Ontraport vs. Zoho CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ontraport
Score 8.9 out of 10
N/A
ONTRAPORT offers customer relations management services that help with content management (creating and hosting webpages), lead tracking, traditional marketing approaches (e-mail, SMS, social media, direct mail), managing online payments, and workflow automation.
$29
per month
Zoho CRM
Score 8.2 out of 10
N/A
Zoho CRM is a simple, very low-cost CRM option for the smaller end of the SMB segment. The product has several useful integrations with other products, including QuickBooks, and Google Apps and Google Docs. The product also has an integrated project management module.
$14
per month
Pricing
OntraportZoho CRM
Editions & Modules
No answers on this topic
Standard
$14.00
Per User/Per Month
Professional
$23.00
Per User/Per Month
Enterprise
$40.00
Per User/Per Month
Ultimate
$52.00
Per User/Per Month
Plus
$57.00
Per User/Per Month
Offerings
Pricing Offerings
OntraportZoho CRM
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptional$14 /user/month
Additional DetailsOntraport offers a variety of plans to choose from based on the features needed. Pricing adjusts with the number of contacts in the database and users in the account. Monthly or annual plans are available, and all plans start with a 14-day free trial. Ontraport offers a Done-With-You Setup and Training Package for getting set up in the account quickly. Users can also access a free video library with step-by-step instructions on getting started and using every feature of the platform.
More Pricing Information
Community Pulse
OntraportZoho CRM
Top Pros
Top Cons
Features
OntraportZoho CRM
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Ontraport
9.0
17 Ratings
15% above category average
Zoho CRM
-
Ratings
WYSIWYG email editor8.216 Ratings00 Ratings
Dynamic content10.014 Ratings00 Ratings
Ability to test dynamic content8.37 Ratings00 Ratings
Landing pages10.016 Ratings00 Ratings
A/B testing9.912 Ratings00 Ratings
Mobile optimization8.410 Ratings00 Ratings
Email deliverability reporting6.016 Ratings00 Ratings
List management10.016 Ratings00 Ratings
Triggered drip sequences9.813 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Ontraport
5.5
17 Ratings
34% below category average
Zoho CRM
-
Ratings
Lead nurturing automation7.115 Ratings00 Ratings
Lead scoring and grading2.413 Ratings00 Ratings
Data quality management2.614 Ratings00 Ratings
Automated sales alerts and tasks10.016 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Ontraport
7.7
8 Ratings
1% above category average
Zoho CRM
-
Ratings
Calendaring6.25 Ratings00 Ratings
Event/webinar marketing9.38 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Ontraport
7.1
4 Ratings
6% below category average
Zoho CRM
-
Ratings
Social sharing and campaigns7.13 Ratings00 Ratings
Social profile integration7.24 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Ontraport
9.3
16 Ratings
21% above category average
Zoho CRM
-
Ratings
Dashboards10.015 Ratings00 Ratings
Standard reports8.012 Ratings00 Ratings
Custom reports10.010 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Ontraport
7.3
15 Ratings
4% below category average
Zoho CRM
-
Ratings
API3.011 Ratings00 Ratings
Role-based workflow & approvals9.09 Ratings00 Ratings
Customizability10.013 Ratings00 Ratings
Integration with Salesforce.com7.31 Ratings00 Ratings
Integration with Microsoft Dynamics CRM7.31 Ratings00 Ratings
Integration with SugarCRM7.31 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Ontraport
-
Ratings
Zoho CRM
7.7
274 Ratings
0% above category average
Customer data management / contact management00 Ratings8.3266 Ratings
Workflow management00 Ratings7.8253 Ratings
Territory management00 Ratings7.4186 Ratings
Opportunity management00 Ratings8.2240 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings7.5239 Ratings
Contract management00 Ratings7.6191 Ratings
Quote & order management00 Ratings7.6190 Ratings
Interaction tracking00 Ratings7.9237 Ratings
Channel / partner relationship management00 Ratings7.3182 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Ontraport
-
Ratings
Zoho CRM
7.1
210 Ratings
6% below category average
Case management00 Ratings7.2203 Ratings
Call center management00 Ratings6.9163 Ratings
Help desk management00 Ratings7.2181 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Ontraport
-
Ratings
Zoho CRM
8.1
253 Ratings
7% above category average
Lead management00 Ratings8.2248 Ratings
Email marketing00 Ratings8.0210 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Ontraport
-
Ratings
Zoho CRM
7.9
251 Ratings
4% above category average
Task management00 Ratings8.1236 Ratings
Billing and invoicing management00 Ratings7.7171 Ratings
Reporting00 Ratings7.8230 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Ontraport
-
Ratings
Zoho CRM
7.9
246 Ratings
4% above category average
Forecasting00 Ratings7.6206 Ratings
Pipeline visualization00 Ratings7.9224 Ratings
Customizable reports00 Ratings8.1237 Ratings
Customization
Comparison of Customization features of Product A and Product B
Ontraport
-
Ratings
Zoho CRM
7.9
265 Ratings
4% above category average
Custom fields00 Ratings8.4263 Ratings
Custom objects00 Ratings7.9210 Ratings
Scripting environment00 Ratings7.3170 Ratings
API for custom integration00 Ratings7.8193 Ratings
Security
Comparison of Security features of Product A and Product B
Ontraport
-
Ratings
Zoho CRM
8.4
253 Ratings
1% above category average
Single sign-on capability00 Ratings8.4220 Ratings
Role-based user permissions00 Ratings8.4248 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Ontraport
-
Ratings
Zoho CRM
8.1
158 Ratings
11% above category average
Social data00 Ratings8.1157 Ratings
Social engagement00 Ratings8.0149 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Ontraport
-
Ratings
Zoho CRM
7.6
200 Ratings
6% above category average
Marketing automation00 Ratings7.8197 Ratings
Compensation management00 Ratings7.5130 Ratings
Platform
Comparison of Platform features of Product A and Product B
Ontraport
-
Ratings
Zoho CRM
7.7
219 Ratings
3% above category average
Mobile access00 Ratings7.7219 Ratings
Best Alternatives
OntraportZoho CRM
Small Businesses
Vbout
Vbout
Score 9.5 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
OntraportZoho CRM
Likelihood to Recommend
10.0
(20 ratings)
8.3
(298 ratings)
Likelihood to Renew
9.1
(8 ratings)
3.4
(33 ratings)
Usability
7.8
(3 ratings)
8.3
(168 ratings)
Availability
-
(0 ratings)
9.0
(2 ratings)
Performance
7.7
(4 ratings)
9.0
(2 ratings)
Support Rating
9.0
(3 ratings)
4.9
(65 ratings)
In-Person Training
9.1
(1 ratings)
8.0
(1 ratings)
Online Training
-
(0 ratings)
9.1
(5 ratings)
Implementation Rating
9.1
(2 ratings)
7.2
(10 ratings)
Configurability
-
(0 ratings)
8.1
(110 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
9.5
(21 ratings)
Ease of integration
-
(0 ratings)
7.2
(2 ratings)
Product Scalability
8.2
(1 ratings)
10.0
(1 ratings)
Professional Services
-
(0 ratings)
8.3
(7 ratings)
Vendor post-sale
-
(0 ratings)
9.6
(2 ratings)
Vendor pre-sale
-
(0 ratings)
9.2
(2 ratings)
User Testimonials
OntraportZoho CRM
Likelihood to Recommend
Ontraport
Here are some cases where Ontraport is well suited : - When writing emails, you can easily access to preview, manage the changes and go back to what you did before - When using automations, if there's an error, you can go back to a previous version of it. There are also some super tools that allows to see where a clients is on an automation without having to go through the all automation. It is less appropriate when you are several colleague that are addressing an issue on an email/automation as it doesn't allows you to be multiple person on the item.
Read full review
Zoho
For customizing a CRM without needing specialist support, Zoho CRM is great. The admin UI is pretty intuitive and easy to use. Zoho CRM also works great for tracking contact records and relationships to other records. For instance, we run 10+ different programs, and we need to track every contact's relationship to any and all of our programs. Besides the program relationship, we also track organization/employer relationships, host site relationships for interns, team relationships for several of our programs, and we are starting to track grant disbursement as well. Zoho CRM's "joiner modules" handle all of these different connection points fairly well, though the data import process can be a pain.
Read full review
Pros
Ontraport
  • Dashboards for our daily stats.
  • The email follows up and broadcasts are simple and easy.
  • Sales and marketing can now see the impact they have working together. Nobody can point finger anymore.
  • They have the best customer support. I can't tell you how many times they have walked me through the problems that I created.
  • Amazing email inboxing.
Read full review
Zoho
  • Zoho CRM has so much space to capture lots of information.
  • Zoho CRM can be customized for your organization's needs.
  • Zoho CRM is great for running reports to help make business decisions.
  • We love all the different dashboards we can create.
Read full review
Cons
Ontraport
  • Wish they had more options for their forms. Would really like to use multi-step forms.
  • A lot of times their forms load slowly on the website. Would like to see them speed up their services.
  • Their broadcasting options are legacy. There are better options out there for sending broadcast messages.
Read full review
Zoho
  • our team found it very challenging to integrate directly to our wordpress site
  • while there may be a way to integrate to the SMS system, we have not discovered how a sales rep would be able to get an sms when customers leave their contact info (not through the app)
  • we have one team member who still works with outlook calendar. it was easy to integrate with google calendar, but a second calendar, depending upon the user
Read full review
Likelihood to Renew
Ontraport
My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
Read full review
Zoho
Zoho has been a wonderful tool for us for several years and there is so much more we can do with it. New features are released often which give a team like us the option to further fine tune our business process management techniques. I honestly couldn't imagine running our business not on Zoho.
Read full review
Usability
Ontraport
The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
Read full review
Zoho
The methodology of the 'out of the box' user interface is fairly easy to learn. In some cases however, the interface is not consistent throughout the software. Upgrades to the interface has certainly improved some of this--- but now we are seeing the same kinds of inconsistencies across Zoho apps, particularly those more recently added to their platform. This issue is not major in that everybody on staff seems able to learn how to work the programs--- it's just annoying and less than efficient when inconsistent user interfaces or inconsistent terms are used in the programs and/or the requisite documentation.
Read full review
Performance
Ontraport
Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
Read full review
Zoho
No answers on this topic
Support Rating
Ontraport
The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
Read full review
Zoho
We did the training and that was a huge waste of money. The information provided was basic and the instructor was sloppy (he even forgot to turn off his mic when he used the restroom - no one should ever hear what we heard). I offered up a 9 because we were able to find what we needed on your website.
Read full review
In-Person Training
Ontraport
I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.
Read full review
Zoho
It was harder to learn when there were mostly real estate users in the room. We are sales solely.
Read full review
Online Training
Ontraport
No answers on this topic
Zoho
Online training is tough, but Zoho and their partners do a good job of explaining things.
Read full review
Implementation Rating
Ontraport
If you know your business, ONTRAPORT is easy
Read full review
Zoho
When you switch CRMs, you can automatically assume everything isn’t going to match up correctly. We had used Salesforce for 10+ years and had a ton of data and customizations. It was not a clean transfer, but we were able to sort it all out. The only issue that really bothered me was Zoho support. Even simple questions couldn’t be answered over chat, and we would have some team members try for hours to find the right answer
Read full review
Alternatives Considered
Ontraport
Task management was the main thing that separated ONTRAPORT for me. Keeping things accountable. As well, I felt the campaign builder was slicker, and that the contact management was more robust. Custom fields are very customizable.
Read full review
Zoho
Zoho is the only product we have used. Our company is fairly new and before purchasing Zoho a few years ago, client files were only saved and looked at through our company server. Because of how great Zoho has been, we have never considered looking for another product because there really is no need
Read full review
Contract Terms and Pricing Model
Ontraport
No answers on this topic
Zoho
I think Zoho CRM is priced at a reasonable amount. Simply put, you get what you pay for and Zoho does not disappoint. My organization is comfortable with what we pay and pleased with continually renewing the software. The billing frequency is just right. There are no complaints on our end
Read full review
Scalability
Ontraport
With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.
Read full review
Zoho
No answers on this topic
Professional Services
Ontraport
No answers on this topic
Zoho
In addition to being a user of Zoho CRM, we are a reseller as well. Often, at times our Partners request for on-boarding the platform configuration for them. During such requirements, we have utilized the Professional services team directly from the Zoho CRM team. Our partner feedback was quite positive, throughout.
Read full review
Return on Investment
Ontraport
  • We are providing better customer service as a direct result of Ontraport. We can track where all of our customers are, what pages/sites/modules they are visiting with ease and tailor our communication accordingly.
  • Our marketing funnel has become vastly improved, meaning that our ROI for marketing has gone up. Sales this April are double what they were last year.
  • Our team works better together because we all have a better idea of what the other needs and when. The tasks that we can assign in Ontraport mean nothing gets missed, creating a better customer and employee experience.
Read full review
Zoho
  • ROI is good, providing your entire team is involved with the program and uses it
  • During busy season, Zoho keeps the flow going with reminders for quote follow-ups
  • Our company saw an estimated 20% gain in closing sales that went through Zoho as compared to quotes not answered through Zoho
Read full review
ScreenShots

Ontraport Screenshots

Screenshot of Manage, track, sort and add to a contact listScreenshot of Design professional emails, forms and landing pages with block formatsScreenshot of Utilize the Support Center's in-depth advice on maximizing Ontraport's features

Zoho CRM Screenshots

Screenshot of Deals - Cash in on all opportunities. Close more deals. Great sales management is all about prioritizing, tracking, and monitoring the deals in your pipeline. Zoho CRM gives you everything you need to manage deals across territories and sales structures.Screenshot of Activities - Keep track of all the tasks, meetings, calls, events, or activity records. Neatly organize the numerous records along with the activities associated to them such as follow-up, pre sales and post sales activities, phone conversations etc.