Mixpanel vs. SPS Commerce

As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.

Incentivized

When you find yourself growing and finding success faster than you can keep up with, SPS Commerce will save your life and your reputation. The services they offer are easy to understand, they are available with suggestions and ideas for better ways, personalization is available to best suit your needs or the needs of your customers so that you can really shine and relieve the worries that come with growing pains. SPS also helps to keep information accurate with less human touching to cause errors.

Incentivized

• Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
• The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
• I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
• The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.

Incentivized

• We can easily create and send order confirmations.
• We respond to the corresponding receiving departments with timely and accurate ASN's.
• Once the order has shipped, customer service utilizes the invoicing function.

Incentivized

• Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
• A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.

Incentivized

• We have quite a few people here who use this portal, and we have it set up to receive an email when an order is available to print. As of now, you can only add a few recipients to receive those emails; it limits you.
• Invoicing is challenging at times as you have to remember to go in and invoice. If you forgot, it is hard to find the order to invoice, as it seems to disappear.
• We still haven't figured out how to have some of the invoicing features auto-populate, so there isn't so much to fill out. I wish some of those features were easier to use, or find if you have them.

Incentivized

It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.

If I can drop it, I will this year. We gave it a decent try for over 4 years and it has gotten worse with each added connection.

Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases

Incentivized

We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.

Incentivized

Phone support is generally very good and you can get a person on the phone within a few minutes. Their emailed customer support however is very poor and often goes several days or longer before receiving a response, if ever at all

Incentivized

Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.

Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.

• There was not really any other competitors for this specific use case that had a chance
• We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
• Other solutions out there seemed to be too expensive and this was the most recommended
• Heap seemed to be the best OTHER option but didn't take the time to evaluate

Incentivized

In my opinion, SPS Commerce is the bottom out of all three provided here. I think, essentially, if you are looking to be hands off and only oboard on setup and don't plan on growing your business and want to not understand anything about EDI and how it affects your company, SPS Commerce is a fine choice. Just if you want to do anything beyond that, I believe you are going to have the worst time.

• We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
• We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
• We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.

Incentivized

• I enrolled in a product I ended up not using because the vendor that required it ended our working relationship and SPS refused to offer a refund. After I canceled it, they continued to charge our account for three more months of service.
• The interface is simple and easy to understand and use, so it saved time when preparing shipments.

Incentivized