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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Tableau Cloud

    Score8.1 out of 10
    N/ATableau Cloud (formerly Tableau Online) is a self-service analytics platform that is fully hosted in the cloud. Tableau Cloud enables users to publish dashboards and invite colleagues to explore hidden opportunities with interactive visualizations and accurate data, from any browser or mobile device.

    $15

    per month per user

    Tealium Customer Data Hub

    Score8.7 out of 10
    Enterprise companies (1,001+ employees)
    The Tealium Customer Data Hub powers capabilities across the data supply chain. Tealium universally collects customer data from any source including; websites, mobile applications, devices, kiosks, servers, and files. Data collected is then standardized in the data layer, which drives usage of data for customer engagement and analysis.N/A
    Pricing
    Tableau CloudTealium Customer Data Hub
    Editions & Modules
    Tableau Viewer
    $15
    per month billed annually per user
    Enterprise Viewer
    $35
    per month billed annually per user
    Tableau Explorer
    $42
    per month billed annually per user
    Enterprise Explorer
    $70
    per month billed annually per user
    Tableau Creator
    $75
    per month billed annually per user
    Enterprise Creator
    $115
    per month billed annually per user
    Tableau+
    Contact Sales
    No answers on this topic
    Offerings
    Pricing Offerings
    Tableau CloudTealium Customer Data Hub
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Tableau CloudTealium Customer Data Hub
    Considered Both Products
    Tableau
    No answer on this topic
    Tealium
    No answer on this topic
    Key User Insights
    Would buy again
    96%
    Would buy again
    27 Answers
    99%
    Would buy again
    82 Answers
    Delivers good value for the price
    92%
    Delivers good value for the price
    22 Answers
    97%
    Delivers good value for the price
    67 Answers
    Happy with the feature set
    89%
    Happy with the feature set
    25 Answers
    98%
    Happy with the feature set
    81 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    14 Answers
    93%
    Lived up to sales and marketing promises
    53 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    13 Answers
    87%
    Implementation went as expected
    60 Answers
    Features
    Tableau CloudTealium Customer Data Hub
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Tableau Cloud and Tealium Customer Data Hub
    Feature
    Tableau Cloud
    7.6
    74 Ratings
    7% below category average
    Tealium Customer Data Hub
    -
    Ratings
    Pixel Perfect reports7.656 Ratings00 Ratings
    Customizable dashboards8.774 Ratings00 Ratings
    Report Formatting Templates6.663 Ratings00 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Tableau Cloud and Tealium Customer Data Hub
    Feature
    Tableau Cloud
    7.6
    74 Ratings
    5% below category average
    Tealium Customer Data Hub
    -
    Ratings
    Drill-down analysis8.574 Ratings00 Ratings
    Formatting capabilities7.371 Ratings00 Ratings
    Integration with R or other statistical packages6.147 Ratings00 Ratings
    Report sharing and collaboration8.672 Ratings00 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Tableau Cloud and Tealium Customer Data Hub
    Feature
    Tableau Cloud
    7.8
    72 Ratings
    5% below category average
    Tealium Customer Data Hub
    -
    Ratings
    Publish to Web8.668 Ratings00 Ratings
    Publish to PDF7.567 Ratings00 Ratings
    Report Versioning7.655 Ratings00 Ratings
    Report Delivery Scheduling8.559 Ratings00 Ratings
    Delivery to Remote Servers6.738 Ratings00 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Tableau Cloud and Tealium Customer Data Hub
    Feature
    Tableau Cloud
    7.9
    70 Ratings
    1% below category average
    Tealium Customer Data Hub
    -
    Ratings
    Pre-built visualization formats (heatmaps, scatter plots etc.)8.267 Ratings00 Ratings
    Location Analytics / Geographic Visualization8.366 Ratings00 Ratings
    Predictive Analytics7.857 Ratings00 Ratings
    Pattern Recognition and Data Mining7.26 Ratings00 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Tableau Cloud and Tealium Customer Data Hub
    Feature
    Tableau Cloud
    8.4
    69 Ratings
    1% below category average
    Tealium Customer Data Hub
    -
    Ratings
    Multi-User Support (named login)8.363 Ratings00 Ratings
    Role-Based Security Model7.756 Ratings00 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)8.659 Ratings00 Ratings
    Report-Level Access Control8.87 Ratings00 Ratings
    Single Sign-On (SSO)8.754 Ratings00 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Tableau Cloud and Tealium Customer Data Hub
    Feature
    Tableau Cloud
    7.5
    59 Ratings
    3% below category average
    Tealium Customer Data Hub
    -
    Ratings
    Responsive Design for Web Access7.457 Ratings00 Ratings
    Mobile Application7.744 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile7.851 Ratings00 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Tableau Cloud and Tealium Customer Data Hub
    Feature
    Tableau Cloud
    7.0
    41 Ratings
    10% below category average
    Tealium Customer Data Hub
    -
    Ratings
    REST API8.136 Ratings00 Ratings
    Javascript API7.534 Ratings00 Ratings
    iFrames6.833 Ratings00 Ratings
    Java API5.729 Ratings00 Ratings
    Themeable User Interface (UI)6.735 Ratings00 Ratings
    Customizable Platform (Open Source)7.232 Ratings00 Ratings
    Tag Management
    Comparison of Tag Management features of Tableau Cloud and Tealium Customer Data Hub
    Feature
    Tableau Cloud
    -
    Ratings
    Tealium Customer Data Hub
    8.2
    12 Ratings
    0% below category average
    Tag library00 Ratings9.012 Ratings
    Tag variable mapping00 Ratings8.012 Ratings
    Ease of writing custom tags00 Ratings8.012 Ratings
    Rules-driven tag execution00 Ratings9.112 Ratings
    Tag performance monitoring00 Ratings4.311 Ratings
    Page load times00 Ratings8.911 Ratings
    Mobile app tagging00 Ratings8.05 Ratings
    Library of JavaScript extensions00 Ratings9.911 Ratings
    Best Alternatives
    Tableau CloudTealium Customer Data Hub
    Small Businesses
    Cyfe
    Score4 out of 10
    Twilio Segment
    Score8.4 out of 10
    Medium-sized Companies
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Treasure AI
    Score9 out of 10
    Enterprises
    Sisense
    Score6.9 out of 10
    Treasure AI
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Tableau CloudTealium Customer Data Hub
    Likelihood to Recommend
    8.9
    (76 ratings)
    8.5
    (131 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.2
    (20 ratings)
    Usability
    8.6
    (29 ratings)
    9.0
    (12 ratings)
    Availability
    -
    (0 ratings)
    9.0
    (2 ratings)
    Performance
    -
    (0 ratings)
    9.0
    (4 ratings)
    Support Rating
    8.7
    (20 ratings)
    8.4
    (84 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (2 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    8.0
    (1 ratings)
    Data Sharing and Collaboration
    8.0
    (49 ratings)
    -
    (0 ratings)
    Data Sources
    8.3
    (49 ratings)
    -
    (0 ratings)
    Ease of integration
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.0
    (2 ratings)
    Professional Services
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Tableau CloudTealium Customer Data Hub
    Likelihood to Recommend
    Tableau
    If you're using Tableau as the primary BI tool, then Tableau Cloud is well suited to publish and share the results with a wide(r) audience. It is well suited for various degrees of self-service proficiency, from pure consumers of analytical work to more advanced users who can use web editing for smaller or larger adjustments, and even for desktop power users who will publish their work to Tableau Cloud. It has many good ways to organize the content and make it easily accessible via search, favorites, folders, collections ("playlists for your data"), or history ("recents"). It might not be ideally suited if there are many on-prem sources to be used (even though there are options to connect them) or if you have very special requirements regarding custom server setup, which is limited in a shared cloud environment like Tableau Cloud.
    Incentivized
    Read full review
    Tealium
    Well suited: Any company that has a variety of data interspersed across multiple systems and is trying to get a more unified understanding of their customer profile—that enriched customer view of having all these disparate data sources and wanting to bring them together in a relatively seamless manner, and then having that more nuanced understanding of the entirety of the customer and being able to action off of it. Which again, I feel like is a core marketing use case.
    Incentivized
    Read full review
    Pros
    Tableau
    • Tableau Online is completely cloud based and that's why the reports and dashboards are accessible even on the go. One doesn't always need to access the office laptop to access the reports.
    • The visualizations are interactive and one can quickly change the level at which they want to view the information. For example, one person might be more interested in looking at the country level performances rather than client level. This is intuitive and one doesn't need to create multiple reports for the same.
    • The feature to ask questions in plain vanilla English language is great and helpful. For quick adhoc fact checks one can simply type what they are looking for and the Natural Language Programming algorithms under the hood parse the query, interpret it and then fetch the results accordingly in a visual form.
    Incentivized
    Read full review
    Tealium
    • Activation in real time - it's really good and you can literally see the information being activated in all other technologies that my clients use, like TikTok, Facebook, Google, et cetera. At the time that a client arrives on your website, you have instant data to enrich the profiles and activate on this channel. So this is really good and it's something that Tealium give us the control in order to do that.
    • The other thing is that you have the power to choose what data you want to collect and what data you do not want to collect. Tealium is particularly very good on doing that.
    Incentivized
    Read full review
    Cons
    Tableau
    • Can be a steep learning curve for new users
    • Modeling and building algorithms aren't always intuitive and take some testing/retesting to ensure it's working as it should
    • Inability to integrate easily with our HRIS platform. Reports are pulled from HRIS at various intervals and uploaded into Tableau
    Incentivized
    Read full review
    Tealium
    • Audiences—don't they technically exist in Tealium? They are just streamed—no count, no backfill, etc.
    • Working backward to identify issues involves lots of clicking in the UI, going from audience to audience attribute, badge to event attribute, and so on.
    • You have to wait for a Real-Time event to see the payload. There is no sample or other option.
    Incentivized
    Read full review
    Likelihood to Renew
    Tableau
    No answers on this topic
    Tealium
    I already know that my company has no plans to discontinue use of Tealium. We are heavily reliant on it due to a huge number of product teams and developers we would have to work with to place tags across many pages. Tealium is already there on the pages, and our application/product teams are familiar with how to integrate it. It is just the simplest way to ensure that new data requirements are implemented in a timely manner.
    Incentivized
    Read full review
    Usability
    Tableau
    Based on comments from our clients, I awarded it this grade. Non-technical customers frequently compliment us on the ease with which they can utilize Tableau Online. Usability is rarely a source of contention amongst our customers. Few complaints have come from me as a user of our internal products.
    Incentivized
    Read full review
    Tealium
    Once you understand how it works and how to implement things, it is a dream and very user friendly. There is the initial learning curve but there are oceans of helpers available to you to help you bridge that initial gap and get going. Take the time to learn it up front and you will never have any problems. And support is great and available to answer questions
    Incentivized
    Read full review
    Reliability and Availability
    Tableau
    No answers on this topic
    Tealium
    It's been flawless as far as I am concerned.
    Incentivized
    Read full review
    Performance
    Tableau
    No answers on this topic
    Tealium
    Sometimes publishing can take longer than expected
    Incentivized
    Read full review
    Support Rating
    Tableau
    I have not had any issues that require customer support from Tableau at this time, which speaks well to Tableau. I have taken an online course with Tableau and it was very professional and well done, so based on that I would assume a similar level of quality for their customer service.
    Incentivized
    Read full review
    Tealium
    The support team often is so quick to respond and so helpful when it comes to working with the needs of my clients and being able to resolve potential shortcomings or technical issues or surrounding the tool. There have been times more recently that I’ve gotten more generic service rather than the tailored experience that I have come to expect.
    Incentivized
    Read full review
    Online Training
    Tableau
    No answers on this topic
    Tealium
    Did what we needed to onboard us onto the platform
    Incentivized
    Read full review
    Implementation Rating
    Tableau
    No answers on this topic
    Tealium
    Implementation had some bumps in the road and it was new for all of us, but for the most part, it was easier than many other implementations we've done with other technologies.
    Incentivized
    Read full review
    Alternatives Considered
    Tableau
    In determining whether to go with Tableau Online versus Alteryx, two important factors stood out in determining our go-to solution. First, while Alteryx is an impressive tool for data cleansing, it did not stack up in terms of data visualization capabilities. Tableau, on the other hand, provided us everything we needed in terms of visualizing our data and analytics. The second factor is cost. Well neither solution would be considered cheap, Tableau was the more cost effective solution for our needs.
    Incentivized
    Read full review
    Tealium
    Tealium Customer Data Hub can do it all in one. Whereas, I think by using multiple Tealium Customer Data Hubs, we can utilize what each tool is really good at. In an ideal world, we'd like to use Tealium Customer Data Hub for everything, but one thing that we struggle with is Audience Segmentation, and we are looking for a one touch solution, without a lot of the work since the data is already there.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Tableau
    No answers on this topic
    Tealium
    Like anything it could be cheaper but we still feel we get value from it.
    Incentivized
    Read full review
    Scalability
    Tableau
    No answers on this topic
    Tealium
    Never had an issue, scales as we use it.
    Incentivized
    Read full review
    Professional Services
    Tableau
    No answers on this topic
    Tealium
    Very easy to work with and relatively cost effective
    Incentivized
    Read full review
    Return on Investment
    Tableau
    • When we release new products, we are now able to quickly see data and toggle between current periods and previous to see performance
    • Generating new reports requires less IT time to build
    • Data can be shared across many different device types
    • We now have integration where our customers can extract data from our software more easily-this was a big ask from our customers
    Incentivized
    Read full review
    Tealium
    • There has been a near immeasurable return on customer data and improvement of our quality for our physical products due to be in tune with the customer. This has changed our way of doing things for the better to gain a better flow and overall workplace experience.
    • A negative is that Tealium AudienceStream becomes harder to manuever and use data analytics for when a database has been existing for a fairly large amount of time. It goes from an agile ship to a huge vessel that takes many components to be able to move.
    Incentivized
    Read full review
    ScreenShots

    Tealium Customer Data Hub Screenshots

    Screenshot of Data Supply ChainScreenshot of Data LayerScreenshot of Connector MarketplaceScreenshot of Live Event TrackingScreenshot of AudienceStream Dashboard