OptiMonk vs. ZoomInfo Marketing

OptiMonk is the perfect partner for website pop-ups. It makes lead collection super easy. The pop-ups are beautiful and completely customisable making it super easy to edit them and match with your brand persona. They are interactive but in no way irritating. People can have a seamless user experience browsing the website while the pop up shows up on the side.

Incentivized

I recommend ZoomInfo because it is a good product, easy to use and pretty accurate compared to the competition. But it is not for everyone because the price point is higher than the competition in the market.

Incentivized

• Huge variety of pop up templates
• Holiday themes templates such as Christmas, Thanksgiving etc.
• Perfect time delay
• Segmentation based on user journey

Incentivized

• Audience Coverage.
• Advertising Performance.
• Intent Data.

Incentivized

• The user interface crashes sometimes
• If we have more than 5000 impressions, then we will have to take a paid plan. This might not be feasible for small businesses
• It would be great if they offer email marketing services too

Incentivized

• The integration with SalesOS leaves much to be desired.
• It's hard to prospect accounts within MarketingOS
• There were a few technical issues that need to be fixed.

Incentivized

Definitely some great features there, Zoominfo has built a solid platform that is truly enterprise-grade. I gave a 7 because I feel there is a point where other solutions offer similar features at a lower price point. They might become too big to stay agile enough in the market.

Incentivized

They spend most of their time pontificating on rudimentary matters. They tried to blame their own mistakes and shortcomings on the client rather than themselves.

Incentivized

Calls using Zoom remote sessions, emails chat.

Incentivized

They never ended up uploading the custom intent topics until months after we submitted them. It was difficult to select the custom intent topics in the first place as well.

Incentivized

OptiMonk specialises in website pop-ups. As such they have a wide variety. They keep on improving with time and make the experience better. They also offer a lot of tips and free useful content for ecommerce websites.

Incentivized

ZoomInfo is easy to use and navigate, plus is more accurate than the competition. But the price per license is the highest on the market and not affordable by everyone.

Incentivized

No, it was clear.

Incentivized

Enable scalable process and implementation to use for marketing and sales.

Incentivized

• It has helped us convert leads into subscribers
• It makes the overall user experience much better
• It has helped us optimise our advertising spends

Incentivized

• Return on investment is difficult with high cost per license
• helps both sales and marketing with prospecting and campaigns
• conversions were increased with use of the product

Incentivized