Splash Event Marketing Platform vs. Webex Events (formerly Socio)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Splash
Score 7.3 out of 10
N/A
Splash helps to get event programs in front of the right people by helping users create engaging, branded experiences and optimize conversions at each stage of the event lifecycle. The solution empowers teams to execute events that bring in more leads, shorten the sales cycle, drive new business, and strengthen customer relationships. Splash is an event marketing platform that helps teams do all of this by building and hosting virtual, in-person, and hybrid events. By marrying data and…
$0
Webex Events (formerly Socio)
Score 8.9 out of 10
N/A
Webex Events (formerly Socio) gives event professionals event tech to power every stage of the event planning & execution process.N/A
Pricing
Splash Event Marketing PlatformWebex Events (formerly Socio)
Editions & Modules
Free: For Personal Use and Occasional Small Business Events
$0.00
Pro: For More Design and Access Control
Contact Sales
per year
Enterprise: For Solutions and Workflows at Scale
Contact Sales
per year
No answers on this topic
Offerings
Pricing Offerings
SplashWebex Events (formerly Socio)
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Splash Event Marketing PlatformWebex Events (formerly Socio)
Features
Splash Event Marketing PlatformWebex Events (formerly Socio)
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Splash Event Marketing Platform
5.4
5 Ratings
43% below category average
Webex Events (formerly Socio)
7.9
19 Ratings
5% below category average
Responsive Design for Web Access5.95 Ratings8.019 Ratings
Mobile Application4.95 Ratings7.919 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.819 Ratings
Online Meetings / Events
Comparison of Online Meetings / Events features of Product A and Product B
Splash Event Marketing Platform
7.2
5 Ratings
15% below category average
Webex Events (formerly Socio)
9.3
16 Ratings
11% above category average
Calendar integration7.94 Ratings10.01 Ratings
Integrates with social media7.63 Ratings10.01 Ratings
Record meetings / events7.01 Ratings8.615 Ratings
Slideshows7.01 Ratings9.01 Ratings
Event registration6.75 Ratings8.414 Ratings
Meeting initiation00 Ratings10.01 Ratings
Online Events Collaboration
Comparison of Online Events Collaboration features of Product A and Product B
Splash Event Marketing Platform
6.8
4 Ratings
17% below category average
Webex Events (formerly Socio)
8.4
15 Ratings
4% above category average
Live chat6.44 Ratings8.415 Ratings
Audience polling7.02 Ratings8.514 Ratings
Q&A6.92 Ratings8.315 Ratings
Online Events Security
Comparison of Online Events Security features of Product A and Product B
Splash Event Marketing Platform
5.1
5 Ratings
49% below category average
Webex Events (formerly Socio)
8.6
14 Ratings
2% above category average
User authentication4.14 Ratings8.714 Ratings
Participant roles & permissions5.35 Ratings8.314 Ratings
Confidential attendee list5.94 Ratings8.714 Ratings
Online Events Marketing
Comparison of Online Events Marketing features of Product A and Product B
Splash Event Marketing Platform
7.0
6 Ratings
16% below category average
Webex Events (formerly Socio)
8.0
16 Ratings
3% below category average
Branding options7.54 Ratings7.914 Ratings
Integration to Marketing Automation6.74 Ratings00 Ratings
Attendee list export6.96 Ratings8.016 Ratings
Virtual Event
Comparison of Virtual Event features of Product A and Product B
Splash Event Marketing Platform
6.1
6 Ratings
26% below category average
Webex Events (formerly Socio)
8.6
21 Ratings
8% above category average
Registration, RSVP, and ticketing7.46 Ratings8.317 Ratings
Email marketing7.66 Ratings10.01 Ratings
Livestreaming5.32 Ratings8.118 Ratings
Audience engagement7.23 Ratings8.321 Ratings
Event recording6.73 Ratings8.518 Ratings
Networking3.53 Ratings8.418 Ratings
Event analytics5.26 Ratings8.719 Ratings
Virtual booths00 Ratings8.317 Ratings
Best Alternatives
Splash Event Marketing PlatformWebex Events (formerly Socio)
Small Businesses
Whova
Whova
Score 9.3 out of 10
Whova
Whova
Score 9.3 out of 10
Medium-sized Companies
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
Enterprises
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Splash Event Marketing PlatformWebex Events (formerly Socio)
Likelihood to Recommend
5.6
(54 ratings)
8.5
(68 ratings)
Likelihood to Renew
8.0
(1 ratings)
9.1
(2 ratings)
Usability
6.7
(6 ratings)
6.4
(1 ratings)
Support Rating
9.1
(4 ratings)
6.7
(2 ratings)
User Testimonials
Splash Event Marketing PlatformWebex Events (formerly Socio)
Likelihood to Recommend
Cvent
When we first started using Splash Event Marketing Platform, the platform showed great promise and worked well for our team’s needs. However, over the past year, we’ve encountered issue after issue—many of which are described by support as problems “no one else has ever experienced.” Unfortunately, this has happened frequently, making it difficult to trust the platform for consistent execution.
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Cisco
WebEx Events is a great tool for hosting both an event website and an onsite event app. If you are looking to integrate an on onsite and online event, they have this capability, as well. The staff is always very helpful and I am able to get answers to my questions in a timely manner
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Pros
Cvent
  • Templates - Splash allowed Hubspot to create page templates for all of our Hubspot User Group Meet Up registration pages. So while we're just one city that hosts meet-ups, utilizing these templates helps ensure that every city's pages look the same and are able to be navigated in the same way.
  • Check In - Their app is really nice for check-in on the day of the event. I can have any co-worker log into the app on their phone and they're ready to help me manage the event. The app definitely makes our check-in process more simplified.
  • Managing RSVPs - The ability to cut off registration and start a wait list is critical for our events. We get a handful of cancellations in the week before the event (as I'm sure every other event marketer does) and we can start moving our way down the waitlist to fill our events up!
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Cisco
  • It has quite a few optional and customizable features that can be utilized.
  • It's easy to integrate your existing tools like Zoom, YouTube, Vimeo, and streaming services.
  • It's flexible in the way that you upload content in that you can enter things one at a time on the website, or use a spreadsheet to upload a larger amount of content.
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Cons
Cvent
  • When designing a landing page for an event, the functionality of the layout page is quite finicky. I would love to see the ability to add features to certain text boxes become more fluid.
  • The formatting across the layout page is not always consistent, specifically text sizing.
  • I had an issue with an account, and the support team took an extremely long time (2+ months) to produce a remedy for the issue I was experiencing.
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Cisco
  • Sometimes I feel like it uses too many resources and makes my computer go slower
  • Chats of the webinar dissappear by default, but sometimes important info is shared and could be nice to have the option to save it
  • The quality of the video gets chosen by webex by default, sometimes maybe it would be nice to get the option to fix manually what's the minimum quality you want. Just to not talk with pixels
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Likelihood to Renew
Cvent
Because easy to interface and easy to manage Splash platform and individual event platform and easy to integrate with third party software such as Adobe Marketo and others softwares. Easy to maintain status and easy to relate with Salesforce campaign through Marketo . Useful in lead capturing and generation and so on we can enable business through splash.
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Cisco
Of course something could happen to our orgs ability to put on a conference or Socio could fundamentally change their product or their customer service - but barring any magor shift there is nothing that is even close to competing for our attention here.
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Usability
Cvent
The platform works, and it is a good system. I think there is always room for improvement. and I would like to see them up their client resolutions when it comes to problems with using the system. and see them take a more aggressive approach to addressing the clients changing needs
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Cisco
Some Android users could not get the app to work, so they had to use the web-based version of our conference guide. Most functionality was still there, but they could not pull up the QR code, which impeded the registration process. The presence of the log in with Apple ID button caused issues because most work emails were not attached to Apple ID, which caused access issues.
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Support Rating
Cvent
We love working with our account manager and priority support to answer questions efficiently and speedily. Our account manager works with us on larger and bigger picture initiatives for our instance, where the priority support is always there when you're stuck with a feature or setup, it's been great to share this resource with our global network of hosts internal and external to the company.
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Cisco
Socio (now WebexEvents) is one of two products I use that gets customer service right. Not only can you get an answer from an actual person quickly during business hours - but if you are asking after hours, you know the response will be waiting for you in the morning. Not only are they fast, but they are also smart about their products and customers. There is very little back and forth trying to explain the problem I am having, or the new way I am trying to use their product, that may even be novel for them.
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Alternatives Considered
Cvent
Despite not being a very old company, Splash does not feel like a buggy-startup in Beta. I've used other platforms like Eventbrite that don't have the functionality Splash does, and other comparable companies to Splash that are painful to use on the backend. I would also say that the Splash team and culture is a plus. They offer a lot of training tutorials and every call is always a fun one with their team.
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Cisco
We have used multiple virtual event platforms in the past, as well as trialed several. We ultimately decided on Webex due to the aesthetics of the website, the incredibly easy build-out process, the 24/5 support, the user-friendly front-end interface, the multiple ways to monetize sponsorships, and ultimately... the price. The value for what you get is incredible compared to other platforms.
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Return on Investment
Cvent
  • It helps me manage a number of events that I would not otherwise be able to make invitations for, manage rsvps, and do check ins. We used a more expensive product previously but it had fewer features so this is definitely an upgrade.
  • Using Splash saves me time from needing to follow up with guests. I also love the "send later" feature for email.
  • The support staff make this product super valuable as I am able to accomplish more with their help.
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Cisco
  • By Webex Events (formerly Socio) supporting virtual events, a lot of resources are saved and chances of physical interruptions eliminated.
  • The virtual events supported by Webex Events (formerly Socio) accommodates a multitude or huge audience, which makes the company known globally.
  • The live streaming of the conducted event ensure a wide coverage and minimal resources are required.
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ScreenShots

Splash Screenshots

Screenshot of customized and on-brand event programs - from the first invitation to post-event follow-up.Screenshot of an example of a personalized email campaign built from on-brand templates. These can be scheduled to be sent to targeted lists.Screenshot of actionable segments created from a guest list, with advanced tag management and list building. This displays every response, status change, and answers to registration questions as they happen.Screenshot of the available integrations for event programs, with Salesforce, Slack, Marketo, Hubspot, Eloqua, Greenhouse, Zapier,  and Zoom.Screenshot of the real-time data and analytics that provide the insights to prove success and build better programs.Screenshot of Splash's Host app, which is used to run the door. Fast search and one-click check-in keeps the traffic flowing, which frees up users to capture info from walk-ins all while syncing the list across devices and to a connected CRM in real-time.

Webex Events (formerly Socio) Screenshots

Screenshot of the Webex Events (formerly Socio) Video Room: Attendees can chat, join topically based discussion rooms, set-up 1:1 video meetings, and connect from anywhere.Screenshot of the Webex Events (formerly Socio) Data Dashboard: From high-level attendee engagement analytics to drill down sponsor ROI metrics, Socio’s Data Dashboard offers insights to see what’s working (and what’s not) in real-time.Screenshot of the Webex Events (formerly Socio)  Lead Retrieval feature: So sponsors and exhibitors can capture leads with enriched data by scanning attendees’ QR codes and exporting them straight to their CRMs.