Mailtrack vs. Orum

Mailtrack is great for tracking emails if you do not want to pay for larger more complicated tools that do the same thing. If you already love your system but just want to add some convenient read tracking, that's exactly what this is for. If you have a system that doesn't work well, I would take the time to evaluate alternatives that also include read tracking (Salesforce for example). This also applies if you're trying to use this for large outbound sales emails - there are a lot of applications that have email tracking built in (Outreach.io is a great example) so it may just be worth switching your whole system.

Incentivized

Orum is especially well-suited for companies that have high top-of-funnel activity metrics. High-velocity and high-volume sales are more easily facilitated by Orum. Orum is especially useful for industries where cold calling still means conversion. Orum is a must-have in any early-stage startup's tech stack.

Incentivized

• Immediately you will be notified once any user accesses the email. There is no delay. We have crossed checked and it works awesome.
• The Mailtrack extension is easy to use. Setting up an account and getting started is smooth and fast.
• Free version includes unlimited email tracking, this is fab.

Incentivized

• Streamlines the dialing process. Reps can easily move from dialing one prospect to the next.
• Easily integrates with Outreach & Salesforce to ensure the correct data is fed to the correct Rep at the correct time.
• Gives our leadership the ability to listen & coach on live calls
• Easily manage users within the app - licensing and permissions are simple.

Incentivized

• Some of the settings can be confusing at first.
• Some alerts are on by default and can be annoying at times.
• Good to know if the email was deleted.
• It would be great to know how much time recipients spent on each email.

• Calls get cut off more regularly than I would expect. I am not sure if that is an issue on Orum's end, but I don't think it is a network issue either so I am not sure why.
• In the search lists, it would be nice if we could add favorite cadences or separate by our own.

Incentivized

I would rate Mailtrack's overall usability as a ten out of ten. The reasons for this are actually quite simple. For now, only I have been using Mailtrack. However, looking at the rather easy to use characteristics Mailtrack has to offer, I would not hesitate to recommend it to the rest of my colleagues.

Incentivized

Very easy to pick up and use. I was involved in the trial phase all the way through to implementation, and actually defined the internal Orum process for the company. Given my involvement I was very hands on and involved in training the bulk of the team, and found that many if not all users picked the tool up very quickly and it was very easy to document the process due to the usability. The only sticking point tended to be the CRM integration for loading in contacts to lists as this was a little bit fiddly, however the actual tool is super easy to use

Incentivized

I didn't really need to use the customer support but the fact that they proactively make the installation process so easy by providing step by step instructions with videos and everything is kind of pro-active customer support that is needed. Good for them because at the end of the day, it's everyone's dream to use a product that they don't need support for.

I have not needed to interact with their support team yet, so I cannot give a valid response. So far, their tool is simple and straightforward to use.

There's a free tier. Obviously, there are other things to love, like notifications about your email being read, the fact that if an email hasn't been responded to in some time it gets bumped up. The fact that if other people have Mailtrack you will actually get notified who read your email. But the fact that there is a free tier is HUGE.

I have both Orum and Outreach but use Orum for instances where I need to call at scale. Outreach is designed for one-off calls but does not have nearly the breadth and quality of resources for dialing at scale that Orum does.

Incentivized

• I'm currently using the free version so my investment was time spent downloading the browser extension. I would say it's worth the investment because I can make more value through each email by finding the right time to send replies or know when is the exact time I should follow up.
• Knowing when an email is read multiple times helps me know the importance of the content in my email.
• The paid version allows Mailtrack to tell you which recipient read the email if there was more than 1.

• As a BDR, setting meetings is how I get most of my Bonus, and Orum has allowed me to do this more easily by reaching more prospects
• Whereas before I may only be able to make 500 calls a week if I really grinded, I can make 1,000+ calls a week using Orum even easier
• Orum's masking of my number has allowed me to get on the phone with folks that had seemingly been ghosting me for months, which has allowed me to grow my business

Incentivized