Splash Event Marketing Platform vs. Zoom Events & Webinars

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Splash
Score 7.3 out of 10
N/A
Splash helps to get event programs in front of the right people by helping users create engaging, branded experiences and optimize conversions at each stage of the event lifecycle. The solution empowers teams to execute events that bring in more leads, shorten the sales cycle, drive new business, and strengthen customer relationships. Splash is an event marketing platform that helps teams do all of this by building and hosting virtual, in-person, and hybrid events. By marrying data and…
$0
Zoom Events & Webinars
Score 8.5 out of 10
N/A
Zoom Events and Webinars are part of Zoom’s event solutions that uses existing Zoom products to produce interactive and engaging virtual experiences. It combines Zoom Meetings, Chat, and Video Webinars in one solution that enables event organizers to produce ticketed, live events for internal or external audiences of any size.
$79
per month starting with 500 attendees
Pricing
Splash Event Marketing PlatformZoom Events & Webinars
Editions & Modules
Free: For Personal Use and Occasional Small Business Events
$0.00
Pro: For More Design and Access Control
Contact Sales
per year
Enterprise: For Solutions and Workflows at Scale
Contact Sales
per year
Zoom Webinars
starting at $79
per month starting with 500 attendees
Zoom Sessions
starting at $99
per month starting with 100 attendees
Zoom Events
starting at $149
per month starting with 100 attendees
Offerings
Pricing Offerings
SplashZoom Events & Webinars
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Splash Event Marketing PlatformZoom Events & Webinars
Features
Splash Event Marketing PlatformZoom Events & Webinars
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Splash Event Marketing Platform
5.4
5 Ratings
42% below category average
Zoom Events & Webinars
-
Ratings
Responsive Design for Web Access5.95 Ratings00 Ratings
Mobile Application4.95 Ratings00 Ratings
Online Meetings / Events
Comparison of Online Meetings / Events features of Product A and Product B
Splash Event Marketing Platform
7.3
5 Ratings
14% below category average
Zoom Events & Webinars
-
Ratings
Calendar integration7.94 Ratings00 Ratings
Integrates with social media7.73 Ratings00 Ratings
Record meetings / events7.01 Ratings00 Ratings
Slideshows7.01 Ratings00 Ratings
Event registration6.75 Ratings00 Ratings
Online Events Collaboration
Comparison of Online Events Collaboration features of Product A and Product B
Splash Event Marketing Platform
6.8
4 Ratings
17% below category average
Zoom Events & Webinars
-
Ratings
Live chat6.44 Ratings00 Ratings
Audience polling7.02 Ratings00 Ratings
Q&A6.92 Ratings00 Ratings
Online Events Security
Comparison of Online Events Security features of Product A and Product B
Splash Event Marketing Platform
5.1
5 Ratings
49% below category average
Zoom Events & Webinars
-
Ratings
User authentication4.14 Ratings00 Ratings
Participant roles & permissions5.35 Ratings00 Ratings
Confidential attendee list5.84 Ratings00 Ratings
Online Events Marketing
Comparison of Online Events Marketing features of Product A and Product B
Splash Event Marketing Platform
7.1
6 Ratings
15% below category average
Zoom Events & Webinars
9.3
31 Ratings
6% above category average
Branding options7.54 Ratings8.731 Ratings
Integration to Marketing Automation6.74 Ratings00 Ratings
Attendee list export6.96 Ratings00 Ratings
Virtual Event
Comparison of Virtual Event features of Product A and Product B
Splash Event Marketing Platform
6.1
6 Ratings
26% below category average
Zoom Events & Webinars
8.5
5 Ratings
7% above category average
Registration, RSVP, and ticketing7.46 Ratings9.05 Ratings
Email marketing7.66 Ratings8.73 Ratings
Livestreaming5.32 Ratings9.14 Ratings
Audience engagement7.23 Ratings8.45 Ratings
Event recording6.73 Ratings8.05 Ratings
Networking3.53 Ratings7.53 Ratings
Event analytics5.26 Ratings9.15 Ratings
Virtual booths00 Ratings8.02 Ratings
Best Alternatives
Splash Event Marketing PlatformZoom Events & Webinars
Small Businesses
Whova
Whova
Score 9.3 out of 10
Whova
Whova
Score 9.3 out of 10
Medium-sized Companies
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
Whova
Whova
Score 9.3 out of 10
Enterprises
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
Whova
Whova
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Splash Event Marketing PlatformZoom Events & Webinars
Likelihood to Recommend
5.6
(54 ratings)
8.6
(80 ratings)
Likelihood to Renew
8.0
(1 ratings)
2.0
(3 ratings)
Usability
6.7
(6 ratings)
8.7
(11 ratings)
Support Rating
9.1
(4 ratings)
7.2
(7 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Splash Event Marketing PlatformZoom Events & Webinars
Likelihood to Recommend
Cvent
When we first started using Splash Event Marketing Platform, the platform showed great promise and worked well for our team’s needs. However, over the past year, we’ve encountered issue after issue—many of which are described by support as problems “no one else has ever experienced.” Unfortunately, this has happened frequently, making it difficult to trust the platform for consistent execution.
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Zoom
Zoom is well-suited for any service-based business that relies on face-to-face communications, whether for client meetings or external sales calls. Zoom also provides a good platform for internal team meetings to discuss creative ideas or for one-on-one sessions. Zoom is also excellent for larger webinars where you need to present to larger audiences.
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Pros
Cvent
  • Templates - Splash allowed Hubspot to create page templates for all of our Hubspot User Group Meet Up registration pages. So while we're just one city that hosts meet-ups, utilizing these templates helps ensure that every city's pages look the same and are able to be navigated in the same way.
  • Check In - Their app is really nice for check-in on the day of the event. I can have any co-worker log into the app on their phone and they're ready to help me manage the event. The app definitely makes our check-in process more simplified.
  • Managing RSVPs - The ability to cut off registration and start a wait list is critical for our events. We get a handful of cancellations in the week before the event (as I'm sure every other event marketer does) and we can start moving our way down the waitlist to fill our events up!
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Zoom
  • Zoom calendar integration is a great way to see what calls are upcoming
  • Ease of use for screen sharing and video call settings
  • Zoom Workplace is reliable at blocking out external noise that should be muted from actual conversation taking place in calls
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Cons
Cvent
  • When designing a landing page for an event, the functionality of the layout page is quite finicky. I would love to see the ability to add features to certain text boxes become more fluid.
  • The formatting across the layout page is not always consistent, specifically text sizing.
  • I had an issue with an account, and the support team took an extremely long time (2+ months) to produce a remedy for the issue I was experiencing.
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Zoom
  • I wish there were more polling options available in Zoom in general, and this extends to both webinar polling and post-webinar surveys. Could certainly do with a more robust polling feature set.
  • Setting up Registration for Zoom webinars can be very tricky, and I usually advise against webinar registration. The fact that users have to manually download an .ics to add it to their O365 calendars after registering means lots of issues with users attempting to join after registering early.
  • I would have complained about lack of breakout rooms for webinars, or the fact that the practice room can't be turned back on after it was turned off, but Zoom recently implemented webinar breakout rooms plus the Backstage feature, so both of these common complaints are now fully addressed!
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Likelihood to Renew
Cvent
Because easy to interface and easy to manage Splash platform and individual event platform and easy to integrate with third party software such as Adobe Marketo and others softwares. Easy to maintain status and easy to relate with Salesforce campaign through Marketo . Useful in lead capturing and generation and so on we can enable business through splash.
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Zoom
We will be renewing with Zoom as long as it continues to meet our needs for client and lead outreach needs in a robust manner. With little error and an easy to use interface, Zoom has met our needs and exceeded our expectations. The cost is right and with a short learning curve, Zoom has been an easy decision to make and maintain.
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Usability
Cvent
The platform works, and it is a good system. I think there is always room for improvement. and I would like to see them up their client resolutions when it comes to problems with using the system. and see them take a more aggressive approach to addressing the clients changing needs
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Zoom
Zoom Events is complex, but gets "almost easy" with experience and good guidance. I tell people, "Hosting a meeting is like driving a car; hosting a webinar is like driving an 18-wheeler; and hosting a Zoom Event is like flying a commercial airliner." You need experience, training, and ongoing guidance to be good at Zoom Events. Zoom has staff that knows everything there is to know about Zoom Events, but finding them and reaching them isn't easy. There aren't many consultants out there that are affordable and experienced.
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Support Rating
Cvent
We love working with our account manager and priority support to answer questions efficiently and speedily. Our account manager works with us on larger and bigger picture initiatives for our instance, where the priority support is always there when you're stuck with a feature or setup, it's been great to share this resource with our global network of hosts internal and external to the company.
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Zoom
Zoom [Video Webinar] has online web portal where user can take control of the meetings and their settings. It provides details of all the meeting happened and also provides participants list. It has support for webinars and recording also. Zoom [Video Webinar] gave special cloud permissions for paid users also from web portal and that can help in saving disk space.
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Implementation Rating
Cvent
No answers on this topic
Zoom
Implementation was very feasible during our initial usage of the Zoom after COVID-19.
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Alternatives Considered
Cvent
Despite not being a very old company, Splash does not feel like a buggy-startup in Beta. I've used other platforms like Eventbrite that don't have the functionality Splash does, and other comparable companies to Splash that are painful to use on the backend. I would also say that the Splash team and culture is a plus. They offer a lot of training tutorials and every call is always a fun one with their team.
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Zoom
We moved away from MS Teams due to several factors: 1)The ability to have a calendar reminder pop up for the upcoming webinar. 2)The ability to have Zoom automatically send a customized one hour reminder email to everyone who registered. 3)Webinar templates that speed up the setup of each of our webinars. 4)Integrated polling and collaboration tools.
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Return on Investment
Cvent
  • It helps me manage a number of events that I would not otherwise be able to make invitations for, manage rsvps, and do check ins. We used a more expensive product previously but it had fewer features so this is definitely an upgrade.
  • Using Splash saves me time from needing to follow up with guests. I also love the "send later" feature for email.
  • The support staff make this product super valuable as I am able to accomplish more with their help.
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Zoom
  • Prior to Zoom, the best way to train was to travel to their business. Or to do it remotely, it was to allow multiple hours and allocating time to help them set up the technology. It was a mess. We were able to shave travel costs/technology implementation costs.
  • We no longer have to waste time playing technology ping pong, bouncing between different platforms. Zoom Video webinar just works.
  • My tech team used to have to set up the webinar events, because of how complicated GoToWebinar can be. Zoom makes it easy that anyone can do it.
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ScreenShots

Splash Screenshots

Screenshot of customized and on-brand event programs - from the first invitation to post-event follow-up.Screenshot of an example of a personalized email campaign built from on-brand templates. These can be scheduled to be sent to targeted lists.Screenshot of actionable segments created from a guest list, with advanced tag management and list building. This displays every response, status change, and answers to registration questions as they happen.Screenshot of the available integrations for event programs, with Salesforce, Slack, Marketo, Hubspot, Eloqua, Greenhouse, Zapier,  and Zoom.Screenshot of the real-time data and analytics that provide the insights to prove success and build better programs.Screenshot of Splash's Host app, which is used to run the door. Fast search and one-click check-in keeps the traffic flowing, which frees up users to capture info from walk-ins all while syncing the list across devices and to a connected CRM in real-time.

Zoom Events & Webinars Screenshots

Screenshot of features available for Zoom Events & WebinarsScreenshot of features available for Zoom EventsScreenshot of new and enhanced features