What users are saying about
39 Ratings
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128 Ratings
39 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.9 out of 100

SpyFu

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128 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.1 out of 100

Feature Set Ratings

  • SEO PowerSuite ranks higher in 3 feature sets: SEO, SEO Channels, SEO Platform & Account Management

SEO

9.6

SEO PowerSuite

96%
7.2

SpyFu

72%
SEO PowerSuite ranks higher in 8/8 features

Keyword analysis

9.9
99%
13 Ratings
7.8
78%
51 Ratings

Backlink management

9.9
99%
12 Ratings
6.6
66%
39 Ratings

SERP ranking tracking

9.9
99%
13 Ratings
7.9
79%
43 Ratings

Page grader

9.9
99%
13 Ratings
7.3
73%
29 Ratings

Competitive analysis

9.9
99%
13 Ratings
8.7
87%
50 Ratings

Site audit / diagnostics

9.9
99%
13 Ratings
7.0
70%
33 Ratings

Site recommendations

9.9
99%
11 Ratings
6.6
66%
31 Ratings

Task management

7.3
73%
7 Ratings
5.9
59%
21 Ratings

SEO Channels

8.7

SEO PowerSuite

87%
7.7

SpyFu

77%
SEO PowerSuite ranks higher in 3/4 features

Local SEO

7.9
79%
12 Ratings
7.4
74%
33 Ratings

Social SEO

7.2
72%
10 Ratings
7.8
78%
28 Ratings

Mobile SEO

9.9
99%
12 Ratings
7.9
79%
30 Ratings

Global SEO

9.9
99%
12 Ratings
7.9
79%
34 Ratings

SEO Platform & Account Management

9.2

SEO PowerSuite

92%
8.0

SpyFu

80%
SEO PowerSuite ranks higher in 2/2 features

Multi-domain support

8.6
86%
11 Ratings
8.0
80%
27 Ratings

Integration with web analytics tools

9.9
99%
12 Ratings
8.0
80%
19 Ratings

Attribute Ratings

  • SEO PowerSuite is rated higher in 2 areas: Likelihood to Recommend, Support Rating
  • SpyFu is rated higher in 1 area: Likelihood to Renew

Likelihood to Recommend

9.9

SEO PowerSuite

99%
15 Ratings
8.3

SpyFu

83%
61 Ratings

Likelihood to Renew

2.0

SEO PowerSuite

20%
1 Rating
10.0

SpyFu

100%
10 Ratings

Support Rating

10.0

SEO PowerSuite

100%
2 Ratings
7.6

SpyFu

76%
26 Ratings

Likelihood to Recommend

SEO PowerSuite

SEO PowerSuite, specifically Rank Tracker and Website Auditor, are 2 of my most used tools, and I mean multiple clients multiple times per day. Rank Tracker also seamlessly merges with Auditor—this is actually the only enterprise toolset for which I hold more than one license. Being able to find keyword and content gaps, as well as technical issues is possibly the most useful feature of any toolset. I would say it is always wise to have an alternative rank tracker, but I trust the PowerSuite variant over the others.
Everhardt Strauss | TrustRadius Reviewer

SpyFu

If you have a Google ads PPC campaign and then I would say this is more or less essential if you want to know what your competitors are doing. You can get very useful data out of it even if you subscribe for one month. And the pricing is very reasonable. Even if you don't use Google ads, I would say this is still useful for your SEO/SMO team since it gives you a great idea of what keywords and traffic your competitors are working on.
Abhisheik Dahiya | TrustRadius Reviewer

Pros

SEO PowerSuite

  • Finds keyword opportunities with the best chance to rank
  • Finds your most ominous competitors
  • Finds the opportunities for content changes that make a difference in ranking
  • Checks your site for technical issues and suggest fixes for them
  • Finds backlinks for your site and opportunities to go for
  • Helps you with all four areas of SEO: On-page, Off-Page, Technical and Experiential
  • Helps your organize project data and tasks in easy to use columns and filters
  • Helps you setup automatic checks on all aspects of your SEO campaigns to stay up to date
Joseph Kahn | TrustRadius Reviewer

SpyFu

  • Keeping a tab on competitors organic and inorganic activities
  • Helps identify where the competitor is getting the backlinks from.
  • Identify competitors top content and the keywords that's bringing them traffic
  • Get proper information of their current and past ADS run on Google.
Anonymous | TrustRadius Reviewer

Cons

SEO PowerSuite

  • The software is not strong with processing large amounts of data. So, it is really good for small and medium size businesses, but can be cumbersome for large projects.
  • Due to large number of settings it takes time to learn it.
  • Need to purchase proxies or captcha solution. I think those can be provides as part of the package already.
Brandon Stark | TrustRadius Reviewer

SpyFu

  • As with any database, their keyword database has limits, so the data returned is relative to their database, not necessarily the full picture.
  • When SpyFu database or scoring chances, the data provided can spike, thus causing confusion among stakeholders, we're reporting to.
Anonymous | TrustRadius Reviewer

Pricing Details

SEO PowerSuite

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

Starting Price

SEO PowerSuite Editions & Modules

Additional Pricing Details

SpyFu

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$39 per month

SpyFu Editions & Modules

Edition
Basic$391
Professional$791
Team$2991
  1. per month
Additional Pricing Details

Likelihood to Renew

SEO PowerSuite

SEO PowerSuite 2.0
Based on 1 answer
I gave SEO PowerSuite a two because our company did not renew our subscription. The pricing was too complicated and having multiple platforms made it more difficult to use. We dropped our subscription to SEO PowerSuite and implemented Moz. Moz gave us a full view of all of the metrics we were looking for on one web-based platform. Plus, the pricing model was simple so it was easier to get senior management to cosign on.
Crystal Dickerson | TrustRadius Reviewer

SpyFu

SpyFu 10.0
Based on 10 answers
Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps.Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers.
Chris Romero | TrustRadius Reviewer

Support Rating

SEO PowerSuite

SEO PowerSuite 10.0
Based on 2 answers
I have had several interactions with support at SEO PowerSuite. Each time I have been quite pleased with the response. I have interacted with billing and tools support and have found them to both be on top of things. they follow up well and they get the issue resolved in a timely manner. I have no complaints here.
Jeff Smith | TrustRadius Reviewer

SpyFu

SpyFu 7.6
Based on 26 answers
SpyFu comes with a link to tutorial videos. I recommend you watch them. The software is capable of so much you really need to watch the videos and learn how to get the most out of it. When I have a question 90% of the time it's there. When it isn't, and I reach out to them, support is always quick and concise.
George Louvis | TrustRadius Reviewer

Alternatives Considered

SEO PowerSuite

SEO PowerSuite is a unique SEO software because it runs on your computer. Unlike Ahrefs or Moz, which run as SaS, this tool depends on your computer resources to crawl and gather data from the websites which can be a good thing, because your business lives on your computer. This can also be a negative thing because Google sometimes show their "captcha" since they recognize your machine as a crawler.PowerSuite recently improved their SEO SpyGlass' link index and now compete with the big dogs, such as Moz and Ahrefs and SEMrush, but not Majestic.They require you to pay a monthly fee for their "algo updates" which increases the cost of their "one time payment" marketing model.
Dragan Nikolic | TrustRadius Reviewer

SpyFu

I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I liked the ability to use both in our keyword research for both paid and organic marketing.
Anonymous | TrustRadius Reviewer

Return on Investment

SEO PowerSuite

  • SEO PowerSuite has helped me rank in the top 10 for searches with over 1M in volume - super positive impact on ranking and bottom line
  • SEO PowerSuite saves time by running in the middle of the night so I can have fresh data in the morning - saving loads of time.
  • SEO PowerSuite saves top listings by finding opportunities that show up randomly and is there to report it before it becomes a problem.
Joseph Kahn | TrustRadius Reviewer

SpyFu

  • Helping us track our ranking.
  • It helps solve the problem of ambiguity when it comes to Google Ads. It makes the strategy more clear.
  • You can sift through lots of different online analytics to find the information, but it takes way too long. SpyFu has it all in one place!
Anonymous | TrustRadius Reviewer

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