Looker Studio vs. Sigma Computing

Fantastic for detailed data, especially for tracking user journeys from social media onto the website, for example. Great for use across multiple people in teams, even where only one or two people have a full understanding of the tool, as it is user-friendly once set up. Not hugely appropriate for presenting in and of itself, best as a source of raw data versus a tool to convey findings.

Incentivized

Scenarios where Sigma Computing is well suited: - Data Reporting and Visualisation : It is suitable for dashboards that integrate data from multiple back-office systems - Search and Filtering Capabilities: It provides a robust platform for searching through datasets and visualisations. Scenarios where Sigma Computing is less appropriate: Handling of null values and dynamic table adjustments

Incentivized

• Self-service
• Easy to use, point and click
• Little to no training required
• Easy to share internally and externally
• Rich visualizations
• Canned reports
• Easy to copy/paste/dupe existing reports
• Ability to join data sets
• Easy integration with various data sources
• Flexible data integrations, including lowest common denominator (CSV, XLS, G-Sheets)
• Wide range of APIs
• Secure / authentication via Google SSO
• Easy to share / re-assign ownership of reports and data sources

Incentivized

• Allows end users to easily dive into the data without having direct access to the table in our database management software.
• Can easily turnaround dashboards that are detailed and visually pleasing.
• Sigma is intuitive and as new features are rolled out it is easy to adopt and incorporate them into new and existing dashboards.

Incentivized

• There are several limitations to data manipulation - especially with different scopes.
• Limited functionality on pivoting data, etc - ie, cannot create segments.
• Data has to be refreshed if new dataLayer elements are added often manually.
• A limited number of charts, graphics, etc.
• Limited design abilities (cannot bring in custom fonts, etc).

Incentivized

• Viewer level license is quite limited. These users can't download data or even add filters on datasets. Something to keep in mind.
• Directly querying the underlying data warehouse will lead to increased usage. Not a big deal on something like Redshift, but your Snowflake consumption will increase, potentially by a lot.

It is the simplest and least expensive way for us to automate our reporting at this time. I like the ability to customize literally everything about each report, and the ability to send out reports automatically in emails. The only issue we have been having recently is a technical glitch in the automatic email report. Sadly, there is almost no support for this tool from Google, but is also free, so that is important to take into consideration

Incentivized

Because we are very satisfied with the product and would most likely renew because of the services it provides. It is a tool that you bring into your organization and let it change the way you analyze your data, present your data and share you date within the Respective teams

Incentivized

Looker Studio is easy to use, and it offers a sufficient variety of predefined visualizations to choose from. It's easy for us, and anyone can set up basic reporting without extensive data visualization skills. The interface layout is easy to understand, and it doesn't take long to get used to.

Incentivized

It has a clean and modern interface. However, it is not completely intuitive. I think it would be better and easier to navigate with more Windows style drop down menus and/or tabls. There is a significant learning curve, but that may be due in part to the technical nature of this type of software tool.

Incentivized

Yes, as long as you don’t conduct user error sigma is always up and running and waiting for you to complete your dashboards

Incentivized

It depends, it loads quickly for smaller dashboards but when loading larger amounts of data it takes more time to do so

Incentivized

I give it a lower support rating because it seems like our Dev team hasn't gotten the support they need to set up our database to connect. Seems like we hit a roadblock and the project got put on pause for dev. That sucks for me because it is harder to get the dev team to focus on it if they don't get the help they need to set it up.

Incentivized

They are very friendly and informative. They are quick in resolving our queries and help us understand very minute things as well. They are quick in creating feature tickets based on our custom requirements, and they would also create a bug ticket if there is any discrepancy and get that checked on time.

Incentivized

Was not involved in implementation

Incentivized

Looker Studio is great for free, simple Google-centric dashboards, while Power BI offers strong Microsoft integration, AI, and deep data prep (Power Query/DAX) for corporate users. Tableau excels in advanced visual exploration for complex data, though often much pricier. Fullstory is a different beast, focusing on user experience (UX) session replay for product teams, not traditional BI

Incentivized

I am not an expert in any of these, though from my brief exposure to Looker it felt like a steeper learning curve, more appropriate to companies with dedicated and skilled BI engineers, whereas Sigma (and Tableau, and Looker Studio) offer a quicker and more intuitive interface for smaller companies like ours without dedicated BI resources on staff.

Incentivized

It is a cloud service offering that is able to expand based on your usage

Incentivized

• It has reduced the manual reporting effort we were putting into compiling Excel spreadsheets. It saved us hours of our daily work.
• Given its cost-effectiveness, time savings, and operational viability, we can say it has a positive ROI with minimal overhead.

Incentivized

• Monitoring health of cloud platform has allowed the company to anticipate issues before they affect customers – Sigma prompted us building a canary monitoring process that provides customer container health.
• Customer success has used an activity report to discover customers running runaway processes that they were unaware of, creating an alert to contact the customer and prevent an embarrassing situation.
• Customer success uses the activity report to prompt conversations regarding increases or declines in behavior that led to increasing contract limits or addressing churn concerns.

Incentivized