Splash Event Marketing Platform vs. Webex Events (formerly Socio)

Splash Event Marketing Platform

Webex Events (formerly Socio)

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Splash	Score 7.6 out of 10	N/A	Splash is an event marketing solution that helps to get event programs in front of the right people by helping users create engaging, branded experiences and optimize conversions at each stage of the event lifecycle. The solution empowers teams to execute events that bring in more leads, shorten the sales cycle, drive new business, and strengthen customer relationships. Splash is an event marketing platform that helps teams do all of this by building and hosting…	$0
Webex Events (formerly Socio)	Score 8.9 out of 10	N/A	Webex Events (formerly Socio) gives event professionals event tech to power every stage of the event planning & execution process.	N/A

Pricing

Splash Event Marketing Platform

Webex Events (formerly Socio)

Editions & Modules

Free: For Personal Use and Occasional Small Business Events: $0.00
Pro: For More Design and Access Control: Contact Sales
per year
Enterprise: For Solutions and Workflows at Scale: Contact Sales
per year

No answers on this topic

Offerings

Pricing Offerings
Splash	Webex Events (formerly Socio)
Free Trial
Yes	No
Free/Freemium Version
Yes	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

Additional Details

—

More Pricing Information

Pricing Info

Community Pulse
	Splash Event Marketing Platform	Webex Events (formerly Socio)
Considered Both Products	Splash Verified User Anonymous Chose Splash A lot more customizable and view looks significantly better with Splash Event Marketing Platform. Incentivized Helpful? Verified User Anonymous Chose Splash Cvent offers stronger support, including access to live representatives when issues arise. Even as far back as 2005 when I first used the platform, their team consistently provided hands-on assistance and worked diligently to resolve problems. Incentivized Helpful? AA Ashkhan Ahmed Engineer Technology Chose Splash The UI is easy to use and user-friendly, making it easy for everyone to understand. Building pages is also straightforward with a pre-built template. Incentivized Helpful? Verified User Anonymous Chose Splash In my opinion, it lacks the actual event management, but is better for scheduling component and still has decent workflow. But no way for the candidate to have resume and the information be all contained. So it is step back in the actual event management from Splash Event … Incentivized Helpful? Sura Hart Advisor Chose Splash Event Farm is the best solution for complex events with different attendee types, etc. they have amazing flexibility for building out your dream event registration solution. RSVPify is great for the registrant experience. It’s not as well branded out of the box but is a good … Incentivized Helpful? Verified User Anonymous Chose Splash I prefer Splash to Eventbrite because the UI is so much more beautiful. With Splash it's as if you hired a website designer to create a custom landing page for every event. It also has the ability to run virtual events with its integration with Zoom. Event brite's UI is just a … Incentivized Helpful? Verified User Anonymous Chose Splash My current company leverages Marketo, but I do not use it personally. Incentivized Helpful? Bridget Falk Field Market Manager Chose Splash I like Splash better than Marketo for registration pages because Marketo doesn't have all the same functionality. They do link to each other which helps but in Marketo we couldn't cap registrations and that for us is a must. Incentivized Helpful? Caitlin Teed Experiential Marketing Manager Chose Splash We appreciated Splash's robust platform and ability to customize to our unique needs. The platform has helped us scale our efforts both internally and within our global networks. We chose to go with the Splash Event hub rather than the Eventbrite Community because of cost for … Incentivized Helpful? Verified User Anonymous Chose Splash Eventbrite Incentivized Helpful? Amber Callan Inbound Marketing Strategist Chose Splash We used to use Eventbrite to manage our events before we were switched into using Splash. It was much easier to use, had a consistent usability structure for creating events and getting users to sign up. While it wasn't as customizable in terms of the landing page or email … Incentivized Helpful? Verified User Anonymous Chose Splash SplashThat is something that Lyft uses exclusively across all markets. We do not have another comparable product. The reason behind this is to create and maintain brand consistency for all of our markets and Driver Communities. Incentivized Helpful? Verified User Anonymous Chose Splash Splash allows for branding and better communication with attendees. Incentivized Helpful? Verified User Anonymous Chose Splash We are using Splash Event Marketing because of the design, user flow and insights we can gain that were not as intuitive on other platforms. Incentivized Helpful? Dina Jacobson Sr. Manager, Events Chose Splash The web hosting feature in Splash is by far the best I've encountered. Incentivized Helpful? Verified User Anonymous Chose Splash The only other option we have internally is an internal CMS page creation that doesn't allow for any kind of creative freedom. SplashThat lets us use our imagination to create landing pages that fit our branding and event themes. Incentivized Helpful? Verified User Anonymous Chose Splash Splash was selected due to its user-friendly ease. Incentivized Helpful? Verified User Anonymous Chose Splash We initially tried out and Cevent and Eventbrite, but these did not come close to the solution we were looking for and found in Splash. Incentivized Helpful? Pia Gonzalez Franco Hubard Community Lead - Hospitality Chose Splash We actually use it as a standard for the company and it has proved to be really useful for all of us, as well as efficient. Incentivized Helpful? Amina Cush, M.S. Events Manager Chose Splash Eventbrite has a clumsy platform and it doesn't allow the user to create branded event pages or custom designs. Incentivized Helpful? Verified User Anonymous Chose Splash N.A Incentivized Helpful? Verified User Anonymous Chose Splash The only other event platform that I used was Eventbrite.The huge advantage of Splash was its design capabilities. Eventbrite gives a very generic invitation, whereas Splash is much more versatile design-wise. Incentivized Helpful? Michael Kopko Board Member Chose Splash Better than the others - didn't like eventbrite, my punchbowl, etc. Would rather stay with them and with something we know. Started with Splash because I knew them, they were affordable, they were responsive, and they seemed to have a strong passion for events and event … Incentivized Helpful? Verified User Anonymous Chose Splash Better looking invites than Marketo. We still prefer Eventbrite for our larger summits and conferences. Less heavy uplift and administrative tasks on Eventbrite. The UI is easier to use and the analytics and reports are better. Incentivized Helpful? Verified User Anonymous Chose Splash We selected them because there are very little issues with the system and the templates are amazing. Incentivized Helpful?	Webex Events (formerly Socio) Verified User Anonymous Chose Webex Events (formerly Socio) WebEx Events is definitely better suited when it comes to access the large scale audience and getting data from the participants, while providing them ease of access. However for small huddles and meeting set ups, the wider reach of Zoom or teams helps in connecting quickly, … Incentivized Helpful? Verified User Anonymous Chose Webex Events (formerly Socio) We are using Stova now for most events - this is a much more robust tool but certainly does take a lot more training to use it effectively. Their customer support is excellent and pricing is competitive. However their networking tools are very very basic and performed very … Incentivized Helpful? Sandesh Pasari Marketing manager Chose Webex Events (formerly Socio) Zoom Events & Webinars Incentivized Helpful? Verified User Anonymous Chose Webex Events (formerly Socio) We may make the switch to Zoom at some point because their new events product is very nice. And the brand recognition of Zoom is helpful for adoption as well. But we stay with Webex Events for now because we are a bit all in on it as it's where we run all of our events. Incentivized Helpful? Haylie Taylor Learning and Development Manager Chose Webex Events (formerly Socio) The Webinar experience from Zoom to Webex Events is a night and day difference. With Zoom our team would experience glitching and delays in audio/video, whereas with Webex Events, we would not. The only delay would be in the chat, as it would need time to catch up by a few … Incentivized Helpful? Verified User Anonymous Chose Webex Events (formerly Socio) WebEx Events has the same functionality as many other platforms, but with a more affordable price tag. I have also found it to be more intuitive and easy to use on the user side. I don't have experience on the administrative side with other platforms but we have been very … Incentivized Helpful? Verified User Anonymous Chose Webex Events (formerly Socio) Webex events has proved to be more stable and more accessible while allowing us to keep all the security layers in place. The fact that a person connecting to our trainings from the other side of the globe doesn't need to get his work computer prepared to assist, just his work … Incentivized Helpful? NO Nick Orlowski Director of School Leadership Chose Webex Events (formerly Socio) Webex Events stood out because of the feature allowing for easy sign-on with Google accounts. Our schools use Google accounts for staff email, so this made registration and app access fairly easy. We received very few messages requesting assistance with registration or app … Incentivized Helpful? Mynelly Perez Assistant Director of Communications and Event Marketing Chose Webex Events (formerly Socio) Webex Events (Socio) is more conducive to larger meetings and networking. Guidebook served its purpose when our convention was on a smaller scale, and we didn't need additional functionality. Now that we have grown to a 1,000+ meetings, we need to have those additional features … Incentivized Helpful? Verified User Anonymous Chose Webex Events (formerly Socio) Hopin and Handshake Incentivized Helpful? Verified User Anonymous Chose Webex Events (formerly Socio) Glassdoor.com Incentivized Helpful? Bri Jones Senior Manager, Marketing Chose Webex Events (formerly Socio) Socio was the most affordable, has a great team, and they're super easy-to-use. It's a comprehensive tool with a ton of capabilities, but we didn't feel like we were overpaying for a ton of bells and whistles that we wouldn't use. Incentivized Helpful? Carter Halliday Marketing Manager Chose Webex Events (formerly Socio) I have had an opportunity to use BlueJeans Meetings before we switched to Webex Events. The main difference that I have discovered is that Webex Events has more conferencing features and less costly as compared to others. It has modern features that helps the user in preparing … Incentivized Helpful? Verified User Anonymous Chose Webex Events (formerly Socio) I did thorough research with about 6 other companies before deciding on Webex Events. This included multiple Zoom calls/demos on the product, free trials to try them out, etc. the prompt, and excellent customer service were very noticeable to me. They were very helpful and … Incentivized Helpful? Jason Staker Project Manager Chose Webex Events (formerly Socio) My experience with Webex Events has been the best and every event that we plan and execute with this tool is implemented successfully. The features that are set up in this product are simple and any member joining our meeting finds a simple process. The data dashboard gives us … Incentivized Helpful? KR Kunnath Rahul Software Engineer Chose Webex Events (formerly Socio) WebEx Events has more features and better UI than other event platforms. It has good analytics options and good customer support. It also has lot of features in messaging and meeting. Gamification is good and attendee can have profile with lot of options to have information. … Incentivized Helpful? MK Megan King Event Coordinator Chose Webex Events (formerly Socio) We have used multiple virtual event platforms in the past, as well as trialed several. We ultimately decided on Webex due to the aesthetics of the website, the incredibly easy build-out process, the 24/5 support, the user-friendly front-end interface, the multiple ways to … Incentivized Helpful? Octavia A. Thompson Project Manager, My Schools Newark Chose Webex Events (formerly Socio) Functionality and the ability for people that may not be very tech-savvy to use it was very important and Socio was that platform for my organization and what we needed. Incentivized Helpful? Heba Al-Hassan Student Assistant Chose Webex Events (formerly Socio) It was a close call, but the deciding factor was the unmatched support we got with Socio. At Hopin, we would have to pay thousands extra to have support from their team (with building the site, external and internal questions, linking registration, etc). With Socio, we had … Incentivized Helpful? Verified User Anonymous Chose Webex Events (formerly Socio) By far, Socio offered the greatest value... functionality compared to cost. It was a no brainer! Socio also won the day with customizable and pre-assigned schedules, which save our attendees quite a bit of time! We also appreciated the opportunity to upgrade to the white label … Incentivized Helpful? Verified User Anonymous Chose Webex Events (formerly Socio) Guidebook is more suited for an in-person event, but Socio is more feature-rich. Incentivized Helpful? Sarah Marshall Activation Specialist & Academic Liaison Chose Webex Events (formerly Socio) I was not the one who decided to use Socio but we have used another provider last year which was no where near as good. I am not sure who it was, I'm sorry! Incentivized Helpful? ET Eric Thut Executive Director Chose Webex Events (formerly Socio) Socio was the only one who was able to meet its promise to connect to our website and perform as hoped. Their customer service far surpasses the others but they also were price competitive. Incentivized Helpful? SW Sarah Wagner Marketing Consultant Chose Webex Events (formerly Socio) We didn't consider any other platforms. Once I came across Socio I knew it was the perfect fit for our event's goals. We had a very short time frame for getting our virtual event set up and the Socio team jumped right in and was SO helpful at getting us up and launched in two … Incentivized Helpful? Verified User Anonymous Chose Webex Events (formerly Socio) Socio offers more features for attendees, admins, speakers and sponsors which we didn't find with other companies. Incentivized Helpful?

Features

Splash Event Marketing Platform

Webex Events (formerly Socio)

Mobile Capabilities

Comparison of Mobile Capabilities features of Product A and Product B
	Splash Event Marketing Platform 5.0 Ratings 51% below category average	Webex Events (formerly Socio) 8.7 Ratings 3% above category average
Responsive Design for Web Access	5.50 Ratings	8.80 Ratings
Mobile Application	4.60 Ratings	8.70 Ratings
Dashboard / Report / Visualization Interactivity on Mobile	00 Ratings	8.70 Ratings

Online Meetings / Events

Comparison of Online Meetings / Events features of Product A and Product B
	Splash Event Marketing Platform 7.1 Ratings 17% below category average	Webex Events (formerly Socio) 9.6 Ratings 13% above category average
Calendar integration	7.70 Ratings	10.00 Ratings
Integrates with social media	7.30 Ratings	10.00 Ratings
Record meetings / events	7.00 Ratings	9.50 Ratings
Slideshows	7.00 Ratings	9.00 Ratings
Event registration	6.60 Ratings	9.20 Ratings
Meeting initiation	00 Ratings	10.00 Ratings

Online Events Collaboration

Comparison of Online Events Collaboration features of Product A and Product B
	Splash Event Marketing Platform 6.7 Ratings 20% below category average	Webex Events (formerly Socio) 9.3 Ratings 13% above category average
Live chat	6.30 Ratings	9.40 Ratings
Audience polling	7.00 Ratings	9.40 Ratings
Q&A	6.90 Ratings	9.20 Ratings

Online Events Security

Comparison of Online Events Security features of Product A and Product B
	Splash Event Marketing Platform 5.2 Ratings 49% below category average	Webex Events (formerly Socio) 9.4 Ratings 9% above category average
User authentication	4.20 Ratings	9.50 Ratings
Participant roles & permissions	5.30 Ratings	9.10 Ratings
Confidential attendee list	6.00 Ratings	9.60 Ratings

Online Events Marketing

Comparison of Online Events Marketing features of Product A and Product B
	Splash Event Marketing Platform 6.7 Ratings 20% below category average	Webex Events (formerly Socio) 8.8 Ratings 7% above category average
Branding options	7.20 Ratings	8.70 Ratings
Integration to Marketing Automation	6.20 Ratings	00 Ratings
Attendee list export	6.80 Ratings	8.80 Ratings

Virtual Event

Comparison of Virtual Event features of Product A and Product B
	Splash Event Marketing Platform 6.1 Ratings 27% below category average	Webex Events (formerly Socio) 9.4 Ratings 16% above category average
Registration, RSVP, and ticketing	7.30 Ratings	9.00 Ratings
Email marketing	7.40 Ratings	10.00 Ratings
Livestreaming	5.30 Ratings	8.90 Ratings
Audience engagement	7.20 Ratings	9.20 Ratings
Event recording	6.70 Ratings	9.40 Ratings
Networking	3.80 Ratings	9.30 Ratings
Event analytics	5.00 Ratings	9.60 Ratings
Virtual booths	00 Ratings	9.30 Ratings

Best Alternatives
	Splash Event Marketing Platform	Webex Events (formerly Socio)
Small Businesses	Whova Score 9.5 out of 10	Whova Score 9.5 out of 10
Medium-sized Companies	Cvent Event Diagramming Score 8.8 out of 10	Cvent Event Diagramming Score 8.8 out of 10
Enterprises	Cvent Event Diagramming Score 8.8 out of 10	Cvent Event Diagramming Score 8.8 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Splash Event Marketing Platform	Webex Events (formerly Socio)
Likelihood to Recommend	6.0 (0 ratings)	8.8 (0 ratings)
Likelihood to Renew	8.0 (0 ratings)	9.1 (0 ratings)
Usability	6.6 (0 ratings)	6.4 (0 ratings)
Support Rating	9.1 (0 ratings)	6.4 (0 ratings)

User Testimonials
	Splash Event Marketing Platform	Webex Events (formerly Socio)
Likelihood to Recommend	When we first started using Splash Event Marketing Platform, the platform showed great promise and worked well for our team’s needs. However, over the past year, we’ve encountered issue after issue—many of which are described by support as problems “no one else has ever experienced.” Unfortunately, this has happened frequently, making it difficult to trust the platform for consistent execution. Verified User Anonymous Read full review	I think it would work for: Workshops with many people. Quarterly's meetings with people all around the world. If you want to create a digital training with lots of participants... I feel like it's not as needed in videocalls that can be fixed with webex teams because of the number of participants or at events that need a more personal approach where you need everyone constantly interacting. Incentivized Verified User Anonymous Read full review
Pros	Their support team is very friendly and helpful. They get back to me within a couple of hours and have lots of resources to help remotely. I like being able to check people in on mobile. Their templates make it easy to design something cool. I'm not a trained designer, but using Splash templates lets me create cool invitations that look very well designed. Incentivized Verified User Anonymous Read full review	It has quite a few optional and customizable features that can be utilized. It's easy to integrate your existing tools like Zoom, YouTube, Vimeo, and streaming services. It's flexible in the way that you upload content in that you can enter things one at a time on the website, or use a spreadsheet to upload a larger amount of content. Incentivized Andrew Brandt Winter Conference Director of Operations Read full review
Cons	When designing a landing page for an event, the functionality of the layout page is quite finicky. I would love to see the ability to add features to certain text boxes become more fluid. The formatting across the layout page is not always consistent, specifically text sizing. I had an issue with an account, and the support team took an extremely long time (2+ months) to produce a remedy for the issue I was experiencing. Incentivized Verified User Anonymous Read full review	The standard template to build out the community is pretty rigid. We had to adjust some of our styling and graphics to account for what Socio's template allowed. Inability for event admins to make account changes for users. Several times we had users change jobs, therefore, changing their emails. Each time, we had to go through Socio support to get them access to their account. Documentation and knowledgebase could be more substantive. Megan Cairns Director of Business Operations & Information Strategy Read full review
Likelihood to Renew	Because easy to interface and easy to manage Splash platform and individual event platform and easy to integrate with third party software such as Adobe Marketo and others softwares. Easy to maintain status and easy to relate with Salesforce campaign through Marketo . Useful in lead capturing and generation and so on we can enable business through splash. Incentivized AA Ashkhan Ahmed Engineer Technology Read full review	Of course something could happen to our orgs ability to put on a conference or Socio could fundamentally change their product or their customer service - but barring any magor shift there is nothing that is even close to competing for our attention here. Incentivized ET Eric Thut Executive Director Read full review
Usability	The platform works, and it is a good system. I think there is always room for improvement. and I would like to see them up their client resolutions when it comes to problems with using the system. and see them take a more aggressive approach to addressing the clients changing needs Incentivized Verified User Anonymous Read full review	Some Android users could not get the app to work, so they had to use the web-based version of our conference guide. Most functionality was still there, but they could not pull up the QR code, which impeded the registration process. The presence of the log in with Apple ID button caused issues because most work emails were not attached to Apple ID, which caused access issues. Incentivized NO Nick Orlowski Director of School Leadership Read full review
Support Rating	We love working with our account manager and priority support to answer questions efficiently and speedily. Our account manager works with us on larger and bigger picture initiatives for our instance, where the priority support is always there when you're stuck with a feature or setup, it's been great to share this resource with our global network of hosts internal and external to the company. Caitlin Teed Experiential Marketing Manager Read full review	Socio (now WebexEvents) is one of two products I use that gets customer service right. Not only can you get an answer from an actual person quickly during business hours - but if you are asking after hours, you know the response will be waiting for you in the morning. Not only are they fast, but they are also smart about their products and customers. There is very little back and forth trying to explain the problem I am having, or the new way I am trying to use their product, that may even be novel for them. Incentivized ET Eric Thut Executive Director Read full review
Alternatives Considered	We used to use Eventbrite to manage our events before we were switched into using Splash. It was much easier to use, had a consistent usability structure for creating events and getting users to sign up. While it wasn't as customizable in terms of the landing page or email design, it did the job without any issues. We didn't necessarily select to use Splash, but our event coordinators at Hubspot chose the platform for us! If we could go back, we would. Incentivized Amber Callan Inbound Marketing Strategist Read full review	WebEx Events has the same functionality as many other platforms, but with a more affordable price tag. I have also found it to be more intuitive and easy to use on the user side. I don't have experience on the administrative side with other platforms but we have been very satisfied with our experience with WebEx Events. Incentivized Verified User Anonymous Read full review
Return on Investment	Positive: We've now been able to track whether people who attend our events eventually become donors to our organization, which is HUGE for measuring event ROI and the time horizons for a donation. Negative: Can't think of any negative impacts on our business objectives. It solves the problem it is designed for, and continues to improve. Incentivized Carla Culos Manager, Brand Experience Read full review	We had more sponsorship applications than usual due to using Webex and the multiple sponsorship capabilities. We had more attendance than in previous years due to using Webex since it is so incredibly user-friendly. We increased ROI by using Webex over other platforms due to pricing and features. MK Megan King Event Coordinator Read full review
ScreenShots	Splash Screenshots	Webex Events (formerly Socio) Screenshots