Name: Optimized Sales & Marketing
Rating: 9.1 (3 reviews)
Author: ORM Technologies

Customer Success Management Training

Customer Training

Help Desk

Web and Video Conferencing

Customer Support

Accessibility Testing

Continuous Integration

Feature Management

Development

Virtual Classroom

Education

Business Intelligence (BI)

Collaboration

Enterprise

Accounting

SaaS Spend Management

Treasury Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Employee Onboarding

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

AIOps

API Management

Cloud Storage

Configuration Management

Custom Software Development Services

Cybersecurity Consulting

Database-as-a-Service (DBaaS)

Fraud Detection

Game Engine

Integration Platform as a Service (iPaaS)

LAN Switches

Managed Detection and Response (MDR)

Managed Public Cloud Infrastructure

Mobile Data Security

Network Behavior Analysis

Network Performance Monitoring

Sensitive Data Discovery

Service Desk Outsourcing

Software Composition Analysis (SCA)

Vendor Risk Management

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Ecommerce Personalization

Email Marketing

Market Research

Marketing Automation

Marketing Resource Management

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

Project Management

Professional Services

Customer Onboarding

Customer Relationship Management (CRM)

Point of Sale

Sales Enablement

Sales Incentive Compensation Management

Sales Performance Management

eCommerce Analytics

Sales

Cloud Infrastructure Entitlement Management

Cloud Security Posture Management

Secure Service Edge (SSE)

Security

Banking

Church Management

Financial Services CRM

Geographic Information

Internet of Medical Things

Medical Office EMR & EHR

Mental Health

Online Voting

Revenue Cycle Management (RCM)

Vertical-Specific

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### Customized Reporting
Users consistently praise Optimized Sales & Marketing for its robust customized reporting capabilities. The ability to tailor reports to specific needs, drill down into detailed data, and create custom dashboards for different teams and stakeholders has been a standout feature for many users. While some have noted minor issues like slow loading times and limitations in customizing touchpoints based on position, the overall sentiment remains positive towards the platform's reporting functionalities. The ease of use and the depth of insights provided through customized reporting have been key factors in enhancing users' marketing and sales strategies.

### Data Visualization
Users generally praise the ORM tool for its robust data visualization capabilities. While some users appreciate the highly complex and user-friendly dashboards that simplify intricate information effectively, others have expressed concerns about the platform's slow loading times due to processing large volumes of data. Despite some minor drawbacks, the ORM tool seems to excel in providing actionable insights and aiding in informed decision-making through its visualization features.

### Marketing Attribution
Users consistently praise ORM Tech's marketing attribution capabilities. They highlight the platform's ability to provide valuable insights into campaign performance and contribution to the sales pipeline. Clients appreciate the customizable nature of the attribution model, allowing them to allocate resources based on their preferred weightings. While some users mention the need for internal resources to fully leverage the tool, overall, ORM Tech is commended for its support in implementing and optimizing the attribution system. Additionally, the platform's compatibility with highly customized CRM and marketing automation systems is lauded for enabling unique attribution methods tailored to specific business needs.

### Predictive Analytics
Users generally praise Optimized Sales & Marketing's advanced predictive analytics capabilities. The tool's predictive analytics feature has garnered positive feedback for its ability to accurately predict and optimize revenue goals. Users appreciate the platform's powerful reporting capabilities that provide unparalleled insights into sales and marketing data. Additionally, the tool's predictive algorithms have been commended for their accuracy and efficiency in forecasting future trends. Despite some initial challenges in customization, users have found that once implemented, the predictive analytics functionalities have significantly enhanced their decision-making processes and strategic planning.

### Sales Forecasting
Users consistently praise Optimized Sales & Marketing for its accurate and insightful sales forecasting capabilities. The platform's ability to predict customer behavior and identify potential opportunities for renewal or additional purchases has proven invaluable for optimizing sales and marketing strategies. Customers appreciate the platform's tailored approach to forecasting, which aligns well with their unique business needs and helps them make informed decisions to drive revenue growth.

### Campaign Analysis
Users consistently praise Optimized Sales & Marketing for its robust campaign analysis capabilities, citing it as a key strength in enhancing marketing and sales strategies. The ability to track complaints, brand sentiments, and negative comments has been particularly valuable for users, allowing them to address issues promptly and maintain a positive brand image. Additionally, the integration with popular platforms like Marketo, Salesforce, and HubSpot has streamlined data analysis and forecasting, leading to more informed decision-making. Users appreciate the detailed insights provided by Optimized Sales & Marketing's campaign analysis, enabling them to optimize advertising spend and improve conversion rates effectively.

### Customer Insights
Users consistently highlight ORM Technologies' customer insights capabilities as a key strength, emphasizing the tool's ability to provide accurate analysis, predict revenue goals, and offer valuable optimization insights. The hands-on approach of the ORM team in tailoring the tool to specific business needs is also well-received, with users appreciating the team's responsiveness and the depth of insights provided. Additionally, users express satisfaction with the platform's ability to deliver extreme insights into their business operations, showcasing the overall positive sentiment towards ORM Technologies' customer insights functionalities.

### Market Opportunities
Users have varied opinions on Optimized Sales & Marketing's capabilities in identifying and capitalizing on new business opportunities. While some users praise the platform for its ability to track attribution and enhance sales efforts, others express concerns about the lack of customization options for touchpoints and the limited understanding of organic traffic sources. The platform's ease of use and access to online support are highlighted as strengths, enabling users to effectively monitor revenue and open opportunities. However, the weekly dashboard updates and clunky workflow for creating dashboards are noted as areas for improvement. Despite mixed feedback, Optimized Sales & Marketing's market opportunities functionality remains a point of interest for users seeking to optimize their sales strategies.

### User Feedback and Adaptation
Users seem to have varied opinions on Optimized Sales & Marketing's user feedback and adaptation capabilities. While some praise the ORM team for their fascinating work and express gratitude for their services, others point out issues with certain platforms having unclear design and unfriendly user interfaces. Additionally, concerns were raised about the lack of clarity in some platforms' functionality, particularly in checking the tonality of received messages. It appears that users value the ability to track complaints, brand sentiments, and negative comments, emphasizing the importance of feedback from actual users rather than research agencies.

After analyzing user reviews, it is evident that users have made several common recommendations for software options in the context of considering data processing size and ability to customize:

1. Users recommend selecting a software that has robust data processing capabilities. They emphasize the importance of efficient and accurate handling of large data sets.

2. Users also recommend choosing a software that offers extensive customization options. This allows them to adapt the software to their specific business needs and workflows.

3. Furthermore, users suggest selecting a software that provides a comprehensive set of standard features along with advanced functionality. This ensures that essential business functions are covered while also catering to more complex processes or industry-specific requirements.

In summary, when comparing different software options based on data processing size and ability to customize, users commonly recommend selecting a solution with robust data processing capabilities, extensive customization options, and a balance between standard and advanced features.

Highly Qualified ORM Tool: Many users have found the ORM tool to be highly qualified and impressed with the quality of their services, making it a top choice for improving marketing and sales strategies.

Effective Customized Dashboards: Several reviewers have highlighted the effectiveness of the customized dashboards provided by ORM in answering their marketing questions and improving their social media strategies, demand generation, events, and complex analytics.

Excellent Customer Service: Users consistently praise ORM's customer service as the best feature when dealing with the company. The availability of the ORM team to answer questions and provide technical support is highly appreciated, especially in helping users understand technical sales and marketing details.

Complicated Interface: Some users have found the interface of the tool to be complicated until they become familiar with it, making it tricky to navigate and find certain data sets. They mentioned that it takes time to learn the tool and that there may be undiscovered benefits to using it.

Confusing Reporting Time Frames: Users have expressed frustration with the reporting time frames in the tool, stating that they can be confusing and slow to load. This can make it harder for stakeholders to use reliably and may hinder decision-making processes.

Difficulty in Customization and Integration: Several users have mentioned difficulties in customizing touchpoints, understanding organic traffic, and integrating the tool with internal tech systems or CRM. They feel that the customization options are limited, integration is a painful experience, and certain functionalities are missing.

ORM Technologies provides a highly complex yet user-friendly dashboard that efficiently handles different types of data and delivers real-time insights. Users can gain actionable insights and make informed strategic decisions in real time with the wide range of analytics offered by ORM Technologies. The platform is capable of cleaning, sorting, analyzing, and applying ML-based algorithms to a massive amount of data, providing quicker and more accurate reports and data. This solves the problem of knowing which campaigns and channels are driving value, offering answers to important questions about marketing and sales pipeline development.

Additionally, ORM Technologies helps calculate multi-touch attribution for sales and marketing efforts, validating where to spend money and where to cut. Its easily digestible dashboards provide visibility into books of business, upgrading the entire game for users. With time-saving features and improved resource planning capabilities, users can generate better reports and approach tasks more optimistically and robustly. The platform also aids in tracking complaints, brand sentiments, negative comments, and provides invaluable feedback from actual users of paid advertising campaigns, offering insights not available from research agencies. Overall, ORM Technologies allows users to leverage their sales and marketing data for enhanced decision making, accurate forecasting, pipeline analysis, revenue generation insights, and resource allocation improvements.

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Jungle Scout is a platform for selling on Amazon, from the company of the same name in Austin, TX. Founded in 2015 as an Amazon product research tool, Jungle Scout today features a suite of  business management solutions and market intelligence to help entrepreneurs and brands manage their Amazon businesses.

Basic

Suite

Professional

Jungle Scout

Optimized Sales & Marketing

Predictive sales analytics tools leverage predictive and machine learning capabilities to improve lead acquisition, lead scoring and customer retention. These tools combine internal and external data to predict which leads will buy, so the sales team can focus their attention on the best leads and improve win rates.

Predictive Sales Analytics

Likelihood to Recommend

ORM Technologies

Sales Marketing Manager

Optimized Sales & Marketing 2022-03-21 13:34:35

Intuit Mailchimp

Optimized Sales & Marketing 2022-03-16 04:08:44

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

TrustRadius

Signup forms

Website is easy

Marketing analytics

Extremely expensive

Sales pipeline

Sales managers

Integration process

Support response

Performance analysis

Home

Predictive Sales Analytics Tools

We integrated Optimized Sales &amp; Marketing in our marketing channels two years ago to help us make informed decisions by analyzing data, predicting the outcomes and optimizing sales resource plans.

Enhance sales and marketing performance analysis.
Predict sales pipeline value.
Identify number of new opportunities to advance sales pipeline.

OSM plan that combine both sales and marketing analytics is extremely expensive although it’s worth the outcomes we get.

Sales performance analytics.
Optimized sales resource plans.
Sales pipeline forecast tools.
Robust what-if analysis.
Marketing funnel forecast capabilities.

Optimized Sales & Marketing enables us to view which marketing campaigns performed well on sales pipeline.
Optimal marketing mix capabilities help improve ROI by running the right platforms at the right time.

As Optimized Sales &amp; Marketing is a Cloud-based marketing application, we integrated this into our mailing system. We Automate our marketing mail which we generally send manually. With the help of this, we also organized some marketing campaigns and saw an increase in our sales number. Earlier for this job role, we use 3-4 manpower but now we have reduced that as well.

They doesn't charge any setup fee.
Easily integration process with our system.
Raising ticket for any query and the detailed support response.

Integrating their signup forms over any website is easy but on some CRM sites, it is difficult.

It can predict which opportunity can win or loss.

According to its pricing structure and the feature they are offering, I guess that is worth using this.

Optimized Sales & Marketing

Overview

What is Optimized Sales & Marketing?