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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Microsoft Dynamics 365

    Score8 out of 10
    N/AMicrosoft Dynamics 365 is a CRM providing sales, marketing, and service functionality. It is offered as SaaS and on-premise. Dynamics 365 is part of the larger Dynamics suite of business intelligence and ERP products.

    $44

    per month

    Oracle Marketing

    Score7.5 out of 10
    N/AOracle CX Marketing (formerly Oracle Marketing Cloud) is a solution designed to enable marketers to plan and execute automated marketing campaigns via email, display search, video advertising, and mobile while delivering a personalized customer experience for their prospects.

    $2,000

    per month

    Pricing
    Microsoft Dynamics 365Oracle Marketing
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Microsoft Dynamics 365Oracle Marketing
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsCX Marketing pricing is a function of usage.
    More Pricing Information
    Community Pulse
    Microsoft Dynamics 365Oracle Marketing
    Considered Both Products
    Microsoft
    No answer on this topic
    Oracle
    Chose Oracle Marketing
    Oracle CX Marketing is strong within the Oracle ecosystem. The company used Eloqua as it had a strong product roadmap in terms of features for the marketing team to leverage day-to-day. The CDP platform that is offered by Eloqua sets it apart from the competition as it really …
    Incentivized
    Chose Oracle Marketing
    I inherited Eloqua from my predecessor, I wasn't involved in decision making process of bring Eloqua onboard.

    Eloqua perhaps is one of the best MAP systems out there in the market. It certainly is the best suited MAP tool for Enterprise level companies. However, it may not be …
    Incentivized
    Chose Oracle Marketing
    I feel that if we were able to get over the challenge of switching, we would be able to move to Marketo and have a much more positive experience.
    Incentivized
    Key User Insights
    Would buy again
    88%
    Would buy again
    23 Answers
    100%
    Would buy again
    12 Answers
    Delivers good value for the price
    87%
    Delivers good value for the price
    20 Answers
    80%
    Delivers good value for the price
    8 Answers
    Happy with the feature set
    88%
    Happy with the feature set
    23 Answers
    100%
    Happy with the feature set
    12 Answers
    Lived up to sales and marketing promises
    86%
    Lived up to sales and marketing promises
    12 Answers
    100%
    Lived up to sales and marketing promises
    11 Answers
    Implementation went as expected
    82%
    Implementation went as expected
    18 Answers
    91%
    Implementation went as expected
    10 Answers
    Features
    Microsoft Dynamics 365Oracle Marketing
    Sales Force Automation
    Comparison of Sales Force Automation features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    7.7
    84 Ratings
    2% below category average
    Oracle Marketing
    -
    Ratings
    Customer data management / contact management7.981 Ratings00 Ratings
    Workflow management7.980 Ratings00 Ratings
    Territory management7.160 Ratings00 Ratings
    Opportunity management7.672 Ratings00 Ratings
    Integration with email client (e.g., Outlook or Gmail)7.879 Ratings00 Ratings
    Contract management7.961 Ratings00 Ratings
    Quote & order management7.258 Ratings00 Ratings
    Interaction tracking8.171 Ratings00 Ratings
    Channel / partner relationship management7.362 Ratings00 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    8.0
    68 Ratings
    4% above category average
    Oracle Marketing
    -
    Ratings
    Case management7.863 Ratings00 Ratings
    Call center management7.950 Ratings00 Ratings
    Help desk management8.557 Ratings00 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    7.9
    78 Ratings
    2% above category average
    Oracle Marketing
    -
    Ratings
    Lead management7.672 Ratings00 Ratings
    Email marketing8.171 Ratings00 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    8.0
    76 Ratings
    4% above category average
    Oracle Marketing
    -
    Ratings
    Task management8.171 Ratings00 Ratings
    Billing and invoicing management8.054 Ratings00 Ratings
    Reporting8.065 Ratings00 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    7.6
    77 Ratings
    1% below category average
    Oracle Marketing
    -
    Ratings
    Forecasting7.667 Ratings00 Ratings
    Pipeline visualization7.773 Ratings00 Ratings
    Customizable reports7.476 Ratings00 Ratings
    Customization
    Comparison of Customization features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    7.7
    80 Ratings
    1% above category average
    Oracle Marketing
    -
    Ratings
    Custom fields7.678 Ratings00 Ratings
    Custom objects7.572 Ratings00 Ratings
    Scripting environment7.956 Ratings00 Ratings
    API for custom integration7.861 Ratings00 Ratings
    Security
    Comparison of Security features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    8.8
    75 Ratings
    5% above category average
    Oracle Marketing
    -
    Ratings
    Single sign-on capability8.869 Ratings00 Ratings
    Role-based user permissions8.770 Ratings00 Ratings
    Social CRM
    Comparison of Social CRM features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    7.7
    44 Ratings
    2% above category average
    Oracle Marketing
    -
    Ratings
    Social data7.843 Ratings00 Ratings
    Social engagement7.643 Ratings00 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    7.2
    65 Ratings
    5% below category average
    Oracle Marketing
    -
    Ratings
    Marketing automation7.665 Ratings00 Ratings
    Compensation management6.834 Ratings00 Ratings
    Platform
    Comparison of Platform features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    6.8
    56 Ratings
    11% below category average
    Oracle Marketing
    -
    Ratings
    Mobile access6.856 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    -
    Ratings
    Oracle Marketing
    9.3
    133 Ratings
    19% above category average
    WYSIWYG email editor00 Ratings10.0117 Ratings
    Dynamic content00 Ratings9.0120 Ratings
    Ability to test dynamic content00 Ratings9.0116 Ratings
    Landing pages00 Ratings8.0124 Ratings
    A/B testing00 Ratings10.0118 Ratings
    Mobile optimization00 Ratings10.0113 Ratings
    Email deliverability reporting00 Ratings10.0127 Ratings
    List management00 Ratings9.0126 Ratings
    Triggered drip sequences00 Ratings9.0108 Ratings
    Lead Management
    Comparison of Lead Management features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    -
    Ratings
    Oracle Marketing
    8.5
    118 Ratings
    8% above category average
    Lead nurturing automation00 Ratings10.0110 Ratings
    Lead scoring and grading00 Ratings8.0104 Ratings
    Data quality management00 Ratings8.0109 Ratings
    Automated sales alerts and tasks00 Ratings8.089 Ratings
    Campaign Management
    Comparison of Campaign Management features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    -
    Ratings
    Oracle Marketing
    9.5
    109 Ratings
    25% above category average
    Calendaring00 Ratings9.094 Ratings
    Event/webinar marketing00 Ratings10.099 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    -
    Ratings
    Oracle Marketing
    9.5
    72 Ratings
    24% above category average
    Social sharing and campaigns00 Ratings10.070 Ratings
    Social profile integration00 Ratings9.066 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    -
    Ratings
    Oracle Marketing
    8.3
    123 Ratings
    12% above category average
    Dashboards00 Ratings9.0122 Ratings
    Standard reports00 Ratings8.0120 Ratings
    Custom reports00 Ratings8.0113 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Microsoft Dynamics 365 and Oracle Marketing
    Feature
    Microsoft Dynamics 365
    -
    Ratings
    Oracle Marketing
    9.5
    120 Ratings
    23% above category average
    API00 Ratings9.0105 Ratings
    Role-based workflow & approvals00 Ratings10.089 Ratings
    Customizability00 Ratings9.0109 Ratings
    Integration with Salesforce.com00 Ratings10.088 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings9.048 Ratings
    Integration with SugarCRM00 Ratings10.037 Ratings
    Best Alternatives
    Microsoft Dynamics 365Oracle Marketing
    Small Businesses
    Salesflare
    Score10 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Microsoft Dynamics 365Oracle Marketing
    Likelihood to Recommend
    7.9
    (104 ratings)
    7.0
    (246 ratings)
    Likelihood to Renew
    8.0
    (20 ratings)
    10.0
    (92 ratings)
    Usability
    7.8
    (34 ratings)
    10.0
    (15 ratings)
    Availability
    -
    (0 ratings)
    8.1
    (9 ratings)
    Performance
    -
    (0 ratings)
    6.6
    (5 ratings)
    Support Rating
    8.0
    (11 ratings)
    9.9
    (16 ratings)
    In-Person Training
    -
    (0 ratings)
    7.3
    (3 ratings)
    Online Training
    7.5
    (2 ratings)
    7.6
    (11 ratings)
    Implementation Rating
    9.2
    (4 ratings)
    8.8
    (10 ratings)
    Configurability
    -
    (0 ratings)
    6.4
    (1 ratings)
    Contract Terms and Pricing Model
    3.8
    (3 ratings)
    -
    (0 ratings)
    Ease of integration
    -
    (0 ratings)
    2.0
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    8.5
    (120 ratings)
    Professional Services
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    -
    (0 ratings)
    6.4
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    7.3
    (1 ratings)
    User Testimonials
    Microsoft Dynamics 365Oracle Marketing
    Likelihood to Recommend
    Microsoft
    Provides our company access to manage and customize the folds tailored to our needs. We needed to have certain paragraphs on certain paperwork per customer. MD 365 has those options to customize where needed and remove when not. The system is easy to navigate, and training can be done in a matter of days, even without prior knowledge of the system or similar systems.
    Incentivized
    Read full review
    Oracle
    A duration of one and a half years is enough for us to
    recognize the capabilities of a tool and in my opinion, this one is just a
    great tool to manage marketing campaigns of even massive-sized firms. Its
    marketing automation tool and its way of managing campaign and the way it
    executes digital initiatives is enough to get an inkling of its abilities.
    Less favorable for the people who want to have something at
    a cheap price and are more dependent on the reports as its reports have nothing
    much in detail.
    Incentivized
    Read full review
    Pros
    Microsoft
    • Best to use for AP - like in our organization, there are plenty of AP bills, so with Dynamics, we can quickly enter the same into the Excel utility, which means CSV-based upload, and then we can easily upload the same to the software. It's a time saver.
    • Best for Bank reconciliation - MS Dynamics makes Bank reconciliation easy. Banks can easily sync with software and easily get reconciled.
    • Generating invoices to customers and directly sending them to their inbox is easy with this software.
    Incentivized
    Read full review
    Oracle
    • We can look for the behavior of our clients on our website and mobile application using the analytics it provides.
    • It is highly customizable.
    • It presents data in a form that is easily understandable and reports are highly beneficial for us.
    • Analytics in the form of graphs.
    Incentivized
    Read full review
    Cons
    Microsoft
    • Small learning curve, obviously. You won't figure this out in a day, a week, or even a month. But given time, you can learn to be an expert. Or you can always get a consultant or hire in somebody. But learning the tool isn't out of the questions by any means.
    • Licensing can be confusing at times and isn't cheap, but it is cheaper than Salesforce. Plus no additional fees for data calls to better integrate your D365 CE data with other systems.
    • The Classic user interface left a bit to be desired, but now with the much-improved Unified Interface, the web client and the mobile client look the same, much more modern, and have more flexibility and power behind them for customizers as well.
    Incentivized
    Read full review
    Oracle
    • Integration options outside of auto-syncs. I am currently having an issue trying to find an adapter to use with Eloqua to API into our data warehouse but keep the functionality on the Eloqua side.
    • To provide more transparency and visual details of the syncs (integrations of outside data) from any other system that is feeding Eloqua, like what is being updated or changed, better explanations of errors, drill down to newly created records.
    • Custom Objects - Need to have a way to create CDOs outside of just form submissions and uploading of lists, like if you needed to import a file nightly to feed that CDO data but automate the import and make sure it maps to a contact record.
    • Import of data from a file on SFTP - There is no way to filter or create logic to control what is being fed into Eloqua. Currently, that manipulation has to be done by the IT side first. Less flexibility.
    • Better auditing capabilities within the canvas. meaning, sometimes if something is changed or not working the problem may not necessarily show up in immediately, the pattern could take a while to present itself. For example, the feeders into the program. If there is a problem, I don't know that maybe contacts are not entering the program until we do reporting that month and realize there was a lull of contacts going through. Then we have a whole month of missed records or other potential data issues. When you get do large and your Eloqua machine is very robust, the harder it is to see everything
    • Be able to add more than 250 custom contact records. That definitely inhibits my organization in how we need to use that record.
    Incentivized
    Read full review
    Likelihood to Renew
    Microsoft
    CRM has allowed us to keep all of our data in one place that is easy for all users within the company to view. I came into the company after they had been using CRM for about 4 years. They have all said that since we have used this it has helped us control work processes better, it has allowed us to be able to track things so much better, and has been something that has helped unite many processes that used to be all over the place. We are currently using CRM 4.0 and are planning on upgrading in the next 18 months to the 2011 version. Support for 4.0 is almost all but dried up. Understandably so. Some of the customization we have done, and a plugins we use, are now contained within the 2011 version so we are looking forward to that upgrade. We use an email marketing company as well, and they primarily support the 2011 version, but their product connects and is integrated within CRM. This is a great benefit as well so that all of our marketing information can be contained in one location.
    Read full review
    Oracle
    We have been able to automate so many marketing processes with Eloqua over the past 5 years that the only direction would be to adopt the latest and greatest features Eloqua adds. The alternative would be to go back to the marketing stone-age and start over again. And we would rather move forward with increased automation and efficiency.
    Read full review
    Usability
    Microsoft
    The usability is easily adopted for users familiar with other Microsoft products. Dynamics 365 has several interfaces that cross over browsers and tablets. These multiple interfaces will be phased out and updated to a single unified interface eventually to provide the same usability across all devices. The backend configurations is slowly improving with the introduction of PowerApps compared to pre-D365 Online versions
    Incentivized
    Read full review
    Oracle
    Personally, I find it quite easy to use. But for those members of our team who have little or no testing experience, it's been a bit more difficult. There's also training required for development teams in order to have your campaigns coded and set up in the most efficient way. Our developers have been able to do basic and intermediate tests with no difficulty, and they find the interface itself quite intuitive... it's just the extremely complex tests that require a bit more understanding.
    Read full review
    Reliability and Availability
    Microsoft
    No answers on this topic
    Oracle
    No one has experienced any problems with availablity.
    Read full review
    Performance
    Microsoft
    No answers on this topic
    Oracle
    There are occasional complaints about slowness to refresh a screen or build a report. However, this is as much a factor of network access speeds as the system itself, since often the complaints occur when someone is accessing on a wireless network.
    Read full review
    Support Rating
    Microsoft
    Our partner, Ledgeview Partners has been FANTASTIC to work with. They are always timely in their response and have taken time to understand our business and our specific needs. We've made a lot of advanced customizations and they have been a great help in making those updates.
    Incentivized
    Read full review
    Oracle
    We found that we often were telling support people how the system worked. Because we were on E9 that created a lot of support issues as well since few people on the support team seemed to know how E9 worked. That was mostly okay except when we had major system issues (like SSO preventing us from logging in after an update), it became really hard to get answers that weren't vague. It was always the issues that had the highest visibility within the organization (like with Sales) that seemed to take forever to resolve and didn't have a clear escalation path. When Oracle switched Eloqua over to the Oracle support portal it just got worse
    Incentivized
    Read full review
    In-Person Training
    Microsoft
    No answers on this topic
    Oracle
    They offer very basic classes which are required for master certification.

    After having been through it, I would not consider anyone with a master certification any more qualified, unlike Salesforce.com certification which is a more difficult thing to acquire. For example, one of the classes towards certification was around social media. I would have expected examples of how to incorporate into campaigns in the product, with a demo and hands-on test. Instead, it was a powerpoint slideshow that went on way too long and covered really basic stuff like “what is Facebook, what is Twitter”
    Read full review
    Online Training
    Microsoft
    No answers on this topic
    Oracle
    Ok, so, this sounds like it could be horrible because it was all remote, but we loved it... the Adobe training environment was easy to use, and the trainers were engaging. It was simple to switch back and forth between the meeting and the hands-on exercises in their training instances. We took the fundamentals training early in our implementation-- before the consultants came onsite-- and I know this made a big difference in our implementation, because we were able to ask informed questions throughout
    Read full review
    Implementation Rating
    Microsoft
    We used a data warehouse to house our data, and our IT team and implementation vendor worked diligently ahead of time to construct idea implementation plans. Out of millions of records- we had less than a dozen errors, which is remarkable. My major insight is simply having a group of completely devoted individuals working towards your goal who fully understand the desired outcome. Focused resources for implementation season are critical to success.
    Read full review
    Oracle
    I give it a 10 because the only issue we had was a result of not following the guidance we were given. Maxymiser provided a customized implementation guide for each site where we were adding the code. On our site implementations when we followed that guide to the letter, it was extremely fast and easy and has worked very well.
    Read full review
    Alternatives Considered
    Microsoft
    Microsoft Dynamics was part of a system overhaul for a local school, and we looked at many products. If we had used it for a company with low turnover, then it might have been more feasible. They needed something a new person could learn quickly, someone who might also be learning marketing terms at the same time - especially if there is nobody to train the individual now expected to know the system. Similar issues occurred with all of these programs (we called it being too big for their britches), and one of the bigger things we liked was that it is more compatible with MS Office products in both technical and visual appeal. If you have a steady employees who use a CRM consistently, low turnover, and those who are very familiar with Office products, Dynamics would be the smartest option for you. Unfortunately, this was just not true for the school environment
    Incentivized
    Read full review
    Oracle
    It was quite complex to generate segments with Adobe
    analytics and I wasn’t personally satisfied with the overall performance of
    Adobe Analytics and wasn’t enough flexible in any way. So we decided to switch
    to something else better than Adobe Analytics and is available in the market at
    a cheap rate and we ended up doing our research for the most suitable tool at
    Oracle Infinity and we don’t regret our decision.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Microsoft
    On our purchase, I'd been interrogated about our usage. Our needs are met by Microsoft Dynamics 365, which is simple to use. With so much data and information available, we must ensure that it is presented correctly to managers. Due to a lack of use, we don't have to spend as much money on Salesforce.
    Read full review
    Oracle
    No answers on this topic
    Scalability
    Microsoft
    No answers on this topic
    Oracle
    Eloqua is definitely good for larger companies that have 100,000+ contacts and complex marketing workflows and data. Personalization is fairly robust with Eloqua for larger campaigns with smart content and features. Scaling across channels is also seamless - as the platform has great options for non-email channels like SMS, Direct Mail, Chat, etc.
    Incentivized
    Read full review
    Professional Services
    Microsoft
    My company's preferred program right now is Microsoft Dynamics 365. We use it to keep track of customers and important sales metrics in a streamlined manner. Anyone familiar with CRMs will find the tool extremely useful. Considering that we have a good turnover, this product will be used for its basic segments. As a result, there are few chances of error with Microsoft dynamics because it is so easy to use. Many options for recording data on these leads are available. It meets our needs and pays off.
    Read full review
    Oracle
    No answers on this topic
    Return on Investment
    Microsoft
    • For those without a centralized, all in one solution for major HR, Finance and other departments, Microsoft Dynamics 365 has vastly improved employee time utilization and profit.
    • Migrating clients from on-premise to the cloud has reaped benefits including better security, no unscheduled downtime and frequent updates to functionality.
    • Those transferring from cheaper solutions have lost money in the aim to be better integrated with other Microsoft products and AI they don't really utilize.
    Incentivized
    Read full review
    Oracle
    • We are able to use it to help our clients scale through testing
    • We have been able to measure the impact of our events and sales events so we can determine which events to continue in the future and determine future investment
    • Launch a new brand out of Eloqua and measure awareness
    Incentivized
    Read full review
    ScreenShots

    Oracle Marketing Screenshots

    Screenshot of Marketing intelligence gives everyone insights into marketing campaign impact on qualified sales leads, pipeline, and ROI.Screenshot of Oracle Eloqua's industry-leading marketing automation helps you create and execute brilliant B2B campaigns to drive engagement across each stage of the customer experience, from the simplest to the most sophisticated buying cycles.Screenshot of Oracle Responsys makes it easy for B2C marketing teams to produce sophisticated cross-channel customer experiences that deliver value at the time of need to each individual based on their interests, preferences, and shopping habits.Screenshot of Oracle Maxymiser’s advanced website testing and personalization solutions help marketers make data-driven decisions on websites and mobile apps; create seamless, connected customer experiences; and deliver higher marketing ROI.Screenshot of Oracle Infinity helps you optimize a customer’s real-time digital journey. The system brings in online behavioral data, applies intelligence to that data, and dynamically surfaces recommended actions you could take to enhance the digital customer experience—at the exact right moment.Screenshot of Oracle CX Audience provides a solution for large-scale audience segmentation, data management, and analytics as part of Oracle’s comprehensive cloud platform. Input simple or complex omnichannel data into CX Audience and get segmentation and analytics to help optimize marketing performance.