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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Perfect Audience (discontinued)

    Score8 out of 10
    N/APerfect Audience was a retargeting solution for X.com (Twitter), and part of Marin Software. The service is no longer available.N/A

    Ziflow

    Score9.3 out of 10
    N/AZiflow online proofing creates a single source of truth and streamlines the review and approval process for creative content to deliver marketing projects faster for agencies and brands.

    $249

    per month

    Pricing
    Perfect Audience (discontinued)Ziflow
    Editions & Modules
    No answers on this topic
    Standard
    $249
    per month 15 users
    Pro
    $399
    per month 20 users included
    Enterprise
    Contact Sales
    Offerings
    Pricing Offerings
    Perfect Audience (discontinued)Ziflow
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Educational discounts are available for the Business and Enterprise editions. Up to a 20% discount is available for annual pricing.
    More Pricing Information
    Community Pulse
    Perfect Audience (discontinued)Ziflow
    Considered Both Products
    Discontinued Products
    No answer on this topic
    Ziflow
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    225 Answers
    Delivers good value for the price
    No answers on this topic
    99%
    Delivers good value for the price
    166 Answers
    Happy with the feature set
    No answers on this topic
    99%
    Happy with the feature set
    224 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    99%
    Lived up to sales and marketing promises
    146 Answers
    Implementation went as expected
    No answers on this topic
    97%
    Implementation went as expected
    168 Answers
    Features
    Perfect Audience (discontinued)Ziflow
    Ad Network Integration
    Comparison of Ad Network Integration features of Perfect Audience (discontinued) and Ziflow
    Feature
    Perfect Audience (discontinued)
    8.0
    1 Ratings
    8% above category average
    Ziflow
    -
    Ratings
    Data Transfer8.01 Ratings00 Ratings
    DSP integration8.01 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Perfect Audience (discontinued) and Ziflow
    Feature
    Perfect Audience (discontinued)
    8.4
    1 Ratings
    7% above category average
    Ziflow
    -
    Ratings
    Ad campaign creation8.01 Ratings00 Ratings
    Ad deployment9.01 Ratings00 Ratings
    Display advertising9.01 Ratings00 Ratings
    Ad display and retargeting segmentation8.01 Ratings00 Ratings
    Sequence targeting8.01 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Perfect Audience (discontinued) and Ziflow
    Feature
    Perfect Audience (discontinued)
    8.3
    1 Ratings
    7% above category average
    Ziflow
    -
    Ratings
    Ad dashboards8.01 Ratings00 Ratings
    Ad performance reports9.01 Ratings00 Ratings
    Ad conversion tracking9.01 Ratings00 Ratings
    Ad attribution reporting8.01 Ratings00 Ratings
    Cross-channel ad management8.01 Ratings00 Ratings
    Ad forecasting and optimization8.01 Ratings00 Ratings
    Best Alternatives
    Perfect Audience (discontinued)Ziflow
    Small Businesses
    AdRoll
    Score3.7 out of 10
    No answers on this topic
    Medium-sized Companies
    Criteo Commerce Growth
    Score8 out of 10
    No answers on this topic
    Enterprises
    Criteo Commerce Growth
    Score8 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Perfect Audience (discontinued)Ziflow
    Likelihood to Recommend
    8.0
    (1 ratings)
    9.6
    (226 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (16 ratings)
    Usability
    9.0
    (1 ratings)
    8.2
    (5 ratings)
    Support Rating
    6.0
    (1 ratings)
    9.0
    (5 ratings)
    Online Training
    -
    (0 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.1
    (3 ratings)
    User Testimonials
    Perfect Audience (discontinued)Ziflow
    Likelihood to Recommend
    Discontinued Products
    I would recommend Perfect Audience to anyone who wants to use a 3rd party to scale up. I find the audience builder pretty terrible in Google AdWords so I was looking for something a bit easier to use and this fit the bill easily.
    Incentivized
    Read full review
    Ziflow
    We work with a lot of cross functional teams, so it is nice to have them review things on their own and provide feedback all in the one place for our team to review. It helps cut back on meetings and emails full of feedback that gets lost. This is especially helpful when we are working on our catalogs. We do reviews on Ziflow all the way from rough layouts to proofreading.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Great to up your inbound marketing game
    • The bulk uploading feature is great and makes it easy to upload numerous ad campaigns
    • Can customize each ad easily
    Incentivized
    Read full review
    Ziflow
    • Simple and user friendly interface with little if no learning curve.
    • Accurate and specific change requests are especially enhanced when using the markup tools.
    • Nice to be able to assign who the decision maker is and also be able to change project participants easily, like when someone goes on holiday or sick leave.
    • SOCD (sent, opened, comment, decision) progress indicators provide an awesome 'at a glance' view of project participants activity.
    • Email notifications and integration with ASANA is brilliant.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • Constantly left Googling how to do things because the system is sometimes confusing
    • Weak native reporting
    • Landing page editor needs work
    Incentivized
    Read full review
    Ziflow
    • Comments with instances that span multiple pages force you to zoom out, which can be rough on multi-page proofs. We end up making a comment on each instance for ease of review.
    • Maybe it is in there, but I would love to be able to upload a new version and review/make comments before any of the other reviewers can see it—to double-check for errors. Maybe there is a verification stage first before releasing it to the other reviewers.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    No answers on this topic
    Ziflow
    Ziflow is easy to use, efficient and now is also part of our daily lives. Hence, the teams are already adapted to the tool and willing to work with it. The features are according to all what was expected and we had a great experience until the moment with the tool
    Read full review
    Usability
    Discontinued Products
    The bulk uploading feature is certainly my preferred feature of Perfect Audience. This tool has made creating new ad campaigns quick and easy. I used to have to upload facebook then Instagram then another social media page and instead I upload everything all at once and it certainly makes it easier for all of us.
    Incentivized
    Read full review
    Ziflow
    The tool is easy to use for digital oriented people. For the ones not used to this kind of environment, it could look a bit complicated at the beginning, but following the instructions and tutorials and performing it once makes you get a grip of it in just one use.
    Read full review
    Support Rating
    Discontinued Products
    The support team could be a little more useful. After our implementation calls and getting everything setup, we did feel that they were not as responsive and I did find myself googling solutions to things that the support team could have helped us with.
    Incentivized
    Read full review
    Ziflow
    The ZIflow support team has always been very responsive to my questions, issues and other problems. The good thing is I have never had to use their support team all that much because Ziflow has been for the most part trouble free. If it had been error prone, we would have dropped it long ago.
    Incentivized
    Read full review
    Online Training
    Discontinued Products
    No answers on this topic
    Ziflow
    They were friendly and took the time to go through everything, especially relating to how we would use the system.
    Incentivized
    Read full review
    Implementation Rating
    Discontinued Products
    No answers on this topic
    Ziflow
    It was seemless! Things got instantly better when we started using Ziflow!
    Incentivized
    Read full review
    Alternatives Considered
    Discontinued Products
    I have used Google Ads which has a difficult interface to use as well as Ad Roll. Perfect Audience beats them both in functionality and usability.
    Incentivized
    Read full review
    Ziflow
    I found Ziflow to be much better than PageProof in several ways. The tools available for making comments and edits are more intuitive and there is a greater variety of tools and the version control features worked much better as well. Also their customer service was far better when it was necessary to interact with the company
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • The convenience of Perfect Audience has made things smoother for us. This convenience means less time spent managing ads and more time focusing on running our business.
    • Re-marketing features have been superior to AdWords.
    Incentivized
    Read full review
    Ziflow
    • Improved efficiency and time saved in making proofs and adding people to proofs with staging and template features.
    • Robust proofreading features for reviewers like comparing previous versions.
    • In my experience, customer service is quick to help with issues or outages (which aren't often).
    Incentivized
    Read full review
    ScreenShots

    Ziflow Screenshots

    Screenshot of Ziflow's  markup tools, which enables stakeholders of all abilities to circle, highlight, draw, point, and overall produce feedback that doesn’t leave creatives guessing.Screenshot of Ziflow’s workflow automation and templates, for creative teams that constantly repeats tasks when setting up review workflows.Screenshot of where users can see different versions side-by-side to compare changes to a project over time, and automatically highlight version differences, all the way down to the pixel with the auto-compare capability.Screenshot of frame-accurate commenting on video and motion projects. Feedback can be viewed on a specific video frame to remove any chance of confusion. Ziflow Safe Zones are used to make sure crucial content remains in-frame on every device, and to see likely cut-off points at industry-standard aspect ratios. Users can review projects from a web browser on any device - no app download is required.Screenshot of Ziflow, on mobile devices. Team members can access proofs via proof notification emails on their devices. Comments and decisions can be made via the device's native browser, with Ziflow's HTML5-based Proof Viewer.Screenshot of ZiflowAI: Creative collaboration, powered by artificial intelligence. It is a chatbot designed to drive review and approval processes forward.