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Microsoft Advertising vs. monday marketer (discontinued)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Microsoft Advertising

    Score7.7 out of 10
    N/AMicrosoft Advertising (formerly Bing Ads) contains Microsoft's advertising solutions. Advertising formats include search (Microsoft Search ads), Display and Native ads, Retail Media, and Video and Connected TV (CTV) ads. Services include Performance Max, the company's conversion optimization AI assistant and guide.N/A

    monday marketer (discontinued)

    Score10 out of 10
    N/Amonday marketer was a solution for marketers and creatives to plan, execute and optimize enterprise marketing initiatives. The product is no longer available standalone, and its features are integrated into the core monday work management solution.N/A
    Pricing
    Microsoft Advertisingmonday marketer (discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Microsoft Advertisingmonday marketer (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Microsoft Advertisingmonday marketer (discontinued)
    Considered Both Products
    Microsoft
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    68%
    Would buy again
    21 Answers
    100%
    Would buy again
    46 Answers
    Delivers good value for the price
    70%
    Delivers good value for the price
    21 Answers
    100%
    Delivers good value for the price
    39 Answers
    Happy with the feature set
    65%
    Happy with the feature set
    20 Answers
    98%
    Happy with the feature set
    45 Answers
    Lived up to sales and marketing promises
    59%
    Lived up to sales and marketing promises
    17 Answers
    100%
    Lived up to sales and marketing promises
    27 Answers
    Implementation went as expected
    67%
    Implementation went as expected
    20 Answers
    97%
    Implementation went as expected
    32 Answers
    Features
    Microsoft Advertisingmonday marketer (discontinued)
    Ad Campaigns
    Comparison of Ad Campaigns features of Microsoft Advertising and monday marketer (discontinued)
    Feature
    Microsoft Advertising
    6.5
    6 Ratings
    0% above category average
    monday marketer (discontinued)
    -
    Ratings
    Ad campaign creation8.06 Ratings00 Ratings
    Ad deployment8.36 Ratings00 Ratings
    Display advertising6.46 Ratings00 Ratings
    Ad display and retargeting segmentation6.46 Ratings00 Ratings
    Sequence targeting5.95 Ratings00 Ratings
    Contextual advertising5.56 Ratings00 Ratings
    Social advertising4.95 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Microsoft Advertising and monday marketer (discontinued)
    Feature
    Microsoft Advertising
    6.6
    8 Ratings
    4% below category average
    monday marketer (discontinued)
    -
    Ratings
    Ad dashboards6.28 Ratings00 Ratings
    Ad performance reports6.87 Ratings00 Ratings
    Ad conversion tracking7.36 Ratings00 Ratings
    Ad attribution reporting7.06 Ratings00 Ratings
    Ad forecasting and optimization5.85 Ratings00 Ratings
    Ad Auctions
    Comparison of Ad Auctions features of Microsoft Advertising and monday marketer (discontinued)
    Feature
    Microsoft Advertising
    7.3
    7 Ratings
    14% below category average
    monday marketer (discontinued)
    -
    Ratings
    Ad bidding7.37 Ratings00 Ratings
    Best Alternatives
    Microsoft Advertisingmonday marketer (discontinued)
    Small Businesses
    WordStream
    Score6.9 out of 10
    Adobe Marketing Cloud
    Score9.3 out of 10
    Medium-sized Companies
    WordStream
    Score6.9 out of 10
    Adobe Marketing Cloud
    Score9.3 out of 10
    Enterprises
    No answers on this topic
    Adobe Marketing Cloud
    Score9.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Microsoft Advertisingmonday marketer (discontinued)
    Likelihood to Recommend
    7.4
    (70 ratings)
    8.0
    (46 ratings)
    Likelihood to Renew
    10.0
    (2 ratings)
    -
    (0 ratings)
    Usability
    7.9
    (4 ratings)
    9.7
    (13 ratings)
    Support Rating
    9.1
    (11 ratings)
    8.4
    (13 ratings)
    Implementation Rating
    7.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Microsoft Advertisingmonday marketer (discontinued)
    Likelihood to Recommend
    Microsoft
    Despite using our account for advertising with every other social media company, Microsoft flagged ours as fraudulent. After dealing with them for weeks, we finally got to a manager, who said that they didn’t know anything, couldn’t provide any information, and was unable to do anything about it. It seems odd, but it would flagger account every time we try to upload the campaigns from Google directly into their ad manager. I would suggest if you try and use their platform, don’t tell them you’re using Google cause they seem to have a thing against it. Once your account is flagged, they have no reasonable way of resolving it, nor they are able to offer any support. You’re better off to just try a different way. Ultimately, just don’t use Microsoft advertising if you can possibly avoid it. Hopefully soon DuckDuckGo will have their own advertising platform and we can eliminate Microsoft given the terrible time we have working with this one of many, social media platforms.
    Read full review
    Discontinued Products
    monday marketer is a great tool for managing everything from the idea stage, to the production of content, to organizing goals and campaigns, all the way to collaborating and sharing with stakeholders and leadership. We used to work on multiple tabs in a worksheet, and monday.com changed the game. We're more organized than ever, and we can easily share what works/what doesn't with other team members around the globe!
    Incentivized
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    Pros
    Microsoft
    • Familiar interface, offers editor for bulk changes, adding negative keywords is much easier than in Google Ads
    • Nice reporting tools within the interface, detailed reports can be made fairly easily
    • Had very nice tools to help import/export ads directly from Google Ads, which saves a ton of time
    Incentivized
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    Discontinued Products
    • One can easily create a Project work breakdown structure that helps us to understand the current status of the project.
    • Easily assigning users, customization is par excellence, and different types of data attachments are the coolest feature.
    • Automation, forms, and customized notifications are wonderful features that make our work easy.
    Incentivized
    Read full review
    Cons
    Microsoft
    • Bing's ad platform could definitely use some improvements - it hasn't been updated in a long time, and it feels very outdated.
    • We feel that the optimization algorithms don't always perform as well for Bing Ads as they do in Google Ads (optimize for conversions, etc.).
    • It would be great to have even more integrations with LinkedIn audience targeting offered - right now, you can just make some bid optimizations in a couple of areas; we'd really like to get more robust options there, and maybe even things like cross-platform tracking.
    Incentivized
    Read full review
    Discontinued Products
    • Importing Excel docs can sometimes be a struggle
    • Notifications are not consolidated. So if a teammate makes a new board and assigns me to a bunch of items, I get an individual notification of every single one
    • I like sub-items, but they aren’t always necessary so making them unremovable isn’t great
    Incentivized
    Read full review
    Likelihood to Renew
    Microsoft
    We have had good success with it over all of our clients. We continually recommend bing to reach "the rest of the searchers".
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Usability
    Microsoft
    It's very easy to use overall. It has an import from Google Ads to make things simpler. Overall, I would say you can get up and running very quickly. It's similar to other platforms, so if you have used them, it's intuitive.
    Incentivized
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    Discontinued Products
    It is an easy platform to learn for new members joining the team. The useability of monday.com makes it easier to onboard stakeholders and team members, to make project management easier for everyone. Automation also makes common tasks easier by eliminating the need to focus on doing repetitive things over and over and over again.
    Incentivized
    Read full review
    Support Rating
    Microsoft
    Our Bing Ads reps are very good and attentive. They've offered good recommendations and are quick to resolve unexpected issues and problems. Occasionally they have roped in technical support folks that have been friendly and helpful too. The general helpline for Bing Ads is also very good, especially when compared to Google's customer support.
    Incentivized
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    Discontinued Products
    Honestly, I haven't called monday's support, because, the few times that some help was needed, the area coordinator is in charge of looking for solutions.
    But, if I have a reference from her, praising the support received, because in a few minutes or at most hours, everything is normal. It's amazing how fast and effective they are.
    Incentivized
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    Alternatives Considered
    Microsoft
    Obviously Google is a huge competitor. Typically Google is top of the game for many advertising solutions including search. Microsoft ads has a lower scale and reach compared to Google. However, Microsoft ads audience does not overlap much with Googles, providing incremental reach. Although Microsoft ads lags a bit behind in adapting the new updates that Google comes out with, their customer service is very good and they are likely to go out of their way to adapt their platform to your needs whereas their competitor does not
    Incentivized
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    Discontinued Products
    Monday marketer allows a much greater level of detail and functionality than Trello. You are able to automate tasks, create dashboards, have different workspaces, sync with Google Calendar, and much more. You can do far more using monday marketer than I have ever experienced with another project management tool. Basecamp is a good tool for communicating with clients, but monday marketer is much better for internal project management.
    Incentivized
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    Return on Investment
    Microsoft
    • We've had a very hard time spending our budgets on Bing which has caused us a lot of extra work on our end. We've essentially had to move that money back to Google or other platforms.
    • It does have an easy import from Google so you're not doubling efforts.
    • The CPCs tend to be less expensive than Google - which is always good for business owners.
    Incentivized
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    Discontinued Products
    • It has saved our team a lot of time. It allows our Creatives to quickly see what projects should be on their priority list, as well as where the other elements of each project are at.
    • The update feature allows our team to have focused communication regarding different tasks. It's easy to tag in team members and ask questions, provide links to finished assets, etc.
    • Before I joined the team, they were debating whether this software was the right choice and thinking about switching. When I joined the team, I really owned monday.com and got to learn the software. I figured out ways to make my team's boards more efficient and useful, which has in turn greatly increased the employee adoption of this software. There are now best practices and processes in place regarding this platform which has made it easier for everyone - we all want to keep monday.com now!
    Incentivized
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    ScreenShots