Smartlook vs. VisitorTrack

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Smartlook
Score 8.5 out of 10
Small Businesses (1-50 employees)
Smartlook is an analytics solution tool for websites, iOS/Android apps, and various app frameworks, that answers the "whys" behind users' actions. It helps users understand precisely how customers interact with website and app — watch recordings, create heatmaps, use automatic tracked events, and build conversion funnels. Data is seen on one central dashboard, which enables sharing and collaborating with colleagues. This is to support clear, data-driven decision-making for product managers,…
$55
per month 5000 sessions
VisitorTrack
Score 10.0 out of 10
N/A
VisitorTrack is a web analytics product from netFactor. It works beyond traditional web analytics to convert anonymous website "clicks" into intelligence on business visitors – without any registration action. Positioned as “Caller ID for Your Website”, the reporting and content are designed for B2B lead generation. Users receive detail on the companies visiting a site, executive profiles, address, phone, website, visit details and analytics, along with features like email alerts, Salesforce…
$199
per month
Pricing
SmartlookVisitorTrack
Editions & Modules
Pro
$55
per month 5000 sessions
Free
Free forever
per month 3000 sessions
Enterprise
Custom pricing
VisitorTrack
$199.00
per month
Offerings
Pricing Offerings
SmartlookVisitorTrack
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsAll Smartlook packages support both web and mobile app platforms.VisitorTrack plans start at $199
More Pricing Information
Community Pulse
SmartlookVisitorTrack
Top Pros
Top Cons
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SmartlookVisitorTrack
Small Businesses
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Score 7.5 out of 10
StatCounter
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Score 9.0 out of 10
Medium-sized Companies
Siteimprove
Siteimprove
Score 8.7 out of 10
Siteimprove
Siteimprove
Score 8.7 out of 10
Enterprises
Contentsquare
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Score 8.6 out of 10
Contentsquare
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Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SmartlookVisitorTrack
Likelihood to Recommend
9.0
(141 ratings)
10.0
(7 ratings)
Likelihood to Renew
8.9
(4 ratings)
-
(0 ratings)
Usability
9.2
(75 ratings)
-
(0 ratings)
Availability
9.1
(1 ratings)
9.1
(1 ratings)
Performance
8.2
(1 ratings)
-
(0 ratings)
Support Rating
9.1
(107 ratings)
10.0
(2 ratings)
Implementation Rating
7.3
(1 ratings)
-
(0 ratings)
Configurability
8.2
(2 ratings)
-
(0 ratings)
Ease of integration
9.1
(1 ratings)
-
(0 ratings)
Product Scalability
8.2
(1 ratings)
9.1
(1 ratings)
Vendor post-sale
9.1
(1 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(1 ratings)
-
(0 ratings)
User Testimonials
SmartlookVisitorTrack
Likelihood to Recommend
Smartlook
Smartlook is best for screen recordings. Especially when you are running MVPs. However, its pricing is very high. If your daily visitors are too much then either you will have to lose many of your recordings or you will have to pay too much money.
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netFactor
VisitorTrack is best used with websites that have good page/file naming conventions. You can create alerts and reports based on triggers that match certain URLs, or parts of page names. For instance, you would want to consistently name pages related to your products to contain a certain string in the file name, like domainname.com/product_XXXXXXX.html, where "product" is consistent across all your products. There are other techniques, but consistency with naming conventions will be helpful to you. No worries, their support team will help you see what you want to see.
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Pros
Smartlook
  • Funnels are both easy to configure yet comprehensive enough to detect complicated customer journeys.
  • Real-time recording provides exceptional insights to our design & engineering teams.
  • Session recording is surprisingly lightweight and seems to cause no substantial performance degradation for our customers.
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netFactor
  • Bombora without a doubt is the slickest thing you will ever see. How real is that visitor?
  • Built-in contact searches for company to generate a specific marketing list
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Cons
Smartlook
  • I feel nickel and dimed with the events and funnels.
  • We came from sessions being 30 mins of inactivity and now it's 5-10 mins. Session count has gone up significantly which we weren't prepared for.
  • Recording playback isn't as clean and maneuverable like FullStory.
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netFactor
  • As a relatively new user, this is not an easy question to answer. I have already seen improvements (Dashboard) since I have been using VisitorTrack.
  • It would be great to see some more 'how to' video's in the help section.
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Likelihood to Renew
Smartlook
As my ratings show, I have been absolutely delighted with Smartlook in terms of usability, cost, support, and its benefit to our organization. I have given it such high ratings because I think it has really benefitted our organization and I think it could do the same for other companies too.
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netFactor
No answers on this topic
Usability
Smartlook
Every page, the tool setup pages and dashboards are built very well, the site structure is perfectly designed and intuitive to use. All functions are well documented and the help sections are really everywhere, you don't have to search for answers, as they are just popped up or max. a click away for your service.
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netFactor
No answers on this topic
Support Rating
Smartlook
Sofia P. is being our point of contact with the issues we faced. I was unsure about how to explain to her what was going on with the recording numbers (the recording has stopped before we were expecting to), but she readily understood and came with a solution for us in the same day. The problem was blocking our developer to test the integration, so it was great to have support so fast that he could continue his work.
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netFactor
VisitorTrack support is outstanding and personalized. I have always gotten prompt answers, directly from their staff without any language barriers, which I typically have to deal with from other vendors who outsource overseas.
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Alternatives Considered
Smartlook
It has been a year between the time when I last used Hotjar and first started using Smartlook. I would say both tools are more or less equal when it comes to features, the only 2 differences I can think of are - price and customer support. Smartlook is cheaper and has superior customer services. You have the feeling when interacting with them that they genuinely care.
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netFactor
VisitorTrack is easy to use and highly accurate. They have a lot of capabilities to sort and filter your data.
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Return on Investment
Smartlook
  • Smartlook is used by different individuals from different organizations to have insights into different parts of products. It is used as the sole developer of our website as well as marketing campaigns.
  • Smartlook has an amazing feature which is tracking the activities of return users.
  • It gives reliable and efficient services.
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netFactor
  • Ability to identify some key search terms used and make sure they have a presence on our web site
  • Ability to see when new prospects visit our site so we can time follow ups accordingly
  • Ability to set triggers on high value prospects which helps save time (I am a one man team)
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ScreenShots

Smartlook Screenshots

Screenshot of HeatmapsScreenshot of RecordingsScreenshot of DashboardsScreenshot of EventsScreenshot of FunnelsScreenshot of Analytics for websites & mobile apps

VisitorTrack Screenshots

Screenshot of VisitorTrack is like "Caller ID for your Website"Screenshot of Turn anonymous website visitors into B2B leadsScreenshot of Get detailed visitor reports and dashboardsScreenshot of View accurate contact records for the executives you target