Lead411
8.6
16 Ratings
14% above category average
Sales email templates7.7150 Ratings8.216 Ratings
Append emails to records7.8139 Ratings9.01 Ratings
Best Alternatives
Apollo.ioLead411
Small Businesses
Lead411
Lead411
Score 8.3 out of 10
UpLead
UpLead
Score 9.4 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.3 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apollo.ioLead411
Likelihood to Recommend
8.7
(162 ratings)
8.4
(54 ratings)
Likelihood to Renew
8.1
(2 ratings)
9.0
(7 ratings)
Usability
8.3
(134 ratings)
8.5
(8 ratings)
Performance
-
(0 ratings)
7.3
(1 ratings)
Support Rating
7.0
(6 ratings)
9.1
(4 ratings)
Implementation Rating
5.5
(1 ratings)
-
(0 ratings)
User Testimonials
Apollo.ioLead411
Likelihood to Recommend
Apollo.io
Apollo.io played big role for us in saving $$$ by bringing data mining, AI Email Writing and acting as CRM altogether...for small to medium organization they can surely rely on Apollo.io...and it is doing things mostly right with some room for improvement for sure. Sales and Marketing team saves time in getting their emails drafted based on prompts, list of contacts they can fetch in minutes of time, earlier we used to have seperate tool just to mine data, then we used to upload the CSV file to email marketing tool, then we used to draft email...for all these process we were using three different tools - Apollo.io brought everything under one umbrella.
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Lead411
It is well suited for reaching prospects across a vast array of industries; lead generation, planning for meetings (let's me know who might be attending from the client side and allows me to view their LinkedIn account ahead of time. I wouldn't use it for B2C sales or inexperienced sales support people. One still needs to determine which contacts to download.
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Pros
Apollo.io
  • Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
  • I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
  • Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
  • Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding
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Lead411
  • Most importantly --- The DATA is accurate and the platform is straight-forward and simple to use. The native connection to our CRM environment "completes the requirement" from our standpoint. A "10 out of 10"...
  • From my experiences and interactions, the culture of the organization is exceptionally focused on customer satisfaction! We've been more than pleased with EVERY SINGLE interaction with Lead411....they go out of their way to be of assistance. A "10 out of 10"...
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Cons
Apollo.io
  • There are certain features about prospecting that require updates. For example, if people switch organisations, it should be automatically requesting the new email or new contact data for a particular contact in order to be updated in the system
  • The lead databases that are created if their new addition should automatically be updated in the list that I created with Apollo.io
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Lead411
  • Ability to search contacts and companies by actual street and physical address is not there yet. This is extremely helpful when trying to strategically work a particular neighborhood where you're trying to build up your own individual name and brand recognition. It's also a way of keeping others in the sales force from stepping on the toes or duplicating efforts of another sales rep.
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Likelihood to Renew
Apollo.io
at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.
Read full review
Lead411
Lead411 is utilized by our team and as they improve their functionality for company look ups in batches, we are interested in testing it
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Usability
Apollo.io
Apollo.io does provide campaign setup help and made my SDRs team's life easier, with the use of lead enrichment, lead distribution, I can manage my team from a single dashboard. It also comes with CRM that helps me navigate the progress on leads and what my SDRs progress.
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Lead411
I would rate Lead411’s overall usability a 9 out of 10. The platform is intuitive, easy to navigate, and provides quick access to accurate data. Features like advanced search filters and integrations make it seamless for sales teams. Minor improvements could be made in global data coverage, but overall, it’s highly efficient and user-friendly.
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Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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Lead411
They are very good at responding to my questions.
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Alternatives Considered
Apollo.io
All of these platforms are good and offer valuable tools, but where Apollo.io is different is how this one platform does the job of several different ones. It is nice not having to use multiple platforms to get things done and makes integration and analytics issues occur less often. It is user friendly and constantly working to improve.
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Lead411
ZoomInfo certainly is class when it comes to its capabilities. That said, if you're in a heavy outbound role and you just want to get down to the nitty gritty Lead411 is a cost effective measure to get you the information you need to be as successful as you can possibly be.
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Return on Investment
Apollo.io
  • It provides more opportunities to gather more clients.
  • It gives more results and better results in targeting our sales.
  • It is a more effective way to provide information to a large number of potential clients about the events/ projects the company is offering.
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Lead411
  • I've been able to receive some great contact info that has led to me booking new speakers.
  • I've wasted a lot of time and credits on data that says it was verified and is not correct.
  • It is very labor intensive to keep cost down.
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ScreenShots

Apollo.io Screenshots

Screenshot of people, appearing in ApolloScreenshot of Apollo's data enrichment dashboardScreenshot of a view of unified customer dataScreenshot of Apollo's AI-assisted meetings

Lead411 Screenshots

Screenshot of advanced search within the Lead411 platformScreenshot of the AI Dashboard used to find the most relevant and ready-to-purchase prospects quicklyScreenshot of where to contact prospects directly in the platform, create follow-up sequences and flag important prospects all within the platform.Screenshot of Lead411 a pricing options.