Overall Satisfaction with Act-On Software
We have used Act-On with several clients to help their email marketing efforts. A recent client of ours needed an email marketing solution that would be robust enough to work across different divisions of their company while also giving the ability for people to access and manage different lists... Act-On has been a great solution for them!
- Has easy to use email automation features.
- Great list management.
- Templated email options.
- Good customer service/support.
- Could be a lot cheaper.
- Allow for more contacts at a better rate.
- More integrations with outside systems.
- Helps with engaging our current customers on a more automated schedule.
- Helps with messaging and talking to new leads about product features.
- I am not sure if we are over-paying for this, compared to what other tools do, but it's working and profitable for us.
Act-On has a much more hands-on customer support focus than any of the other companies that we have worked with that do similar things. They also have a really easy to use platform (however I know they all do). It's one of those products that you feel good when you are using it.
It's great for big teams that need to manage a large email list. We use the email automation features and they work like a charm. Most competitors already have good campaign solutions (as does Act-On), however, the drip campaign process is much easier with Act-On and you have a dedicated account manager who will help make sure you succeed.