Lightweight yet powerful session recording & fantastic funnel analysis
October 25, 2021
Lightweight yet powerful session recording & fantastic funnel analysis

Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Smartlook
We use Smartlook to understand the needs of our customers and follow the customer purchase journey in the most efficient way possible. It allows us to quickly understand the good and the bad parts of the purchase process. Using complex funnels and comprehensive insights, we can quickly provide valuable metrics alongside new releases and adjust parameters wherever necessary. We have deployed it on every page of our website, allowing us to collect real-time user experiences and monitor the way users react to changes almost instantly.
Pros
- Funnels are both easy to configure yet comprehensive enough to detect complicated customer journeys.
- Real-time recording provides exceptional insights to our design & engineering teams.
- Session recording is surprisingly lightweight and seems to cause no substantial performance degradation for our customers.
Cons
- Heatmaps are quite simplistic in nature and compared to other tools, rather poorly generated.
- Certain parts of the admin console look less polished, especially around the settings and control area.
- Exceptional insights in the customer journey, as we can quickly follow a session from start to conversion.
- High ROI as Smartlook often helps us identify customer journey issues early enough to improve conversion.
Compared to Hotjar, the first, and most important criteria for us is the performance impact on our customers. We've always had problems with Hotjar's rather resource-intensive script, which causes a noticeable degradation even on medium to high-performance client devices. In contrast, heatmaps were more reliably generated by Hotjar's software and relevant screenshots would often be a closer representation of our site. That for us is not necessarily as important as session recording.
Do you think Smartlook delivers good value for the price?
Yes
Are you happy with Smartlook's feature set?
Yes
Did Smartlook live up to sales and marketing promises?
Yes
Did implementation of Smartlook go as expected?
Yes
Would you buy Smartlook again?
Yes
Comments
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