TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Sailthru

    Score5.3 out of 10
    N/ASailthru is an email marketing and marketing automation solution. It supports email management, site personalization, mobile management, and both predictive and retention-focused analytics.N/A

    Sendoso

    Score8.2 out of 10
    N/ASendoso is a gift sending platform designed to support B2B sales and ABM, and provide a sales accelerant.N/A
    Pricing
    SailthruSendoso
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    SailthruSendoso
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    SailthruSendoso
    Considered Both Products
    Zeta Global
    No answer on this topic
    Sendoso
    Chose Sendoso
    Other products just don’t compare. I’m excited to be able to pick from the selection and be able to be proud of the events we schedule. When it’s time to do these things I’m excited to work with marketing to develop a world class experience that Sendoso helps so much with.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    97%
    Would buy again
    181 Answers
    Delivers good value for the price
    No answers on this topic
    97%
    Delivers good value for the price
    144 Answers
    Happy with the feature set
    No answers on this topic
    97%
    Happy with the feature set
    180 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    95%
    Lived up to sales and marketing promises
    122 Answers
    Implementation went as expected
    No answers on this topic
    96%
    Implementation went as expected
    107 Answers
    Best Alternatives
    SailthruSendoso
    Small Businesses
    Listrak
    Score10 out of 10
    No answers on this topic
    Medium-sized Companies
    Marin Software (discontinued)
    Score9.1 out of 10
    PFL Direct Mail Platform
    Score9 out of 10
    Enterprises
    Listrak
    Score10 out of 10
    PFL Direct Mail Platform
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SailthruSendoso
    Likelihood to Recommend
    7.7
    (21 ratings)
    8.3
    (187 ratings)
    Likelihood to Renew
    10.0
    (7 ratings)
    6.8
    (3 ratings)
    Usability
    -
    (0 ratings)
    8.7
    (5 ratings)
    Availability
    -
    (0 ratings)
    8.2
    (1 ratings)
    Performance
    -
    (0 ratings)
    8.2
    (1 ratings)
    Support Rating
    1.0
    (1 ratings)
    7.6
    (21 ratings)
    In-Person Training
    -
    (0 ratings)
    7.3
    (1 ratings)
    Online Training
    -
    (0 ratings)
    8.2
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.3
    (1 ratings)
    Configurability
    -
    (0 ratings)
    8.2
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    8.2
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    8.2
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.2
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    SailthruSendoso
    Likelihood to Recommend
    Zeta Global
    Sailthu is perfectly suited, no matter what level of technical skill you have or support from an Engineering team. That said, it includes many advanced features which can only be fully utilized when integrated with custom webhooks and after receiving customer data sent via their APIs. There may be easier solutions out there for less technical users or for people wanting a simpler setup to begin with.
    Incentivized
    Read full review
    Sendoso
    I've used all the sending platforms (Sendoso, Reachdesk, Loop & Tie, Alyce, and Surgar Wish). I've had the most success with Alyce. We're a global SaaS platform with presence in NAM, EMEA and APAC. We're valued at $2B and drive around $2.5M in sales. As a demand gen team we have about ~$12M in program spend, so I'd say the tool is suitable for a scaling mid-market/enterprise brand that's focused on ROI, efficiency and scaling. I'm not sure who Alyce is not suitable for to be honest, I can only speak from my experience using it in my current role. I imagine it's not suitable for a company whose tech stack cannot integrate with Alyce.
    Incentivized
    Read full review
    Pros
    Zeta Global
    • Personalization - one of the most important things you can utilize when emailing people.
    • Segmentation - Sailthru makes it very easy to build an audience based off their criteria; there are so many different fields to choose from. We use this mostly for geo-targeting and engagement.
    • Analytics - post-campaign analytics are very easy to look at, customize your view, and download as a csv to share with your team and company.
    Incentivized
    Read full review
    Sendoso
    • The Custom Brand Shop has been a real game-changer.
    • Easy to place curation requests and quick responses.
    • The ability to send items through Amazon but also include inventoried items is great for higher value gift bundles and lets you avoid having to source items that you may not be 100% sure about the quantity needed.
    Incentivized
    Read full review
    Cons
    Zeta Global
    • Giving more practical examples of technical setups, sometimes the only way to understand it is to see it.
    • Can't filter lists by date created or date modified, particularly needed when tracking down a specific list or looking to remove older lists.
    • Can't set up automated data dumps to an email address, has to be sent via API.
    Incentivized
    Read full review
    Sendoso
    • Elements of the interface to setup Touches could be improved so there is not so much scrolling on pages
    • It would be nice to have a reporting options that shows all "status" EXCEPT delivered; so you can review all of them (in the Analytics area)
    • Allowing users to edit all inventory (even those setup by Sendoso on client's behalf)
    Incentivized
    Read full review
    Likelihood to Renew
    Zeta Global
    The biggest factor is that even after two months of trying to go through their credit processes and getting the right consideration for the real damages we had with the tool not being able to send campaigns for days, their sales staff is still not willing to work with us on it, making us do the switch away from them right now. We got extremely disappointed by trying to work with them through those issues.
    Read full review
    Sendoso
    We're very sticky with Sendoso and would prefer to not train the entire sales org on a new platform! That and we've already sent up a plethora of gifts the team can send out (eGifts, physical branded items, treats, plants, etc.).
    Incentivized
    Read full review
    Usability
    Zeta Global
    No answers on this topic
    Sendoso
    I log in to the Sendoso website each time to use it, I'm not sure if there's an easier way. There may actually be a chrome extension that I'm just not using for whatever reason. I bet there is. But the website works well enough. Doesn't blow my mind, but it's all I need
    Incentivized
    Read full review
    Reliability and Availability
    Zeta Global
    No answers on this topic
    Sendoso
    Sendoso occasionally has downtime, but it's usually isolated to a single feature and doesn't effect the entire platform. They are responsive when it comes to intaking these outages and are quick to work to resolve them
    Incentivized
    Read full review
    Performance
    Zeta Global
    No answers on this topic
    Sendoso
    Their platform doesn't take a long time to load, and it typically isn't too buggy once a new feature has been out for a while. Reports are pretty quick to generate and are emailed to the user on file for use typically within ten minutes or so. I have not noticed Sendoso slowing down any of the software it integrates with at all
    Incentivized
    Read full review
    Support Rating
    Zeta Global
    Their account management / sales staff doesn't seem to be taking the problems you experience very seriously - it took us 3 months and nudge emails to them every 2 weeks to ask for status updates (plus 6 different conversations with different people) to get a (very small credit) for a major issue, which in two months prohibited us from sending campaign emails for 2-3 days at a time.
    Read full review
    Sendoso
    They listened to the problem with delivery times but did not present a reasonable solution. Again, the shipping costs consumed too much budget. On one bulk send their support team agreed to take over a project for a few of the reps which is encouraging to see.
    Incentivized
    Read full review
    In-Person Training
    Zeta Global
    No answers on this topic
    Sendoso
    Our in person trainings were on zoom, but they are not recordings which is why I listed them as in person. You get a live person to walk you through integrations, how to use the platform, sendings best practices, setting up other users, etc. The customer success team will help you training staff users too. Ours even ran a contest for them to encourage them to send to prospects and they provided the prize!
    Incentivized
    Read full review
    Online Training
    Zeta Global
    No answers on this topic
    Sendoso
    These were CSM and Onboarding team zoom meetings where they hand-hold you, which is nice especially compared to other company onboardings. After that they have Zen desk articles and regular check-ins where you can get the training you need. I also am on a slack channel with Sendoso staff where I can ask additional questions or look for best practices.
    Incentivized
    Read full review
    Implementation Rating
    Zeta Global
    No answers on this topic
    Sendoso
    Get Sales and Marketing both involved in the implementation so you can strategize on how you'd want to use it across your organization. This will help your CSM roll it out the way you want instead of trying to piecemeal it after you've finished the onboarding process. Also I would recommend using a mix of Sendoso Direct, Inventory and eGift sends. Relying all on one or the other will not serve you well
    Incentivized
    Read full review
    Alternatives Considered
    Zeta Global
    Sailthru provided a powerful, easy-to-use platform that was able to adjust to the needs we had at Dotdash. It was able to support the simple campaigns where we would send static creative to all recipients and the complex dynamic campaigns where we were customizing content. The scale and flexibility really made it a great platform for us to use.
    Incentivized
    Read full review
    Sendoso
    Local vendors, including print & mail houses, are the only thing I can compare to Sendoso for similar services. Local vendors are good for ordering a bunch of swag to have at the office or [giving] away at conferences but if you are looking to send items to clients/prospects on-demand then a tool like Sendoso is a must.
    Incentivized
    Read full review
    Scalability
    Zeta Global
    No answers on this topic
    Sendoso
    Sendoso has really improved here. Along with helping you train your staff, you can now clone gift touches, sync them with salesforce from the platform directly, and send out address confirmations using your own or their email sending platform - they also just released an option for you to white-label your own domain. helping you save time and get a lot off the ground quickly
    Incentivized
    Read full review
    Return on Investment
    Zeta Global
    • Sailthru has helped us build a welcome series that's much more effective than anything we had before.
    • It's much easier to analyze transactional campaigns than our previous ESP.
    • We're better able to run A/B tests and learn from the results -- all of which improves our email strategy.
    Incentivized
    Read full review
    Sendoso
    • Hard to track ROI from gift giving and the true influence it had.
    • Same feedback for current customers and tracking ROI from those who decided to not churn and if this product aided.
    • Overall, folks are happy with receiving packages like the ones from Sendoso, but tough to say from an ROAS perspective whether this is worth it.
    Incentivized
    Read full review
    ScreenShots

    Sendoso Screenshots

    Screenshot of Sendoso Platform: Inspire action and drive revenue in every phase of the customer journey by sending personalized gifts, eGift cards, food and wine, and other Physical Impressions™ at scale.Screenshot of Cameo Videos: Make connections with key buyers that you didn’t think were possible. Send personalized Cameos recorded by popular celebrities.Screenshot of Address Confirmation: Feel confident packages will land in the hands of your recipients because you can request that they confirm or change the address of wherever they’re currently working.Screenshot of Send Tracker: Get a high-level, visual summary of where your eGifts or packages are in the process of sending and delivery with Send Tracker to time your outreach and follow-up at exactly the right moment.Screenshot of Analytics Dashboard: Know exactly how Sendoso is impacting open and closed-won opportunities. Filter by top 5 to see your best performing campaigns or recent 5 to see results for your latest campaigns. Plus, drill into individual campaign ROI to see how your costs stack up against closed-won opportunities.Screenshot of Sendoso Integrations: Create, click, and connect from wherever you already work. Sales, SDR, and CX teams can execute one-to-one sends from Salesforce and Outreach, while Marketing teams can automate sends to larger audiences from Marketo.