Act-On has great service!
Chris Lesner | TrustRadius Reviewer
May 08, 2019

Act-On has great service!

Score 9 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Act-On Software

We have used Act-On with several clients to help their email marketing efforts. A recent client of ours needed an email marketing solution that would be robust enough to work across different divisions of their company while also giving the ability for people to access and manage different lists... Act-On has been a great solution for them!
  • Has easy to use email automation features.
  • Great list management.
  • Templated email options.
  • Good customer service/support.
  • Could be a lot cheaper.
  • Allow for more contacts at a better rate.
  • More integrations with outside systems.
  • Helps with engaging our current customers on a more automated schedule.
  • Helps with messaging and talking to new leads about product features.
  • I am not sure if we are over-paying for this, compared to what other tools do, but it's working and profitable for us.
Act-On has a much more hands-on customer support focus than any of the other companies that we have worked with that do similar things. They also have a really easy to use platform (however I know they all do). It's one of those products that you feel good when you are using it.
It's great for big teams that need to manage a large email list. We use the email automation features and they work like a charm. Most competitors already have good campaign solutions (as does Act-On), however, the drip campaign process is much easier with Act-On and you have a dedicated account manager who will help make sure you succeed.

Act-On Feature Ratings

WYSIWYG email editor
10
Dynamic content
8
Ability to test dynamic content
8
Landing pages
5
A/B testing
7
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
Lead nurturing
8
Lead scoring and grading
5
Data quality management
5
Automated sales alerts and tasks
6
Event/webinar marketing
9
Social sharing and campaigns
9
Social profile integration
9
Dashboards
10
Standard reports
10
Custom reports
5
API
8
Role-based workflow & approvals
9
Customizability
6
Integration with Salesforce.com
8
Integration with Microsoft Dynamics CRM
8
Integration with SugarCRM
8