Planview PPM Pro vs. Salesforce Agentforce Marketing

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Planview PPM Pro
Score 9.0 out of 10
Enterprise companies (1,001+ employees)
Planview PPM Pro™ centralizes the management of projects and resources, facilitating governance, and providing visibility for improved decision making. Whether users are just getting started or advancing PMO to the next level, Planview PPM Pro is designed to provide the ability to collect, prioritize, and execute projects, enabling PMOs to focus resources on the work that delivers the most value.N/A
Agentforce Marketing
Score 7.7 out of 10
N/A
Marketing Cloud is a cloud-based digital marketing platform, used by marketers can segment their audience, deliver personalized messages, track campaign performance, engage leads and accounts, and optimize strategies based on real-time insights.
$1,250
per month per installation
Pricing
Planview PPM ProSalesforce Agentforce Marketing
Editions & Modules
No answers on this topic
Account Engagement
$1,250
per month
Engagement
$1,250
per month
Intelligence
$3,000
per month
Loyalty Management
$20,000
per month
Personalization
$100,000
per year
Data Cloud for Marketing
$108,000
per year
Offerings
Pricing Offerings
Planview PPM ProAgentforce Marketing
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsPPM Pro offers flexible pricing based on user types.
More Pricing Information
Community Pulse
Planview PPM ProSalesforce Agentforce Marketing
Features
Planview PPM ProSalesforce Agentforce Marketing
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Planview PPM Pro
-
Ratings
Salesforce Agentforce Marketing
7.5
171 Ratings
2% below category average
WYSIWYG email editor00 Ratings7.7122 Ratings
Dynamic content00 Ratings7.9153 Ratings
Ability to test dynamic content00 Ratings6.9112 Ratings
Landing pages00 Ratings7.7121 Ratings
A/B testing00 Ratings7.4151 Ratings
Mobile optimization00 Ratings6.9111 Ratings
Email deliverability reporting00 Ratings7.6132 Ratings
List management00 Ratings8.2129 Ratings
Triggered drip sequences00 Ratings7.595 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Planview PPM Pro
-
Ratings
Salesforce Agentforce Marketing
8.1
124 Ratings
4% above category average
Lead nurturing automation00 Ratings8.5109 Ratings
Lead scoring and grading00 Ratings8.1110 Ratings
Data quality management00 Ratings7.6116 Ratings
Automated sales alerts and tasks00 Ratings8.3101 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Planview PPM Pro
-
Ratings
Salesforce Agentforce Marketing
7.5
114 Ratings
1% above category average
Calendaring00 Ratings7.7103 Ratings
Event/webinar marketing00 Ratings7.497 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Planview PPM Pro
-
Ratings
Salesforce Agentforce Marketing
7.6
88 Ratings
3% above category average
Social sharing and campaigns00 Ratings7.683 Ratings
Social profile integration00 Ratings7.639 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Planview PPM Pro
-
Ratings
Salesforce Agentforce Marketing
7.8
124 Ratings
6% above category average
Dashboards00 Ratings8.2118 Ratings
Standard reports00 Ratings7.7123 Ratings
Custom reports00 Ratings7.5100 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Planview PPM Pro
-
Ratings
Salesforce Agentforce Marketing
7.6
124 Ratings
2% above category average
API00 Ratings6.990 Ratings
Role-based workflow & approvals00 Ratings7.089 Ratings
Customizability00 Ratings7.1111 Ratings
Integration with Salesforce.com00 Ratings7.9113 Ratings
Integration with Microsoft Dynamics CRM00 Ratings8.714 Ratings
Integration with SugarCRM00 Ratings8.211 Ratings
Third-party software integrations00 Ratings7.324 Ratings
Best Alternatives
Planview PPM ProSalesforce Agentforce Marketing
Small Businesses
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Score 8.3 out of 10
Vbout
Vbout
Score 9.9 out of 10
Medium-sized Companies
Planview AdaptiveWork
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Score 8.1 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Enterprises
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Score 8.1 out of 10
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Score 9.0 out of 10
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User Ratings
Planview PPM ProSalesforce Agentforce Marketing
Likelihood to Recommend
8.9
(68 ratings)
8.0
(328 ratings)
Likelihood to Renew
9.0
(13 ratings)
8.1
(114 ratings)
Usability
7.2
(6 ratings)
8.3
(37 ratings)
Availability
9.1
(3 ratings)
10.0
(11 ratings)
Performance
8.2
(2 ratings)
9.6
(9 ratings)
Support Rating
7.9
(6 ratings)
7.0
(36 ratings)
In-Person Training
10.0
(1 ratings)
5.0
(4 ratings)
Online Training
-
(0 ratings)
8.1
(7 ratings)
Implementation Rating
9.9
(3 ratings)
3.0
(17 ratings)
Configurability
8.2
(1 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
5.0
(1 ratings)
Ease of integration
8.2
(1 ratings)
7.0
(2 ratings)
Product Scalability
8.2
(1 ratings)
7.3
(39 ratings)
Professional Services
8.2
(1 ratings)
-
(0 ratings)
Vendor post-sale
8.2
(1 ratings)
8.0
(3 ratings)
Vendor pre-sale
7.3
(1 ratings)
7.0
(3 ratings)
User Testimonials
Planview PPM ProSalesforce Agentforce Marketing
Likelihood to Recommend
Planview
PPMPro is well suited for tracking new product introduction projects, as well as process changes. It serves to reliably track ongoing action items, issues, resource allocations for projects. Areas where PPMPro is less appropriate for use: Project to project dependencies, automating action item notifications on multiple platforms, integrations of PPMPro into other platforms PMO typically uses (like MS Projects, Teams, ppt, etc)
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Salesforce
I think the product, by definition, is meant for marketing — and we use it exactly for that, for running campaigns. That’s the best-suited use case for the product. I don’t think it’s really meant to be used for anything else — that’s just not how it’s designed.
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Pros
Planview
  • New request workflow/kanban board helps visualize where new requests are in the process of the quote to cash/request to completion
  • The time tracking tool is tied directly to project tasks for seamless integration of time tracking, estimates, and actuals
  • The reporting capabilities and ease of use has allowed us visibility to data that we never had before
  • The tool is easily configurable by Administrators. We can add fields, change reports, add new dashboards within hours vs. days of trying to track things manually
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Salesforce
  • Filter relevant content so you can priorize those that are more relevant and resolve it first
  • Measure the traffic in the different social networks, as well as the response rate, average response time and other relevant metrics
  • Configure automation rules to order the work of those who must interact with the customer
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Cons
Planview
  • The base API is not a REST based interface and is difficult to use for integration with other systems in the enterprise.
  • The UI for the maintenance of the task schedule for projects can be a bit cumbersome , although the spreadsheet style editor helps somewhat. The Gantt view is not interactive.
  • The workflow engine is designed only for initial project intake, and does not allow for an integration of the work flow with the project from start to end, so it can't be used for routing artifacts like change requests, ancillary project approvals, etc.
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Salesforce
  • The email builder does not offer any way to catch/check bugs across different email service providers
  • Creating SQL is not as easy as drag-and-drop; a lot of technical knowledge is required
  • Salesforce Marketing Cloud is sold as a marketing tool, but to be honest, you need a LOT of technical IT support to run the tool
  • Einstein metrics are across the board; if you have multiple audiences in one instance of Salesforce Marketing Cloud you can't segment the data.
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Likelihood to Renew
Planview
Because I never evaluated other tools, I would be open to considering others. Given our establishment with Innotas and the value it has provided us, separating from it would cause some organizational discomfort. However, if a tool existed with a more intuitive interface for manipulating the data and factors of projects and resources, I would be very interested.
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Salesforce
As of right now we have not seen any other program that integrates as seamlessly into our Salesforce platform. We have barely scratched the surface of all the features and use cases. It would be irresponsible to make a move to another platform in the near future. We have not come up against any limitations that would prompt a need to switch
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Usability
Planview
PPM Pro has very effective process capabilities around Project, Demand, and Resource Management as well as Reporting/Dashboards. Very stable platform, never any downtime. We now also have PPM Pro Sandbox which we have leveraged for any new major developments such as Request Management.
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Salesforce
You won't find another solution that has as many features as Salesforce Marketing Cloud Interaction Studio. We all know Salesforce, we all know how big they are and it's not for nothing... Their tools do most of the things you want, need and even imagine. Using it is complicated, but the usability is infinite.
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Reliability and Availability
Planview
Innotas is very rarely down if at all.
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Salesforce
Upgrades and timing of the upgrades were communicated well and planned during off hours for our work. If we did have a campaign scheduled during that time, it would kick-off after the system was back active. There were a few unplanned system down times, but it was a rare occurrence and those times were also short in duration.
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Performance
Planview
No issues with overall response time and performance. There have been some occasions where a Report could take few minutes to render but this is vary rare. No integration issues...
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Salesforce
Though the make up of MA apps is not built this way today, it would be nice to see them become more real-time. The integration between Salesforce and Pardot is not a true real-time integration. If I modify something in Salesforce, those changes are not automatically reflected in Pardot immediately. There is a delay of about 15 minutes before the systems sync. This delay, although not long, is less than ideal We would love the systems to be integrated real time such that changes are propagated from one system to the other immediately.
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Support Rating
Planview
Their ability to assist and answer questions when needed is incredible. They create innovative ways to share information and help customers trouble shoot. I didn't give it a ten because I believe they could do a better job of personally reaching out to customers and providing improvement guidance based on where the customer is at and their needs at the time
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Salesforce
They are really responsive and more than not solve the problem or give you insight to how you can manage the solution yourself. I do find however sometimes a long delay on the more complex issues when they need to loop in other departments. but overall a good experience with support
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In-Person Training
Planview
Tim Srjezter was an excellent trainer.
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Salesforce
The trainers at the Pardot user conference (Elevate and Connections) were very knowledgeable and presented the material well. Again, the content was targeted to more of a new user audience, and was not really relevant for folks who had been using the product for 2+ years.
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Online Training
Planview
No answers on this topic
Salesforce
Pardot's online training touches on all topics briefly and vaguely without much indepth exploration into how a final outcome could look, such as Nurturing Campaigns, Email templates, landing page templates, etc... The only true way to uncover Pardot's full capabilities is to have Front End design and coding experience. Without this key skill set, I would not recommend Pardot to another business.
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Implementation Rating
Planview
It's been since 2009. A lot has changed. We have not grown as much as we could have because of executive backing.
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Salesforce
From an IT perspective, once you set up the Javascript beacon and start collecting data there is a waiting game. During this time you can start labeling your site actions which can be labor intensive for a single person, but you don't really have the final end-users on the platform yet. We did a lot of training so users were experienced, but it wasn't until they had their first tasks to accomplish that they started using the system and had questions. I'd recommend setting up some immediate goals for an end-user to start segmenting for the purpose of displaying message campaigns so you can jump start end-user action.
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Alternatives Considered
Planview
Microsoft Project does not integrate the data or provide meaningful dashboards. We needed a tool that could manage a portfolio of projects versus just a single project view. In addition we needed a tool to track financials and internal effort all integrated into one product. Planview PPM Pro addressed all of our needs
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Salesforce
We use Salesforce Marketing Cloud for lead management, generating reports, tracking customer and dealer information, inputting orders, and more. I prefer HubSpot for email marketing and automation because it is easier to use and the emails are designed much better. We currently use Salesforce and HubSpot, and we are very happy to have both, as they have different pros/cons.
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Contract Terms and Pricing Model
Planview
I have no issues with current licensing and renewal terms...
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Salesforce
was not involved with this part but i have not heard about clompaints
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Scalability
Planview
We have always used PPM Pro across multiple Business Units and Business Functions and have never encountered any scalability issues. PPM Pro offers flexibility in how the various Entities are configured across the Enterprise
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Salesforce
Prior to this, we had no solution and literally were doing things on paper in a world where technology is outpacing paper. Having this process optimized has made it easier for the sales and marketing people to change information. From the training perspective, it has allowed us to see holes in where we could create additional support training, so the ROI here has been a lot more than just the optimization of a process.
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Professional Services
Planview
Very effective and flexible - we obtained a pool of consulting hours that we can use at any time over 12 month period. Consulting topics can vary as we explore new functionalities in PPM Pro. Very easy to schedule ad-hoc time with PPM Pro consultant
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Salesforce
No answers on this topic
Return on Investment
Planview
  • Planview PPM directs all the resources in the right channel, hence, credible performance.
  • Planview PPM initiates proper time, and resource tracking and hence is friendly for company functions.
  • Planview PPM is competent in managing diverse projects, and this offers highly sustainable business continuity.
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Salesforce
  • Salesforce Marketing Cloud allows us to more efficiently reach out to a higher number of prospects.
  • Salesforce Marketing Cloud allows us to nimbly communicate important messages in a timely fashion to facilitate conversion.
  • Salesforce Marketing Cloud allows us to track who is opening our messages so that we can stop sending to those not interested and focus on the most engaged audiences.
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ScreenShots

Planview PPM Pro Screenshots

Screenshot of What-If scenario planning for analyzing resource capacity and demand.Screenshot of Portfolio Prioritization using Predictive AnalyticsScreenshot of a true top-down portfolio structure to categorize and align work to corporate goals and objectives.Screenshot of resource focused dashboards and reports that enable complete visibility of where resources are being deployed and the demand for them in the future.Screenshot of configurable reports and dashboards that can be shared among team members or stakeholders.Screenshot of Portfolio Prioritization using Predictive Analytics.

Agentforce Marketing Screenshots

Screenshot of Pardot Analytics - Pardot's reporting and analytics can be used to perform true revenue impact analysis and closed-loop reporting.Screenshot of Pardot Email Analytics - The reach and impact of  email marketing efforts are displayed in real-time with advanced reporting and analytics by device, and email client.Screenshot of Pardot Forms and Landing Pages - Pardot's form and landing page builders are used to turn online traffic to leads with targeted offers and content marketing.Screenshot of Pardot Email Marketing - Lead nurturing flows are defined via an interface that enables definition of the simplest or most complex segmented and targeted campaigns.