TrustRadius: an HG Insights company

Splash Event Marketing Platform vs. Webex Events (formerly Socio)

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Splash

    Score7.7 out of 10
    N/ASplash is an event marketing solution that helps to get event programs in front of the right people by helping users create engaging, branded experiences and optimize conversions at each stage of the event lifecycle. The solution empowers teams to execute events that bring in more leads, shorten the sales cycle, drive new business, and strengthen customer relationships. Splash is an event marketing platform that helps teams do all of this by building and hosting…

    $0

    Webex Events (formerly Socio)

    Score8.9 out of 10
    N/AWebex Events (formerly Socio) gives event professionals event tech to power every stage of the event planning & execution process.N/A
    Pricing
    SplashWebex Events (formerly Socio)
    Editions & Modules
    Free: For Personal Use and Occasional Small Business Events
    $0.00
    Pro: For More Design and Access Control
    Contact Sales
    per year
    Enterprise: For Solutions and Workflows at Scale
    Contact Sales
    per year
    No answers on this topic
    Offerings
    Pricing Offerings
    SplashWebex Events (formerly Socio)
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    SplashWebex Events (formerly Socio)
    Considered Both Products
    Cvent
    No answer on this topic
    Cisco
    No answer on this topic
    Key User Insights
    Would buy again
    64%
    Would buy again
    9 Answers
    96%
    Would buy again
    71 Answers
    Delivers good value for the price
    80%
    Delivers good value for the price
    8 Answers
    99%
    Delivers good value for the price
    68 Answers
    Happy with the feature set
    64%
    Happy with the feature set
    9 Answers
    99%
    Happy with the feature set
    73 Answers
    Lived up to sales and marketing promises
    82%
    Lived up to sales and marketing promises
    9 Answers
    97%
    Lived up to sales and marketing promises
    62 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    9 Answers
    97%
    Implementation went as expected
    65 Answers
    Features
    SplashWebex Events (formerly Socio)
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Splash Event Marketing Platform and Webex Events (formerly Socio)
    Feature
    Splash Event Marketing Platform
    4.9
    5 Ratings
    55% below category average
    Webex Events (formerly Socio)
    8.7
    20 Ratings
    1% above category average
    Responsive Design for Web Access5.35 Ratings8.720 Ratings
    Mobile Application4.55 Ratings8.720 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings8.720 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of Splash Event Marketing Platform and Webex Events (formerly Socio)
    Feature
    Splash Event Marketing Platform
    7.0
    5 Ratings
    18% below category average
    Webex Events (formerly Socio)
    9.6
    17 Ratings
    14% above category average
    Calendar integration7.64 Ratings10.01 Ratings
    Integrates with social media7.13 Ratings10.01 Ratings
    Record meetings / events7.01 Ratings9.516 Ratings
    Slideshows7.01 Ratings9.01 Ratings
    Event registration6.55 Ratings9.215 Ratings
    Meeting initiation00 Ratings10.01 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of Splash Event Marketing Platform and Webex Events (formerly Socio)
    Feature
    Splash Event Marketing Platform
    6.7
    4 Ratings
    22% below category average
    Webex Events (formerly Socio)
    9.3
    16 Ratings
    11% above category average
    Live chat6.34 Ratings9.316 Ratings
    Audience polling7.02 Ratings9.415 Ratings
    Q&A6.92 Ratings9.216 Ratings
    Online Events Security
    Comparison of Online Events Security features of Splash Event Marketing Platform and Webex Events (formerly Socio)
    Feature
    Splash Event Marketing Platform
    5.2
    5 Ratings
    49% below category average
    Webex Events (formerly Socio)
    9.4
    15 Ratings
    9% above category average
    User authentication4.34 Ratings9.515 Ratings
    Participant roles & permissions5.35 Ratings9.115 Ratings
    Confidential attendee list6.04 Ratings9.615 Ratings
    Online Events Marketing
    Comparison of Online Events Marketing features of Splash Event Marketing Platform and Webex Events (formerly Socio)
    Feature
    Splash Event Marketing Platform
    6.6
    6 Ratings
    25% below category average
    Webex Events (formerly Socio)
    8.7
    17 Ratings
    3% above category average
    Branding options7.04 Ratings8.715 Ratings
    Integration to Marketing Automation6.04 Ratings00 Ratings
    Attendee list export6.86 Ratings8.817 Ratings
    Virtual Event
    Comparison of Virtual Event features of Splash Event Marketing Platform and Webex Events (formerly Socio)
    Feature
    Splash Event Marketing Platform
    6.1
    6 Ratings
    27% below category average
    Webex Events (formerly Socio)
    9.3
    22 Ratings
    15% above category average
    Registration, RSVP, and ticketing7.36 Ratings9.018 Ratings
    Email marketing7.36 Ratings10.01 Ratings
    Livestreaming5.32 Ratings8.919 Ratings
    Audience engagement7.23 Ratings9.122 Ratings
    Event recording6.73 Ratings9.419 Ratings
    Networking3.93 Ratings9.319 Ratings
    Event analytics4.96 Ratings9.620 Ratings
    Virtual booths00 Ratings9.318 Ratings
    Best Alternatives
    SplashWebex Events (formerly Socio)
    Small Businesses
    Whova
    Score9.6 out of 10
    Whova
    Score9.6 out of 10
    Medium-sized Companies
    Cvent Event Management
    Score9 out of 10
    Splash
    Score7.7 out of 10
    Enterprises
    Webex Events (formerly Socio)
    Score8.9 out of 10
    Whova
    Score9.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SplashWebex Events (formerly Socio)
    Likelihood to Recommend
    6.1
    (54 ratings)
    8.8
    (74 ratings)
    Likelihood to Renew
    8.0
    (1 ratings)
    9.1
    (2 ratings)
    Usability
    6.5
    (6 ratings)
    6.4
    (1 ratings)
    Support Rating
    9.1
    (4 ratings)
    6.4
    (2 ratings)
    User Testimonials
    SplashWebex Events (formerly Socio)
    Likelihood to Recommend
    Cvent
    When we first started using Splash Event Marketing Platform, the platform showed great promise and worked well for our team’s needs. However, over the past year, we’ve encountered issue after issue—many of which are described by support as problems “no one else has ever experienced.” Unfortunately, this has happened frequently, making it difficult to trust the platform for consistent execution.
    Read full review
    Cisco
    WebEx Events is a great tool for hosting both an event website and an onsite event app. If you are looking to integrate an on onsite and online event, they have this capability, as well. The staff is always very helpful and I am able to get answers to my questions in a timely manner
    Incentivized
    Read full review
    Pros
    Cvent
    • Templates - Splash allowed Hubspot to create page templates for all of our Hubspot User Group Meet Up registration pages. So while we're just one city that hosts meet-ups, utilizing these templates helps ensure that every city's pages look the same and are able to be navigated in the same way.
    • Check In - Their app is really nice for check-in on the day of the event. I can have any co-worker log into the app on their phone and they're ready to help me manage the event. The app definitely makes our check-in process more simplified.
    • Managing RSVPs - The ability to cut off registration and start a wait list is critical for our events. We get a handful of cancellations in the week before the event (as I'm sure every other event marketer does) and we can start moving our way down the waitlist to fill our events up!
    Incentivized
    Read full review
    Cisco
    • It has quite a few optional and customizable features that can be utilized.
    • It's easy to integrate your existing tools like Zoom, YouTube, Vimeo, and streaming services.
    • It's flexible in the way that you upload content in that you can enter things one at a time on the website, or use a spreadsheet to upload a larger amount of content.
    Incentivized
    Read full review
    Cons
    Cvent
    • When designing a landing page for an event, the functionality of the layout page is quite finicky. I would love to see the ability to add features to certain text boxes become more fluid.
    • The formatting across the layout page is not always consistent, specifically text sizing.
    • I had an issue with an account, and the support team took an extremely long time (2+ months) to produce a remedy for the issue I was experiencing.
    Incentivized
    Read full review
    Cisco
    • Sometimes I feel like it uses too many resources and makes my computer go slower
    • Chats of the webinar dissappear by default, but sometimes important info is shared and could be nice to have the option to save it
    • The quality of the video gets chosen by webex by default, sometimes maybe it would be nice to get the option to fix manually what's the minimum quality you want. Just to not talk with pixels
    Incentivized
    Read full review
    Likelihood to Renew
    Cvent
    Because easy to interface and easy to manage Splash platform and individual event platform and easy to integrate with third party software such as Adobe Marketo and others softwares. Easy to maintain status and easy to relate with Salesforce campaign through Marketo . Useful in lead capturing and generation and so on we can enable business through splash.
    Incentivized
    Read full review
    Cisco
    Of course something could happen to our orgs ability to put on a conference or Socio could fundamentally change their product or their customer service - but barring any magor shift there is nothing that is even close to competing for our attention here.
    Incentivized
    Read full review
    Usability
    Cvent
    The platform works, and it is a good system. I think there is always room for improvement. and I would like to see them up their client resolutions when it comes to problems with using the system. and see them take a more aggressive approach to addressing the clients changing needs
    Incentivized
    Read full review
    Cisco
    Some Android users could not get the app to work, so they had to use the web-based version of our conference guide. Most functionality was still there, but they could not pull up the QR code, which impeded the registration process. The presence of the log in with Apple ID button caused issues because most work emails were not attached to Apple ID, which caused access issues.
    Incentivized
    Read full review
    Support Rating
    Cvent
    We love working with our account manager and priority support to answer questions efficiently and speedily. Our account manager works with us on larger and bigger picture initiatives for our instance, where the priority support is always there when you're stuck with a feature or setup, it's been great to share this resource with our global network of hosts internal and external to the company.
    Read full review
    Cisco
    Socio (now WebexEvents) is one of two products I use that gets customer service right. Not only can you get an answer from an actual person quickly during business hours - but if you are asking after hours, you know the response will be waiting for you in the morning. Not only are they fast, but they are also smart about their products and customers. There is very little back and forth trying to explain the problem I am having, or the new way I am trying to use their product, that may even be novel for them.
    Incentivized
    Read full review
    Alternatives Considered
    Cvent
    Despite not being a very old company, Splash does not feel like a buggy-startup in Beta. I've used other platforms like Eventbrite that don't have the functionality Splash does, and other comparable companies to Splash that are painful to use on the backend. I would also say that the Splash team and culture is a plus. They offer a lot of training tutorials and every call is always a fun one with their team.
    Incentivized
    Read full review
    Cisco
    We have used multiple virtual event platforms in the past, as well as trialed several. We ultimately decided on Webex due to the aesthetics of the website, the incredibly easy build-out process, the 24/5 support, the user-friendly front-end interface, the multiple ways to monetize sponsorships, and ultimately... the price. The value for what you get is incredible compared to other platforms.
    Read full review
    Return on Investment
    Cvent
    • It helps me manage a number of events that I would not otherwise be able to make invitations for, manage rsvps, and do check ins. We used a more expensive product previously but it had fewer features so this is definitely an upgrade.
    • Using Splash saves me time from needing to follow up with guests. I also love the "send later" feature for email.
    • The support staff make this product super valuable as I am able to accomplish more with their help.
    Incentivized
    Read full review
    Cisco
    • By Webex Events (formerly Socio) supporting virtual events, a lot of resources are saved and chances of physical interruptions eliminated.
    • The virtual events supported by Webex Events (formerly Socio) accommodates a multitude or huge audience, which makes the company known globally.
    • The live streaming of the conducted event ensure a wide coverage and minimal resources are required.
    Incentivized
    Read full review
    ScreenShots

    Splash Screenshots

    Screenshot of customized and on-brand event programs - from the first invitation to post-event follow-up.Screenshot of an example of a personalized email campaign built from on-brand templates. These can be scheduled to be sent to targeted lists.Screenshot of actionable segments created from a guest list, with advanced tag management and list building. This displays every response, status change, and answers to registration questions as they happen.Screenshot of the available integrations for event programs, with Salesforce, Slack, Marketo, Hubspot, Eloqua, Greenhouse, Zapier,  and Zoom.Screenshot of the real-time data and analytics that provide the insights to prove success and build better programs.Screenshot of Splash's Host app, which is used to run the door. Fast search and one-click check-in keeps the traffic flowing, which frees up users to capture info from walk-ins all while syncing the list across devices and to a connected CRM in real-time.

    Webex Events (formerly Socio) Screenshots

    Screenshot of the Webex Events (formerly Socio) Video Room: Attendees can chat, join topically based discussion rooms, set-up 1:1 video meetings, and connect from anywhere.Screenshot of the Webex Events (formerly Socio) Data Dashboard: From high-level attendee engagement analytics to drill down sponsor ROI metrics, Socio’s Data Dashboard offers insights to see what’s working (and what’s not) in real-time.Screenshot of the Webex Events (formerly Socio)  Lead Retrieval feature: So sponsors and exhibitors can capture leads with enriched data by scanning attendees’ QR codes and exporting them straight to their CRMs.