I highly recommend Act-On Software to support your marketing efforts!
March 06, 2025

I highly recommend Act-On Software to support your marketing efforts!

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Act-On Software

I use Act-On Software for email campaigns to multiple audiences, as well as for creating easy-to-use forms, informative landing pages, and even on-line quizzes and contests for our employees. I've been using Act-On since 2016 and the product, like a fine wine, only improves with age. Act-On services have allowed us to improve efficiency on many of our procedures.

Pros

  • DRIP Email Campaigns
  • Landing Page Creation
  • Form building and data collection
  • Image storage and ability to import images into emails and landing pages

Cons

  • I find handling opt-outs and opt-ins challenging.
  • I wish it was easier to find and copy a url from draft and live emails, forms and landing pages.
  • Helps us turn leads into sales
  • Helps us remarket to old leads
  • Helps us promote special events
  • Allows us to market to and track our live webinar leads
  • Allows us to provide custom landing pages for our leads
Act-On Software saves me plenty of time on a daily basis and allows us to keep our message in front of our leads.
Yes. We continually find new uses and ideas for Act-On Software services.
I think Act-On Software is easy to use and, generally speaking, very intuitive.
Superior in every way at a competitive cost.

Do you think Act-On Software delivers good value for the price?

Yes

Are you happy with Act-On Software's feature set?

Yes

Did Act-On Software live up to sales and marketing promises?

Yes

Did implementation of Act-On Software go as expected?

Yes

Would you buy Act-On Software again?

Yes

Act-On Software offers a great product/service and I recommend them all the time. Also, when I submit a help ticket, I usually have an answer and a fix within 24 hours.

Act-On Feature Ratings

9.9
WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
9
Landing pages
10
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
9.7
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
9
Automated sales alerts and tasks
Not Rated
10.0
Event/webinar marketing
10
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
10.0
Dashboards
Not Rated
Standard reports
10
Custom reports
Not Rated
Not Rated
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
Not Rated
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated
Third-party software integrations
Not Rated

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