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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Webflow

    Score8.5 out of 10
    N/AWebflow is a Website Experience Platform for modern marketing teams, used to visually build, manage, and optimize websites that offer both the consumer experience teams expect and enterprise-grade performance and scale.

    $18

    per month

    WooCommerce

    Score8.5 out of 10
    N/AWooCommerce is an eCommerce plugin for WordPress, developed by WooThemes (recently acquired by Automattic). Like WordPress, it is designed to be an extendable, adaptable, open-sourced platform. WooCommerce allows merchants to sell physical products, downloadables, or services.

    $0

    Pricing
    WebflowWooCommerce
    Editions & Modules
    Basic
    $18
    per month
    CMS
    $29
    per month
    Ecommerce - Standard
    $42
    per month
    Business
    $49
    per month
    Ecommerce - Plus
    $84
    per month
    Ecommerce - Advanced
    $235
    per month
    Woo Enterprise
    Contact Sales
    Offerings
    Pricing Offerings
    WebflowWooCommerce
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsUp to a 22% discount available for annual pricing.WooCommerce is a free and open-source plugin for WordPress. Merchants can host their WooCommerce store on any private hosting service, or with Automattic directly via WordPress.com. Some added features or services from the WooCommerce Official Marketplace may have one time or subscription pricing.
    More Pricing Information
    Community Pulse
    WebflowWooCommerce
    Considered Both Products
    Webflow
    Chose Webflow
    I would not say it has substitutes for all features of the other platforms, but overall it is better to use and implement. I would like to see Wix's user management, Shopify and WooCommerce's shop features, and WordPress' ability to host big enterprise blog management. The …
    Incentivized
    Automattic
    No answer on this topic
    Key User Insights
    Would buy again
    86%
    Would buy again
    19 Answers
    96%
    Would buy again
    43 Answers
    Delivers good value for the price
    90%
    Delivers good value for the price
    19 Answers
    96%
    Delivers good value for the price
    43 Answers
    Happy with the feature set
    86%
    Happy with the feature set
    19 Answers
    89%
    Happy with the feature set
    40 Answers
    Lived up to sales and marketing promises
    84%
    Lived up to sales and marketing promises
    16 Answers
    95%
    Lived up to sales and marketing promises
    37 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    18 Answers
    88%
    Implementation went as expected
    36 Answers
    Features
    WebflowWooCommerce
    Security
    Comparison of Security features of Webflow and WooCommerce
    Feature
    Webflow
    7.8
    16 Ratings
    6% below category average
    WooCommerce
    -
    Ratings
    Role-based user permissions7.816 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Webflow and WooCommerce
    Feature
    Webflow
    8.3
    13 Ratings
    6% above category average
    WooCommerce
    -
    Ratings
    API8.213 Ratings00 Ratings
    Internationalization / multi-language8.311 Ratings00 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Webflow and WooCommerce
    Feature
    Webflow
    8.1
    19 Ratings
    3% above category average
    WooCommerce
    -
    Ratings
    WYSIWYG editor8.019 Ratings00 Ratings
    Code quality / cleanliness8.418 Ratings00 Ratings
    Admin section6.619 Ratings00 Ratings
    Page templates8.118 Ratings00 Ratings
    Library of website themes8.315 Ratings00 Ratings
    Mobile optimization / responsive design9.519 Ratings00 Ratings
    Publishing workflow8.518 Ratings00 Ratings
    Form generator7.115 Ratings00 Ratings
    Web Content Management
    Comparison of Web Content Management features of Webflow and WooCommerce
    Feature
    Webflow
    7.4
    19 Ratings
    2% below category average
    WooCommerce
    -
    Ratings
    Content taxonomy6.914 Ratings00 Ratings
    SEO support8.416 Ratings00 Ratings
    Bulk management6.416 Ratings00 Ratings
    Availability / breadth of extensions7.417 Ratings00 Ratings
    Community / comment management7.613 Ratings00 Ratings
    Online Storefront
    Comparison of Online Storefront features of Webflow and WooCommerce
    Feature
    Webflow
    -
    Ratings
    WooCommerce
    8.0
    96 Ratings
    2% above category average
    Product catalog & listings00 Ratings8.095 Ratings
    Product management00 Ratings8.096 Ratings
    Bulk product upload00 Ratings7.178 Ratings
    Branding00 Ratings7.383 Ratings
    Mobile storefront00 Ratings9.388 Ratings
    Product variations00 Ratings8.088 Ratings
    Website integration00 Ratings9.596 Ratings
    Visual customization00 Ratings7.392 Ratings
    CMS00 Ratings7.974 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of Webflow and WooCommerce
    Feature
    Webflow
    -
    Ratings
    WooCommerce
    6.1
    91 Ratings
    23% below category average
    Abandoned cart recovery00 Ratings5.359 Ratings
    Checkout user experience00 Ratings6.991 Ratings
    Online Payment System
    Comparison of Online Payment System features of Webflow and WooCommerce
    Feature
    Webflow
    -
    Ratings
    WooCommerce
    8.5
    85 Ratings
    2% above category average
    eCommerce security00 Ratings8.585 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of Webflow and WooCommerce
    Feature
    Webflow
    -
    Ratings
    WooCommerce
    6.4
    94 Ratings
    18% below category average
    Promotions & discounts00 Ratings7.591 Ratings
    Personalized recommendations00 Ratings5.374 Ratings
    SEO00 Ratings6.583 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of Webflow and WooCommerce
    Feature
    Webflow
    -
    Ratings
    WooCommerce
    7.9
    93 Ratings
    2% below category average
    Multi-site management00 Ratings6.747 Ratings
    Order processing00 Ratings8.491 Ratings
    Inventory management00 Ratings8.290 Ratings
    Shipping00 Ratings8.584 Ratings
    Custom functionality00 Ratings7.886 Ratings
    Best Alternatives
    WebflowWooCommerce
    Small Businesses
    Umbraco CMS
    Score7 out of 10
    Ecwid by Lightspeed
    Score10 out of 10
    Medium-sized Companies
    Square Online
    Score7.7 out of 10
    Shopify
    Score8.7 out of 10
    Enterprises
    RWS Tridion Sites
    Score9 out of 10
    IBM Digital Commerce
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    WebflowWooCommerce
    Likelihood to Recommend
    8.6
    (22 ratings)
    8.9
    (95 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    7.0
    (4 ratings)
    Usability
    8.5
    (14 ratings)
    8.1
    (12 ratings)
    Availability
    1.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    1.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    6.5
    (3 ratings)
    5.0
    (1 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    1.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    WebflowWooCommerce
    Likelihood to Recommend
    Webflow
    Since the purpose in my case is to build a small professional looking site to present project outcomes and other research, I can create custom fields and design experimentations. Webflow builds sites that are super professional, with many amazing templates that don't look cheap. Additionally, I can test responsive layouts. Apart from this, I used 1-2 static pages to illustrate key findings for example what a multilingual site could look like with screenshots without needing CMS in free version, which are all the valuable skills to acquire. Compared to WordPress, Webflow is expensive with limited free features, although it has really cool additional features that will make the site I build stand out.
    Incentivized
    Read full review
    Automattic
    WooCommerce is best suited to customers whose website is built on the WordPress platform, and whose development team has a good understanding of plug-in implementation. If your website is not built on WordPress, but on Laravel or React (or any other non WordPress technology), then WooCommerce is not for you. WooCommerce is also great for customers who just need a simple online shopping experience. If your needs involve more complex or immersive features such as timed discounts, pick up locations, delivery reminders, or post shopping feedback surveys, know that you will need to purchase additional add-ons to make to get these features using WooCommerce set up on WordPress.
    Incentivized
    Read full review
    Pros
    Webflow
    • Saves time- because I don't have to do double entry of content.
    • It saves money. I like that it is an all-in-one system, so I don't have to host elsewhere.
    • Flexibility - Webflow provides me with a lot of flexibility in my webpage design, allowing me to adjust pages as needed, depending on the content types.
    Incentivized
    Read full review
    Automattic
    • Free base package means I can use it when I need to and not pay for it when I'm not using it
    • I can customize the e-commerce options and integrate the calendar booking
    • Payment processing is quick and easy and I can choose my provider
    Incentivized
    Read full review
    Cons
    Webflow
    • Brand recognition is still behind WordPress, which can make it a challenging sell for clients looking to play it safe in their CMS decision.
    • The CMS is ideal for smaller datasets, but higher content sites introduce some minor challenges.
    • Alignment between designers and developers is key prior to implementation. The flexibility of the platform requires careful planning to avoid over-engineering.
    Incentivized
    Read full review
    Automattic
    • Because of how the Wordpress database is structured, WooCommerce isn't great for large or complex e-commerce sites.
    • More out-of-the-box options would be nice within the base software.
    • Because add-on plugins are developed by 3rd parties, sometimes you get conflicts that break things.
    Incentivized
    Read full review
    Likelihood to Renew
    Webflow
    It's the perfect balance of GUI and code control
    Incentivized
    Read full review
    Automattic
    Despite very rare glitches, more connected to an excessive number of plugins, that affect the speed of the site, we are extremely satisfied with the platform, the ability to import and export products, even though we just export them, as we have our proprietary system for updating inventories. We love the ease of upgrading, enhancing, innovating, and the freedom we have to do whatever we want, which is a plus, when you consider Shopify can take down your whole store as they please, if they think you aren't abiding to their TOS or their ever changing set of rules.
    Incentivized
    Read full review
    Usability
    Webflow
    Webflow is very easy for a beginner to get started with and achieve good results, but to achieve an expert level of understanding requires experience and some web development knowledge. HTML5, CSS3 and JavaScript knowledge aren't required to use Webflow, but an expert will know BEM class naming patterns, be able to create reusable elements and design systems, and add 3rd party integrations that require custom code.
    Incentivized
    Read full review
    Automattic
    It is built on the Wordpress platform, so there are some quirks compared to a dedicated e-commerce product, but it is very intuitive and easy to use, especially for anyone with Wordpress experience. There are numerous great support articles and learning resources available. Significant customization can be achieved with plugins vs other eCommerce platforms, which may require more custom code and have fewer plugin options.
    Incentivized
    Read full review
    Reliability and Availability
    Webflow
    In my experience, their customer service is an absolute joke, I tried reaching out to them they took forever. I had to keep following up with them as if they never received it in the first place. It’s a new platform, so guidance is needed. Tried the university they offer, in my opinion, it is completely useless, I would just completely move on from this website.
    Read full review
    Automattic
    No answers on this topic
    Performance
    Webflow
    In my opinion, it is horrible, the rendering takes forever. I have the newest MacBook and the platform will still lag and slow down on me. I’m not a developer, I am a designer which makes it worst because I am using the features they are providing not extra coding features. In my opinion, it is a horrible platform really, stay away.
    Read full review
    Automattic
    No answers on this topic
    Support Rating
    Webflow
    I haven't had to engage them from a support perspective; however, there is a considerable user community for tips/ideas/troubleshooting and the like. I believe the Pro plan supports additional resources but we didn't find that the cost justified the outcome. Overall the need for support has been relatively minor.
    Incentivized
    Read full review
    Automattic
    not muh support
    Read full review
    Alternatives Considered
    Webflow
    A lot more design control and easier to create a custom site, and then also to scale that site going forward. There's a lot about WordPress I miss, though, when it comes to managing a blog—user permissions, SEO control, edit HTML version of posts.
    Incentivized
    Read full review
    Automattic
    We were pretty sure we wanted a WordPress site so that we had more control over the site itself, having been burned by third-party vendor sites before. The fact that WooCommerce integrates so well with WordPress was a big selling point for us. Magento would have been too heavy of a lift for our small dev team and we didn't want to rely on Shopify or BigCommerce (though all of those products could have their merits for other projects or clients).
    Incentivized
    Read full review
    Scalability
    Webflow
    I feel it doesn’t perform the way it’s supposed to and it doesn’t have any beneficial factors to it. In my opinion, there is no reason to use a platform like this when Wix and Shopify, and WordPress exist. I believe Webflow is a platform that shouldn’t exist and it’s only popular because of the hype it received. I tried it and hate it completely.
    Read full review
    Automattic
    No answers on this topic
    Return on Investment
    Webflow
    • Webflow vast marketing makes it easy for me to sell the product
    • Webflow has been growing so much in recent year that more and more clients ask for it, and the demand is only increasing.
    • Big companies understand the power of Webflow and big companies tend to have a large budget for their web projects.
    Incentivized
    Read full review
    Automattic
    • Positive: low cost to start up, and allowed us to start selling right away.
    • Negative: better plug-ins have a high cost of entry. For example if you want to do subscriptions you need a paid plugin for it.
    • Positive: easily integrates with PayPal and Stripe.
    Incentivized
    Read full review
    ScreenShots

    WooCommerce Screenshots

    Screenshot of a single product and description.Screenshot of WooCommerce checkout blocks.Screenshot of WooCommerce settings.Screenshot of WooCommerce product editing.Screenshot of WooCommerce products listing.