Name: Visually, by Rock Content
Rating: 9 (4 reviews)
Author: Rock Content

Communications Outsourcing

Help Desk

Web and Video Conferencing

Customer Support

Batch Management Software

Kubernetes Monitoring

Development

Business Intelligence (BI)

Collaboration

Enterprise Feedback Management

Org Chart

Payment Facilitation

Privacy Policy Generators

Project Portfolio Management

Enterprise

Accounting

Online Trading

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Credentialing

Employee Performance Management

HR Compliance

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

AI Governance

Cloud Storage

Container Management

Endpoint Encryption

File Sync and Share

Fraud Detection

HTML Editors

High Availability Cluster

IT Asset Management

Incident Response

Integration Platform as a Service (iPaaS)

Network Operating Systems

Network Performance Monitoring

Phishing Detection and Response

Remote Monitoring and Management

Software Defined Storage (SDS)

System Monitoring

Traffic Switching

Unified Endpoint Management (UEM)

User Virtualization

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Email Marketing

Graphics

Headless CMS

Market Intelligence

Marketing Automation

Online Reputation Management

Social Media Management

Social Media Publishing

Survey & Forms Building

Web Analytics

Marketing

Project Management

Writing and Proofreading Tools

Professional Services

Customer Relationship Management (CRM)

Social Commerce

Sales

Intrusion Detection

Secure Access Service Edge (SASE)

Security

Auto Repair

Building Information Modeling (BIM)

Emergency Notification

HIPAA Compliance

Homeowner's Association (HOA) Management

Insurance Agency Management

Intelligent Document Processing

Investment Portfolio Management

Retail Analytics

Vertical-Specific

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Visually, by Rock Content acquired in 2019 with ScribbleLive, is a content marketing solution, allowing the user to get visual, video and content creation services, on demand and at scale. Visually is designed to supply the user affordable, premium quality work with creative talent, coordinated through what is described as an easy-to-use marketing collaboration product.

Managed Services + SaaS

Essential

Value

Premium

OutboundEngine

Visually, by Rock Content

Content marketing is any marketing format that involves the creation and sharing of media and publishing content in order to acquire customers. Content Marketing’s basic premise is to provide some valuable information that stops short of a direct sales pitch or call to action, but which seeks to positively influence a customer in some way. This information can be presented in a variety of media, including news, video, white papers, ebooks, infographics, case studies, how-to's, Q&A’s, photos, etc. Content marketing software is designed to assist in building this content by scouring the web for relevant articles and managing and organizing marketing assets.

Content Marketing

Likelihood to Recommend

Content Creation

Content Publishing

Content Reporting & Analytics

Ideation

Content collaboration

Content calendar

Network for content licensing/production

Content hub

Forms / Gated content

Content distribution

Content promotion

Audience profiling and targeting

Closed-loop tracking and reporting

Content performance analytics

Features related to the creation of content for marketing purposes.

Includes tools for creative development, such as ideation workspaces, guides to certain topics or channels, briefs, recommendations, and/or access to agencies.

Approval workflows

Allows users to lay out and track, in some cases automatically, workflows for content approval.

Includes features for collaborating on content that is created internally or commissioned/licensed from external sources.

Allows users to schedule and plan the creation and/or distribution of content.

Includes access to a database of content that can be licensed or a talent network for licensed content production.

Payment/Resource management

Allows users to budget for content creation costs and/or make payments to contractors, agencies, etc.

Features related to the organization and distribution of marketing content.

Platform has a central location, such as a gallery or repository, for organizing all content. This enables easy internal access, and may allow for automated or personalized distribution.

Users can set up forms for lead generation, which can be used to gate content. Forms may pop-up (to gate the site itself) or prompt users to register for a download.

Embedded CTAs

Supports the creation of embedded Calls To Action, which are forms or links embedded in the content or the content stream.

Allows users to push content to different channels, such as social media or websites, from within the tool. This may be handled via integrations.

Includes tools for promoting content by connecting to paid and earned media channels.

Content automation

Allows users to set up automated distribution, personalization and/or curation.

Features related to tracking, measuring, and analyzing content creation processes and content performance.

Determines profiles—types that can be used for segmentation—based on audience behavior or demographics. Helps deliver targeted content via website personalization and/or marketing automation campaigns.

Tracks the impact of content on the buyer’s/customer’s journey and ROI.

Provides insights around how individual pieces of content are performing. Content performance is measured in terms of engagement and/or conversion by piece of content, by channel.

Campaign optimization dashboard

Provides a quick view on content performance and allows users to make changes to which channels and which content is being promoted or displayed.

Competitive analytics

Provides a view on competitors' content performance and/or strategy for comparison.

Content production analytics

Analytics around time and money spent for content production.

Page-level engagement analytics

Analytics around audience engagement with individual pages of content, for a granular look at content performance.

Adobe PhotoShop

Harvest

D3.js

Visually 2016-05-06 20:39:30

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

TrustRadius

Problem solving

Working remotely

Certainly be improved

Data visualization

Get a response

Not very clear

No longer work

Made some changes

New contacts

Project manager

Amount of content

Services company

Ease of communication

Easy to share

Social media

Media channels

Social media channels

Home

Content Marketing Software

I used Visually as a freelancer to both share my work and attract potential clients - it was a terrific channel for this purpose. It also made my visual content easy to share on other social media channels. As an ancillary use case, it was helpful for seeing other high quality visual content for inspiration on new and existing projects.

Staff picks were a great way of sifting through many pieces of content
It was easy to share things uploaded to visual.ly to other social media channels
There is an awesome amount of content on Visually

There is a bias towards infographics (as opposed to 'real' data visualization)
It is not very clear the path between how people who need content get matched up or find creators
Interface was redone too often

Was helpful in attracting clients when I started doing data visualization work
Cost was minimal - it was free to upload and took little time
I have been unable to attract clients lately from visually, so ROI has gone to 0

Visually, by Rock Content

Overview

What is Visually, by Rock Content?