What users are saying about
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Top Rated
254 Ratings
89 Ratings
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Score 7.5 out of 100

Shopify

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Top Rated
254 Ratings
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Score 8.7 out of 100

Likelihood to Recommend

Magento Open Source

Magento Open Source is well suited for small or medium-sized businesses who don't have a lot of money or time to start their online store. If our web design client can select a specific pre-made template beforehand, and they do not want a ton of complex or extremely specific functionalities, then we suggest Magento Open Source to the client. If the client is a large retailer wanting very specific features, then OpenCart or complete custom code might be a better choice.
.Kim Murphy | TrustRadius Reviewer

Shopify

Shopify is great for someone looking to become an affiliate marketer. They have multiple features to help you sell their product. I would say it is a little less appropriate for people who have limited web design experience. It can be a little confusing when you are first starting out. Overall though, I would say that it is easy to use.
Dan Hanna | TrustRadius Reviewer

Feature Rating Comparison

Online Storefront

Magento Open Source
7.3
Shopify
8.7
Product catalog & listings
Magento Open Source
7.7
Shopify
9.0
Product management
Magento Open Source
7.0
Shopify
8.7
Bulk product upload
Magento Open Source
7.4
Shopify
8.0
Branding
Magento Open Source
7.9
Shopify
8.9
Mobile storefront
Magento Open Source
7.1
Shopify
9.1
Product variations
Magento Open Source
8.4
Shopify
8.4
Website integration
Magento Open Source
8.4
Shopify
8.9
Visual customization
Magento Open Source
6.5
Shopify
8.6
CMS
Magento Open Source
5.4
Shopify
8.5

Online Shopping Cart

Magento Open Source
7.6
Shopify
8.8
Abandoned cart recovery
Magento Open Source
7.4
Shopify
8.7
Checkout user experience
Magento Open Source
7.9
Shopify
8.8

Online Payment System

Magento Open Source
8.2
Shopify
9.5
eCommerce security
Magento Open Source
8.2
Shopify
9.5

eCommerce Marketing

Magento Open Source
7.5
Shopify
8.3
Promotions & discounts
Magento Open Source
7.7
Shopify
8.7
Personalized recommendations
Magento Open Source
6.8
Shopify
8.4
SEO
Magento Open Source
8.1
Shopify
7.8

eCommerce Business Management

Magento Open Source
7.8
Shopify
8.3
Multi-site management
Magento Open Source
7.0
Shopify
6.7
Order processing
Magento Open Source
8.0
Shopify
9.1
Inventory management
Magento Open Source
7.8
Shopify
8.9
Shipping
Magento Open Source
8.4
Shopify
8.7
Custom functionality
Magento Open Source
7.7
Shopify
8.1

Pros

Magento Open Source

  • Magento 2 CE has a very robust document workflow which mirrors most mid-large ERP systems. There's a "papertrail" which mimics your business processes, and each part of the process is exposed to the API which makes for some great integration potential.
  • Magento 2 CE is also great for tracking customer history, saves a record for each and allows you to understand customer interests better.
  • Magento 2 CE is highly expandable, with a full marketplace of free and premium modules that should accomplish some pretty niche sales or service goals.
Brendon Brown | TrustRadius Reviewer

Shopify

  • Ease of Use - Very user friendly. Anyone can pick it up within a couple days and know how to do almost everything.
  • Great Customer Service - The help is excellent. Also, they have a huge community where people are happy to help.
  • Ton of Add-Ons - You can find a ton of add-ons and modules to use that can be installed by you. They don't require developers.
  • Inexpensive - Because it's easy to use and doesn't require a ton of developer time, it's so much cheaper to run.
Jeff Moriarty | TrustRadius Reviewer

Cons

Magento Open Source

  • Not the simplest of solutions to use or maintain from an end-user perspective
  • Other platforms are better with regards to SEO in our experience
  • Fairly sluggish and slow compared to other platforms without the correct server specification and performance optimization work.
David Bryan | TrustRadius Reviewer

Shopify

  • Shopping cart is hard to customize and it's hosted by Shopify separately
  • Transaction fees can get high if you have a lot of transactions
  • To do any special customizations, you will need a developer and the platform is somewhat rigid with capabilities.
Scott Markman | TrustRadius Reviewer

Likelihood to Renew

Magento Open Source

Magento Open Source 10.0
Based on 1 answer
It's the dominant force in the SMB open source market. With the continued support of eBay/PayPal, Magento will continue to evolve and should be a market leader for some time.
Bret Williams | TrustRadius Reviewer

Shopify

Shopify 9.5
Based on 15 answers
Shopify continues to earn me money and attract new customers without becoming a burden to my business, so it only makes sense to stick with Shopify. After beginning with setting up stores for my other clients I became so happy with the platform I progressed to setting up a store for myself.
David Green | TrustRadius Reviewer

Usability

Magento Open Source

No score
No answers yet
No answers on this topic

Shopify

Shopify 10.0
Based on 3 answers
All the functionality needed for a basic store is extremely easy to manage. Though some deeper customization requires coding it doesn't hide the code from you and provides an abundance of developer resources.
David Green | TrustRadius Reviewer

Support Rating

Magento Open Source

No score
No answers yet
No answers on this topic

Shopify

Shopify 10.0
Based on 3 answers
In terms of support I give Shopify a 9 out of 10 because they're always very friendly and thorough, and they personally can't solve my problem for me they always point me in the proper direction with the proper information I need to move forward
Paul Francis Jones | TrustRadius Reviewer

Alternatives Considered

Magento Open Source

Magento is hands down better than any hosted platform (i.e., BC), but only if you have a good development team. Hosted platforms are very limiting as to what you can accomplish "outside the box." Magento is much better than WooCommerce in its user friendliness and its feature set.
Lynn Thames | TrustRadius Reviewer

Shopify

Shopify was the easiest to use for my client on the backend, which was a major incentive for them over the other platforms. It had all the features they needed, and ultimately they were able to manage everything in-house without needing to bring in a major developer or sacrificing features
Gary Gray | TrustRadius Reviewer

Return on Investment

Magento Open Source

  • It definitely let us start with a decent store and scale from 0 to 15,000 products without many performance issues. But that comes with a cost: we were unable to change the design of the checkout, SEO was poor, and adding banners or more store-related things was very time consuming.
  • Debugging is hard and you will break your head with some errors that break your store, and you don't know how to solve them. This was one of the reasons why we left it.
Santiago Valdés | TrustRadius Reviewer

Shopify

  • Shopify has allowed me to add more products than I could have ordered on my own with investment upfront. Their dropshipping apps and tools make it the perfect add on to any clothing businesses to get started with less investment up front.
  • Within Shopify's app store I was able to use an affiliate app to help track influencers and sales that originated from those influencers to drive more sales. This paid app returns 100x its original cost each month and serves as a significant revenue generator to our store's sales.
Nichole Pelaez | TrustRadius Reviewer

Pricing Details

Magento Open Source

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Shopify

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Magento Open Source
6.9
Shopify
9.0

Likelihood to Renew

Magento Open Source
10.0
Shopify
9.5

Usability

Magento Open Source
Shopify
10.0

Reliability and Availability

Magento Open Source
Shopify
10.0

Support Rating

Magento Open Source
Shopify
10.0

Implementation Rating

Magento Open Source
Shopify
10.0

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