Ontraport vs. Webflow

Here are some cases where Ontraport is well suited : - When writing emails, you can easily access to preview, manage the changes and go back to what you did before - When using automations, if there's an error, you can go back to a previous version of it. There are also some super tools that allows to see where a clients is on an automation without having to go through the all automation. It is less appropriate when you are several colleague that are addressing an issue on an email/automation as it doesn't allows you to be multiple person on the item.

Incentivized

Since the purpose in my case is to build a small professional looking site to present project outcomes and other research, I can create custom fields and design experimentations. Webflow builds sites that are super professional, with many amazing templates that don't look cheap. Additionally, I can test responsive layouts. Apart from this, I used 1-2 static pages to illustrate key findings for example what a multilingual site could look like with screenshots without needing CMS in free version, which are all the valuable skills to acquire. Compared to WordPress, Webflow is expensive with limited free features, although it has really cool additional features that will make the site I build stand out.

Incentivized

• Dashboards for our daily stats.
• The email follows up and broadcasts are simple and easy.
• Sales and marketing can now see the impact they have working together. Nobody can point finger anymore.
• They have the best customer support. I can't tell you how many times they have walked me through the problems that I created.
• Amazing email inboxing.

Incentivized

• Saves time- because I don't have to do double entry of content.
• It saves money. I like that it is an all-in-one system, so I don't have to host elsewhere.
• Flexibility - Webflow provides me with a lot of flexibility in my webpage design, allowing me to adjust pages as needed, depending on the content types.

Incentivized

• Wish they had more options for their forms. Would really like to use multi-step forms.
• A lot of times their forms load slowly on the website. Would like to see them speed up their services.
• Their broadcasting options are legacy. There are better options out there for sending broadcast messages.

Incentivized

• Brand recognition is still behind WordPress, which can make it a challenging sell for clients looking to play it safe in their CMS decision.
• The CMS is ideal for smaller datasets, but higher content sites introduce some minor challenges.
• Alignment between designers and developers is key prior to implementation. The flexibility of the platform requires careful planning to avoid over-engineering.

Incentivized

My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.

It's the perfect balance of GUI and code control

Incentivized

The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.

Webflow is very easy for a beginner to get started with and achieve good results, but to achieve an expert level of understanding requires experience and some web development knowledge. HTML5, CSS3 and JavaScript knowledge aren't required to use Webflow, but an expert will know BEM class naming patterns, be able to create reusable elements and design systems, and add 3rd party integrations that require custom code.

Incentivized

In my experience, their customer service is an absolute joke, I tried reaching out to them they took forever. I had to keep following up with them as if they never received it in the first place. It’s a new platform, so guidance is needed. Tried the university they offer, in my opinion, it is completely useless, I would just completely move on from this website.

Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.

In my opinion, it is horrible, the rendering takes forever. I have the newest MacBook and the platform will still lag and slow down on me. I’m not a developer, I am a designer which makes it worst because I am using the features they are providing not extra coding features. In my opinion, it is a horrible platform really, stay away.

The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.

I haven't had to engage them from a support perspective; however, there is a considerable user community for tips/ideas/troubleshooting and the like. I believe the Pro plan supports additional resources but we didn't find that the cost justified the outcome. Overall the need for support has been relatively minor.

Incentivized

I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.

If you know your business, ONTRAPORT is easy

Task management was the main thing that separated ONTRAPORT for me. Keeping things accountable. As well, I felt the campaign builder was slicker, and that the contact management was more robust. Custom fields are very customizable.

A lot more design control and easier to create a custom site, and then also to scale that site going forward. There's a lot about WordPress I miss, though, when it comes to managing a blog—user permissions, SEO control, edit HTML version of posts.

Incentivized

With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.

I feel it doesn’t perform the way it’s supposed to and it doesn’t have any beneficial factors to it. In my opinion, there is no reason to use a platform like this when Wix and Shopify, and WordPress exist. I believe Webflow is a platform that shouldn’t exist and it’s only popular because of the hype it received. I tried it and hate it completely.

• We are providing better customer service as a direct result of Ontraport. We can track where all of our customers are, what pages/sites/modules they are visiting with ease and tailor our communication accordingly.
• Our marketing funnel has become vastly improved, meaning that our ROI for marketing has gone up. Sales this April are double what they were last year.
• Our team works better together because we all have a better idea of what the other needs and when. The tasks that we can assign in Ontraport mean nothing gets missed, creating a better customer and employee experience.

• Webflow vast marketing makes it easy for me to sell the product
• Webflow has been growing so much in recent year that more and more clients ask for it, and the demand is only increasing.
• Big companies understand the power of Webflow and big companies tend to have a large budget for their web projects.

Incentivized