TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Net-Results

    Score8.1 out of 10
    Small Businesses (1-50 employees)
    Net-Results is a marketing automation solution that features segment-driven approaches to lead management and marketing automation. Some key features include support for A/B email testing, drag & drop landing pages, CRM integrations, and automated marketing workflows.

    $800

    Annual agreement, up to 25,000 Contacts or 60,000 Sends

    Ontraport

    Score7.5 out of 10
    N/AONTRAPORT offers customer relations management services that help with content management (creating and hosting webpages), lead tracking, traditional marketing approaches (e-mail, SMS, social media, direct mail), managing online payments, and workflow automation.

    $29

    per month

    Pricing
    Net-ResultsOntraport
    Editions & Modules
    One Price Full Platform
    $800
    Annual agreement, up to 25,000 Contacts or 60,000 Sends
    No answers on this topic
    Offerings
    Pricing Offerings
    Net-ResultsOntraport
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsTiered pricing by total email sends or total contacts, you decide. All features included. No upsells or limitations based on your price.Ontraport offers a variety of plans to choose from based on the features needed. Pricing adjusts with the number of contacts in the database and users in the account. Monthly or annual plans are available, and all plans start with a 14-day free trial. Ontraport offers a Done-With-You Setup and Training Package for getting set up in the account quickly. Users can also access a free video library with step-by-step instructions on getting started and using every feature of the platform.
    More Pricing Information
    Features
    Net-ResultsOntraport
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Net-Results and Ontraport
    Feature
    Net-Results
    7.1
    23 Ratings
    9% below category average
    Ontraport
    9.0
    17 Ratings
    15% above category average
    WYSIWYG email editor7.021 Ratings8.216 Ratings
    Dynamic content7.214 Ratings10.014 Ratings
    Ability to test dynamic content7.311 Ratings8.37 Ratings
    Landing pages7.019 Ratings10.016 Ratings
    A/B testing6.311 Ratings9.912 Ratings
    Mobile optimization5.022 Ratings8.410 Ratings
    Email deliverability reporting8.023 Ratings6.016 Ratings
    List management7.022 Ratings10.016 Ratings
    Triggered drip sequences8.618 Ratings9.813 Ratings
    Lead Management
    Comparison of Lead Management features of Net-Results and Ontraport
    Feature
    Net-Results
    7.6
    20 Ratings
    4% below category average
    Ontraport
    5.5
    17 Ratings
    36% below category average
    Lead nurturing automation8.518 Ratings7.115 Ratings
    Lead scoring and grading8.418 Ratings2.413 Ratings
    Data quality management5.018 Ratings2.614 Ratings
    Automated sales alerts and tasks8.616 Ratings10.016 Ratings
    Campaign Management
    Comparison of Campaign Management features of Net-Results and Ontraport
    Feature
    Net-Results
    7.5
    15 Ratings
    1% below category average
    Ontraport
    7.7
    8 Ratings
    2% above category average
    Calendaring7.99 Ratings6.25 Ratings
    Event/webinar marketing7.015 Ratings9.38 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Net-Results and Ontraport
    Feature
    Net-Results
    6.9
    7 Ratings
    9% below category average
    Ontraport
    7.1
    4 Ratings
    6% below category average
    Social sharing and campaigns7.07 Ratings7.13 Ratings
    Social profile integration6.77 Ratings7.24 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Net-Results and Ontraport
    Feature
    Net-Results
    6.3
    22 Ratings
    17% below category average
    Ontraport
    9.3
    16 Ratings
    21% above category average
    Dashboards7.021 Ratings10.015 Ratings
    Standard reports6.022 Ratings8.012 Ratings
    Custom reports6.019 Ratings10.010 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Net-Results and Ontraport
    Feature
    Net-Results
    7.5
    20 Ratings
    2% below category average
    Ontraport
    7.3
    15 Ratings
    4% below category average
    API7.015 Ratings3.011 Ratings
    Role-based workflow & approvals8.08 Ratings9.09 Ratings
    Customizability7.019 Ratings10.013 Ratings
    Integration with Salesforce.com7.99 Ratings7.31 Ratings
    Integration with Microsoft Dynamics CRM7.03 Ratings7.31 Ratings
    Integration with SugarCRM8.17 Ratings7.31 Ratings
    Best Alternatives
    Net-ResultsOntraport
    Small Businesses
    Vbout
    Score9.9 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Net-ResultsOntraport
    Likelihood to Recommend
    8.0
    (25 ratings)
    10.0
    (20 ratings)
    Likelihood to Renew
    9.0
    (4 ratings)
    9.1
    (8 ratings)
    Usability
    7.5
    (3 ratings)
    7.8
    (3 ratings)
    Performance
    -
    (0 ratings)
    7.7
    (4 ratings)
    Support Rating
    -
    (0 ratings)
    9.0
    (3 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.1
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    Net-ResultsOntraport
    Likelihood to Recommend
    Net Results
    Net-Results is very well-suited for small, medium and large businesses. They seem to be more advanced than what a typical enterprise level implementation would require. When selecting a marketing automation provider make it a point to find out the level of integration with Salesforce and other marketing technologies. Do they have pre-built automation modules or does it require building from the ground up? Also ask questions regarding its specific capabilities ... for example: is it a marketing automation provider? is it a CRM provider? etc
    Read full review
    Ontraport
    Here are some cases where Ontraport is well suited : - When writing emails, you can easily access to preview, manage the changes and go back to what you did before - When using automations, if there's an error, you can go back to a previous version of it. There are also some super tools that allows to see where a clients is on an automation without having to go through the all automation. It is less appropriate when you are several colleague that are addressing an issue on an email/automation as it doesn't allows you to be multiple person on the item.
    Incentivized
    Read full review
    Pros
    Net Results
    • Automated emails in a drip campaign that Sales can remove people from.
    • Lead scoring and alerts that go right to the lead owner.
    • Weekly reports to each Sales person with their hottest lead.
    • Very finely tuned segments that can be used for alerts, emails, and scheduled reports.
    • Integration with Salesforce. The Sales team can basically trigger their own emails.
    Read full review
    Ontraport
    • Dashboards for our daily stats.
    • The email follows up and broadcasts are simple and easy.
    • Sales and marketing can now see the impact they have working together. Nobody can point finger anymore.
    • They have the best customer support. I can't tell you how many times they have walked me through the problems that I created.
    • Amazing email inboxing.
    Incentivized
    Read full review
    Cons
    Net Results
    • Forms: Would love to have dependent fields, also ability to see all data a user entered without having to create a custom field for every form.
    • Campaign branching: Criteria need to be selected one at a time, which can be very time-consuming.
    Read full review
    Ontraport
    • Wish they had more options for their forms. Would really like to use multi-step forms.
    • A lot of times their forms load slowly on the website. Would like to see them speed up their services.
    • Their broadcasting options are legacy. There are better options out there for sending broadcast messages.
    Incentivized
    Read full review
    Likelihood to Renew
    Net Results
    Net-Results does what we need and is straightforward to use. Their team has been very responsive to our requests and great to work with.
    Read full review
    Ontraport
    My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
    Read full review
    Usability
    Net Results
    Net Results is pretty easy to use and understand. I wouldn't say that it is the best in comparison to MailChimp's drag and drop email builder, but Net Results do so much more than MailChimp that it is hard to even compare the two. Overall Net Results has good usability
    Read full review
    Ontraport
    The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
    Read full review
    Performance
    Net Results
    No answers on this topic
    Ontraport
    Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
    Read full review
    Support Rating
    Net Results
    No answers on this topic
    Ontraport
    The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
    Read full review
    In-Person Training
    Net Results
    No answers on this topic
    Ontraport
    I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.
    Read full review
    Implementation Rating
    Net Results
    No answers on this topic
    Ontraport
    If you know your business, ONTRAPORT is easy
    Read full review
    Alternatives Considered
    Net Results
    We've used ClickDimensions and Marketo. We felt that ClickDimensions was more limited as far as creating effective email campaigns and not as easy to use. It also is completely native to Dynamics CRM, which can be a positive and a negative. Marketo was the previous solution we owned, we are much happier with Net-Results. It's easier to use, not as complex and there is much better communication from their support team. When looking at a new solution we also looked at Act-On and Hubspot. Act-On probably would've been our second choice, but it didn't have as modern of a feel and wasn't quite as easy to use. Hubspot didn't really fit our business. It was very focused on SEO and blog posts. It didn't have the features we needed from a marketing standpoint
    Incentivized
    Read full review
    Ontraport
    Task management was the main thing that separated ONTRAPORT for me. Keeping things accountable. As well, I felt the campaign builder was slicker, and that the contact management was more robust. Custom fields are very customizable.
    Read full review
    Scalability
    Net Results
    No answers on this topic
    Ontraport
    With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.
    Read full review
    Return on Investment
    Net Results
    • Stronger re-engagement rates - The buy cycle for our product can be very long. Net-Results helps us keep in touch with prospects that may have gone cold.
    • Better asset utilization - Net-Results helps us drive continuous utilization of our assets.
    • Efficiency - The automation Net-Results has provided means we can focus on other tasks, like creating new assets or building new partnerships.
    Read full review
    Ontraport
    • We are providing better customer service as a direct result of Ontraport. We can track where all of our customers are, what pages/sites/modules they are visiting with ease and tailor our communication accordingly.
    • Our marketing funnel has become vastly improved, meaning that our ROI for marketing has gone up. Sales this April are double what they were last year.
    • Our team works better together because we all have a better idea of what the other needs and when. The tasks that we can assign in Ontraport mean nothing gets missed, creating a better customer and employee experience.
    Read full review
    ScreenShots

    Net-Results Screenshots

    Screenshot of Advanced nurturing campaignsScreenshot of Form actionsScreenshot of Salesforce integration/FunnelvisionScreenshot of Deep database segmentationScreenshot of Dashboards and reportsScreenshot of Drag and drop email builder

    Ontraport Screenshots

    Screenshot of Manage, track, sort and add to a contact listScreenshot of Design professional emails, forms and landing pages with block formatsScreenshot of Utilize the Support Center's in-depth advice on maximizing Ontraport's features