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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Microsoft Power BI

    Score8.5 out of 10
    N/AMicrosoft Power BI is a visualization and data discovery tool from Microsoft. It allows users to convert data into visuals and graphics, visually explore and analyze data, collaborate on interactive dashboards and reports, and scale across their organization with built-in governance and security.

    $168

    per year per user

    Zoho Analytics

    Score8.4 out of 10
    Small Businesses (1-50 employees)
    Zoho Analytics is a self-service BI and analytics platform that uncovers patterns, spots emerging trends, tracks business metrics, and detects anomalies. Designed for ease of use, it enables business users to create reports and dashboards independently, without relying on IT.

    $60

    per month 5 users

    Pricing
    Microsoft Power BIZoho Analytics
    Editions & Modules
    Power BI Pro
    $14
    per month (billed annually) per user
    Power BI Premium
    $24
    per month (billed annually) per user
    Standard
    $60
    per month Starts at 5 Users
    Premium
    $145
    per month Starts at 15 Users
    Enterprise
    $575
    per month Starts at 50 Users
    Offerings
    Pricing Offerings
    Microsoft Power BIZoho Analytics
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsPower BI Desktop is the data exploration and report authoring experience for Power BI, and is available as a free download.There is a 20% discount for all plans if subscribed yearly. Customers can buy add-on rows and users, in addition to the plans listed above.
    More Pricing Information
    Community Pulse
    Microsoft Power BIZoho Analytics
    Considered Both Products
    Microsoft
    Chose Microsoft Power BI
    NA - did not use any other software, yet. Happy with the services and features provided by Microsoft Power BI which helps us navigate through the client requests on a daily basis while also providing actionable insights / solutions with maximum efficiency and that too in a …
    Incentivized
    Chose Microsoft Power BI
    They all offer a free trial with free versions available, but for enterprise installation and support and overall cost per user, we decided to try out Microsoft BI. Microsoft BI offers predictive analytics as well as data prep tools which Google Analytics does not offer. Power …
    Incentivized
    Zoho
    Chose Zoho Analytics
    We would have preferred to set up an API into Microsoft Power BI, however, this would have taken resources to investigate and implement. Signing up for Zoho Analytics in order to gain access to the necessary data points within Service Desk Plus Cloud was seamless. It was very …
    Incentivized
    Chose Zoho Analytics
    Zoho Analytics has the best UI and user friendly to create reports and dashboard along with features like Zia Assistance that guide in creating reports and dashboard and also help in the forecasting of the data based on the past records.
    Incentivized
    Chose Zoho Analytics
    Compared to Qlik BI, Power BI, and Tableau, Zoho is a very economical option. It still manages to perform and proves to serve on par with the other mentioned software. It only lacks popularity, which is why not many people are using it. Zoho Analytics is a solid option for BI.
    Incentivized
    Chose Zoho Analytics
    Zoho has good reporting and analytical tools if they work on more API integration.
    Incentivized
    Chose Zoho Analytics
    Ease of Use and Accessibility
    Incentivized
    Chose Zoho Analytics
    Have briefly used Tableu
    Incentivized
    Chose Zoho Analytics
    Zoho Analytics is better in form of costing and pricing. The package is cheaper. The firm being large, small cap or mid cap, Zoho Analytics can help them provide accurate analytics and details. Customized graphical representation can be created which is easy to understand and …
    Incentivized
    Chose Zoho Analytics
    Not nearly as robust or full function as PowerBI, but is lightweight and more cost effective.
    Incentivized
    Chose Zoho Analytics
    Zoho has an intuitive interface with WYSIWYG interfacing so that there is little to no coding required. The other platforms we looked at are powerful and perform similar tasks as Zoho, however, the pricing of Zoho is a significant value. Additionally, there are more and more …
    Incentivized
    Chose Zoho Analytics
    Zoho costs less than power BI. Also, it's easy to use whereas power BI is a bit complex to use. Zoho has a lot of extra features than a Smartlook. Zoho is best for easy integration and data capturing.
    Incentivized
    Chose Zoho Analytics
    Needs expert-level knowledge and becomes very expensive to maintain.
    Incentivized
    Chose Zoho Analytics
    one of the things i do like about zoho analytics is that we don't have to pay for integrations the same way we do on Google Data Studio. So, in terms of cost effectiveness, ive had much better luck with zoho. It can also do pivot tables with data and provide visualization that …
    Incentivized
    Chose Zoho Analytics
    Power BI, Tableau are leaders in data visualization tool industry. They provide extensive features and they are priced accordingly. Excel is still my go to tool for analysis on my local machine but it likes functionalities like Zoho app sync, customizable dashboard and AI …
    Incentivized
    Chose Zoho Analytics
    Zoho Analytics was better than these products for a company of our size, cost-effective and gets the job done as you want. One of the most prominent features that turned us to use Zoho was their NoSQL support. Apart from this everything worked on SQL which was easily used by …
    Incentivized
    Chose Zoho Analytics
    Zoho Reports has the features that we were looking for -
    • Import of data from an API endpoint in JSON format (no specific schema)
    • Scheduled imports
    Incentivized
    Key User Insights
    Would buy again
    96%
    Would buy again
    110 Answers
    95%
    Would buy again
    78 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    103 Answers
    96%
    Delivers good value for the price
    71 Answers
    Happy with the feature set
    97%
    Happy with the feature set
    112 Answers
    96%
    Happy with the feature set
    79 Answers
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    69 Answers
    96%
    Lived up to sales and marketing promises
    70 Answers
    Implementation went as expected
    95%
    Implementation went as expected
    73 Answers
    95%
    Implementation went as expected
    72 Answers
    Features
    Microsoft Power BIZoho Analytics
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Microsoft Power BI and Zoho Analytics
    Feature
    Microsoft Power BI
    8.1
    198 Ratings
    1% below category average
    Zoho Analytics
    8.6
    135 Ratings
    5% above category average
    Pixel Perfect reports8.1169 Ratings8.8106 Ratings
    Customizable dashboards8.6197 Ratings8.5135 Ratings
    Report Formatting Templates7.7180 Ratings00 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Microsoft Power BI and Zoho Analytics
    Feature
    Microsoft Power BI
    7.9
    196 Ratings
    1% below category average
    Zoho Analytics
    8.1
    137 Ratings
    1% above category average
    Drill-down analysis8.4193 Ratings8.0131 Ratings
    Formatting capabilities7.7193 Ratings7.6136 Ratings
    Integration with R or other statistical packages7.4143 Ratings00 Ratings
    Report sharing and collaboration8.2191 Ratings8.6137 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Microsoft Power BI and Zoho Analytics
    Feature
    Microsoft Power BI
    7.9
    189 Ratings
    4% below category average
    Zoho Analytics
    8.4
    129 Ratings
    2% above category average
    Publish to Web8.1179 Ratings8.2108 Ratings
    Publish to PDF7.7174 Ratings8.6127 Ratings
    Report Versioning7.7145 Ratings00 Ratings
    Report Delivery Scheduling8.3148 Ratings8.4112 Ratings
    Delivery to Remote Servers7.9111 Ratings00 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Microsoft Power BI and Zoho Analytics
    Feature
    Microsoft Power BI
    7.7
    189 Ratings
    4% below category average
    Zoho Analytics
    8.0
    84 Ratings
    0% above category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)8.3183 Ratings8.280 Ratings
    Location Analytics / Geographic Visualization8.1168 Ratings8.572 Ratings
    Predictive Analytics7.2138 Ratings7.566 Ratings
    Pattern Recognition and Data Mining7.339 Ratings00 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Microsoft Power BI and Zoho Analytics
    Feature
    Microsoft Power BI
    8.3
    180 Ratings
    2% below category average
    Zoho Analytics
    8.5
    129 Ratings
    0% above category average
    Multi-User Support (named login)8.6169 Ratings8.6127 Ratings
    Role-Based Security Model8.1148 Ratings8.972 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)8.1160 Ratings8.5122 Ratings
    Report-Level Access Control8.149 Ratings8.030 Ratings
    Single Sign-On (SSO)8.5141 Ratings8.574 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Microsoft Power BI and Zoho Analytics
    Feature
    Microsoft Power BI
    7.9
    162 Ratings
    2% above category average
    Zoho Analytics
    6.4
    97 Ratings
    19% below category average
    Responsive Design for Web Access7.6152 Ratings7.371 Ratings
    Mobile Application7.5133 Ratings4.373 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile7.8155 Ratings5.986 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Microsoft Power BI and Zoho Analytics
    Feature
    Microsoft Power BI
    7.6
    116 Ratings
    2% below category average
    Zoho Analytics
    8.3
    65 Ratings
    7% above category average
    REST API7.7104 Ratings8.161 Ratings
    Javascript API7.485 Ratings00 Ratings
    iFrames8.055 Ratings8.553 Ratings
    Java API6.769 Ratings00 Ratings
    Themeable User Interface (UI)7.391 Ratings00 Ratings
    Customizable Platform (Open Source)8.444 Ratings00 Ratings
    Best Alternatives
    Microsoft Power BIZoho Analytics
    Small Businesses
    Cyfe
    Score4 out of 10
    Cyfe
    Score4 out of 10
    Medium-sized Companies
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Enterprises
    Jaspersoft Community Edition
    Score7 out of 10
    Jaspersoft Community Edition
    Score7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Microsoft Power BIZoho Analytics
    Likelihood to Recommend
    8.6
    (199 ratings)
    7.2
    (139 ratings)
    Likelihood to Renew
    9.6
    (3 ratings)
    8.9
    (9 ratings)
    Usability
    8.3
    (115 ratings)
    7.8
    (83 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Performance
    -
    (0 ratings)
    9.1
    (2 ratings)
    Support Rating
    10.0
    (52 ratings)
    5.4
    (18 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    5.5
    (3 ratings)
    Data Sharing and Collaboration
    8.5
    (82 ratings)
    7.7
    (51 ratings)
    Data Sources
    9.0
    (81 ratings)
    8.8
    (51 ratings)
    Ease of integration
    -
    (0 ratings)
    7.3
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    7.2
    (71 ratings)
    Vendor post-sale
    -
    (0 ratings)
    7.3
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    Microsoft Power BIZoho Analytics
    Likelihood to Recommend
    Microsoft
    Has significantly improved collation of data and visualisation especially with business across Europe. Has given me the ability to see the Site availability at the click of a button to see which Site is in the "money" and seize opportunities based on Market data
    Incentivized
    Read full review
    Zoho
    Zoho Analytics is the best way to consume data created by Zoho products . It's robust and quick build formula libraries and auto generated reports. A data source can be integrated and be ready for consumption within minutes. This gives a well developed baseline for organizing to develop advance analytics. It's mobile dashboards are very intuitive and useful for leaders who are on the move.
    Read full review
    Pros
    Microsoft
    • Options for data source connections are immense. Not just which sources, but your options for *how* the data is brought in.
    • Constant updates (this is both good and bad at times).
    • User friendliness. I can get the data connections set up and draft some quick visuals, then release to the target audience and let them expand on it how they want to.
    Incentivized
    Read full review
    Zoho
    • Zoho Analytics’ predictive analytics capabilities can help forecast future trends, allowing for proactive planning and risk management.
    • Performance Monitoring: We can track key performance indicators (KPIs) across departments, such as sales, marketing, finance, and HR. This aids in identifying bottlenecks and areas for improvement.
    • Decision making regarding resource allocation.
    Incentivized
    Read full review
    Cons
    Microsoft
    • It would be easier for users could Microsoft Power BI and Excel used the same programming languages.
    • Would like to see the online version of Microsoft Power BI be as powerful as the desktop version.
    • Publishing a Microsoft Power BI file online and then having to save the file is somewhat redundant.
    • Would like to export each page or chart as an image.
    Incentivized
    Read full review
    Zoho
    • I'm guessing it's out there somewhere but I really could have used a 'quick start guide' or guided start.
    • Once I figured it out, it makes sense how to make sure the right data is provided in order to make dashboards quite flexible--- but without examples, I found it quite a challenge
    • The initial organization of Analytics is NOT intuitive. Once in context, the organizational features make sense, but (at least initially) it would have been most useful if the organization of Analytics reports in Zoho Analytics had saved me a lot of time.
    Incentivized
    Read full review
    Likelihood to Renew
    Microsoft
    Microsoft Power BI is an excellent and scalable tool. It has a learning curve, but once you get past that, the sky is the limit and you can build from the most simple to the most complex dashboards. I have built everything from simple reports with only a few data points to complex reports with many pages and advanced filtering.
    Read full review
    Zoho
    I'd give this an 11 if I could! As our business moves forward we hope to use Zoho Analytics more then we do now. Creating better reports and dashboards for our management team to evaluate the health of our business and to provide more insightful reports for our customers. The possibilities are endless with this tool
    Incentivized
    Read full review
    Usability
    Microsoft
    Automating reporting has reduced manual data processing by 50-70%, freeing up analysts for higher-value tasks. A finance team that previously spent 20+ hours per week on Excel-based reports now does it in minutes with Microsoft Power BI's automated Real-time dashboards have shortened decision cycles by 30-40%, enabling leadership to react quickly to sales trends, operational bottlenecks, and customer behavior.
    Incentivized
    Read full review
    Zoho
    For an end user, Zoho Analytics is pretty easy to use and very easy to access the dashboard. Linking data from multiple sources is very convenient. Multiple people can work on preparing and publishing the dashboards simultaneously, which helps delegate tasks.
    Incentivized
    Read full review
    Reliability and Availability
    Microsoft
    No answers on this topic
    Zoho
    ZOHO is a very reliable company/product. We never had any issues with downtime or inaccessibility to our data. Any type of maintenance that they had to perform was clearly communicated and never an issue. We use a lot of external hooks and we've never had any issues with getting ZOHO to communicate with any of those hooks.
    Incentivized
    Read full review
    Performance
    Microsoft
    No answers on this topic
    Zoho
    ZOHO has obviously invested a lot of time effort and money in to creating a reliable infrastructure with high availability. We've never had any issues with performance and all of our data crunching small to large has always been well within reason. We have come to appreciate the performance of ZOHO and will continue to use it for all of our data needs.
    Incentivized
    Read full review
    Support Rating
    Microsoft
    It is a fantastic tool, you can do almost everything related with data and reports, it is a perfect substitutive of Power Point and Excel with a high evolution and flexibility, and also it is very friendly and easy to share. I think all companies should have Power BI (or other BI tool) in their software package and if they are in the MS Suite, for sure Power BI should be the one due to all the benefits of the MS ecosystem.
    Incentivized
    Read full review
    Zoho
    The support team is honestly not that great. At times, it seems as if members of our own team know more about the product than the support team. They must not have a lot of training or the turnaround is quick
    Incentivized
    Read full review
    Implementation Rating
    Microsoft
    It was integrated with our erp easily and was accessible on cloud.
    Incentivized
    Read full review
    Zoho
    If your external data sources are previously organized and correlated (e.g.: in your datawarehouse or database) your implementation will be easier. Of cource some not previously predicted correlation would be necessary to be done during the implementation, but if your organization let it to be all done into Zoho Analytics, it will take more time from your team.
    Incentivized
    Read full review
    Alternatives Considered
    Microsoft
    Microsoft Power BI is free. If I didn't want to create a custom platform (i.e. my organization insisted on an existing platform that I *had* to use), I'd use Microsoft Power BI. For any start-up or SMB, I'd just use Claude & Grok to build it quickly, also for free. Would not pay for Tableau or Sigma anymore. Not worth it at all.
    Incentivized
    Read full review
    Zoho
    Zoho Analytics has the best UI and user friendly to create reports and dashboard along with features like Zia Assistance that guide in creating reports and dashboard and also help in the forecasting of the data based on the past records.
    Read full review
    Scalability
    Microsoft
    No answers on this topic
    Zoho
    As far as I know, Zoho Analytics has been able to fulfill every need we've had for it. Our reports have gotten better and more detailed with pretty much every new issue of our magazine. It just keeps getting better, and we keep feeding it more data to digest and present to us.
    Incentivized
    Read full review
    Return on Investment
    Microsoft
    • Power BI usage reduced the effort of analytical reports creation by about 80%
    • Empowered all the level of employee to be more vigilant of the data and business insights, gained the profit of 8% overall.
    • AI-powered predictive analytics improved forecasting accuracy by 17%, that topped the overall sales.
    Incentivized
    Read full review
    Zoho
    • Analytics has been the foundation of my role. I manage 2000 accounts myself, so I need analytics to help me know whom to serve first.
    • Analytics provides a lot of visualization options that I need to serve my customers.
    • Analytics has excellent options for accountability with our training team to know where each account is in their customer journey.
    Incentivized
    Read full review
    ScreenShots

    Microsoft Power BI Screenshots

    Screenshot of Microsoft Power BI - Turns insights into impact for business usersScreenshot of Power BI integrates easily with Microsoft 365Screenshot of Microsoft Power BI - AI-Powered CapabilitiesScreenshot of Microsoft Power BI - Copilot can be used to create reportsScreenshot of Microsoft Power BI - Data HubScreenshot of Microsoft Power BI - Scales as organizational needs grow

    Zoho Analytics Screenshots

    Screenshot of some of the available 500+ native integrations that unify data across a business for a holistic analysisScreenshot of the visual data pipeline builder used to create data flows with data stagesScreenshot of where to turn questions into insights with Ask Zia.Screenshot of an example of the actionable insights, powered by Zia insights's key driver analysis.Screenshot of Get instant, at-a-glance insights with dynamic dashboards.Screenshot of the interface to build and deploy ML models with the no-code AutoML platform