Looker Studio is a data visualization platform that transforms data into meaningful presentations and dashboards with customized reporting tools.
$9
per month per user per project
Sigma
Score 8.2 out of 10
N/A
Sigma Computing headquartered in San Francisco provides a suite of data services such as code free data modeling, data search and explorating, and related BI and data visualization services.
N/A
Pricing
Looker Studio
Sigma Computing
Editions & Modules
Looker Studio Pro
$9
per month per user per project
Looker Studio
No charge
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Offerings
Pricing Offerings
Looker Studio
Sigma
Free Trial
No
Yes
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
Optional
Additional Details
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Community Pulse
Looker Studio
Sigma Computing
Considered Both Products
Looker Studio
No answer on this topic
Sigma
Verified User
Contributor
Chose Sigma Computing
Much more customizable than Looker Studio Some features are way better than Cluvio. But Cluvio search bar was better.
I am not an expert in any of these, though from my brief exposure to Looker it felt like a steeper learning curve, more appropriate to companies with dedicated and skilled BI engineers, whereas Sigma (and Tableau, and Looker Studio) offer a quicker and more intuitive interface …
flexibility, works really well with Snowflake, export capability, level of support, the fact that Sigma Computing is a start up and improving so quickly. Web based software
Google Data Studio is free, intuitive and easy to use but the analytics are limited. In-table calculations can't be done easily and it lacks a native connector for Snowflake. Moreover, table columns cannot be arranged in any order--they must be dimension first, and metrics …
Easy entry tool that can grow with you as the data expertise and literacy grows within the org. Start up effort and cost is too high in the tools that are built for large corporate solutions.
Tableau has better visualization capabilities than Sigma. Google Data Studio is a little more rigid in its capabilities and interface. I see Sigma as the happy middle.
Sigma Computing is significantly faster and more versatile than Data Studio integrations for marketing data. While it is less powerful than Tableau for data visualization, it is much easier to use due to its spread sheet like user interface. Microsoft BI is a middle ground but …
Visualizing cross-channel campaign performance can blend data from a few different sources to compare performance metrics like spend, clicks, and conversions side-by-side in a single view, which helps in quick budget reallocation decisions. When dealing with massive volumes of data (millions of rows) or highly complex queries, Looker Studio dashboards can become slow, laggy, or even crash. Performance issues are a frequent complaint when working with large datasets, making it unsuitable for enterprise-level companies
We were able to set up client-facing embedded reports with ease and security. The interface is not difficult to learn, although we may not be aware of or lack the necessary expertise to utilize more advanced features that would likely benefit us.
Breath of data - the number of ways to interrogate the data is endless, and the options to view metrics alongside each other make for comprehensive datasets.
Data visualisation and customisation - the options for presenting data and separating out across pages allow for clean visuals and segmented information.
Easy shareability/usability - a quick and simple tool to introduce colleagues to, and easy to grant access for them to be able to view the data, without having to understand the setup itself.
It needs better handling of complex logic. We often need workarounds to perform complex custom calculations, and it can be really unpleasant at times.
Felt it got slow with a larger data set, and in one minor report, we had to set up time filters so that calculations during spikes could be traced more quickly.
Compare to competition they need to improve with notification things.
Sigma Computing does not allow custom ordering of pivot fields in pivot tables easily
Sigma Computing lacks functionality for creating tables or sections that dynamically adjust to the browser window's height while maintaining a fixed height textbox at the bottom
Sigma Computing does not provide straightforward options for formatting totals in tables, such as renaming 'Total' to 'Average', 'Team Total', etc
Sigma Computing does not support searching by individual tab names within a workbook
It is the simplest and least expensive way for us to automate our reporting at this time. I like the ability to customize literally everything about each report, and the ability to send out reports automatically in emails. The only issue we have been having recently is a technical glitch in the automatic email report. Sadly, there is almost no support for this tool from Google, but is also free, so that is important to take into consideration
Sigma has helped us a lot and has become an integral part of our daily workflow. It would be difficult to switch to another platform and have to rebuild the numerous metrics and performance reports that we have already established
Looker Studio is easy to use, and it offers a sufficient variety of predefined visualizations to choose from. It's easy for us, and anyone can set up basic reporting without extensive data visualization skills. The interface layout is easy to understand, and it doesn't take long to get used to.
It has a clean and modern interface. However, it is not completely intuitive. I think it would be better and easier to navigate with more Windows style drop down menus and/or tabls. There is a significant learning curve, but that may be due in part to the technical nature of this type of software tool.
I give it a lower support rating because it seems like our Dev team hasn't gotten the support they need to set up our database to connect. Seems like we hit a roadblock and the project got put on pause for dev. That sucks for me because it is harder to get the dev team to focus on it if they don't get the help they need to set it up.
They are very friendly and informative. They are quick in resolving our queries and help us understand very minute things as well. They are quick in creating feature tickets based on our custom requirements, and they would also create a bug ticket if there is any discrepancy and get that checked on time.
Looker Studio is far easier to implement, stand up, and learn. The interface is simpler and user-friendly for various levels of data visualization/analysis knowledge and experience. The biggest benefit of Looker Studio, however, is its ease of connection to GA data and speed. Furthermore, since it is an online program/tool, it requires less CPU/battery/storage on the user's device.
With Looker, to be effective, a substantial amount of coding & modeling needs to happen in LookML. Being another language to learn, users have to context switch again from at a minimum either SQL or Python into LookML. The concept of being able to source control, code review, and deploy your models is a plus though.
Tableau is the gold standard for data visualization, no question. Power users will be able to create dazzling content that Sigma won't necessarily be able to easily match. However, since development usually happens via an extract, helping other users troubleshoot is an arduous process. Trying to re-do or un-do all the transformations and calculations that cause a certain number is very difficult.
With Sigma, all the queries happen directly against Snowflake and you can see the query logs. The data modeling happens right in a tabular, spreadsheet-like manner, so within only a few minutes, substantial transformations can happen, with visualizations just a few more clicks away.
Monitoring health of cloud platform has allowed the company to anticipate issues before they affect customers – Sigma prompted us building a canary monitoring process that provides customer container health.
Customer success has used an activity report to discover customers running runaway processes that they were unaware of, creating an alert to contact the customer and prevent an embarrassing situation.
Customer success uses the activity report to prompt conversations regarding increases or declines in behavior that led to increasing contract limits or addressing churn concerns.