A great product at an even better price
September 06, 2021

A great product at an even better price

Ryan Snelson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Other

Overall Satisfaction with ActiveCampaign

We use it to fully automate and interstate our entire marketing activity. Its level of inbuilt automation is truly the best I have seen in the market. The site's feature in particular solves the need for devs and web designers involved in building out simple campaigns. Even advanced campaigns are made easy!
  • Website pages
  • Tracking clicks
  • Arranging automation and workflows.
  • ROI is great for the functionality
  • Saves time like no end!
  • Everyone picks it up super easy.
It’s just got so many features that mail chimp does not have. The automation is really second to none. And what you see is what you get editor is super for quickly designing from scratch or one of the many templates. Plus you get far better value for money based on the contact and list count.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

I believe ActiveCampaign is best to build out every aspect of a campaign all in one place. Where I think it could improve (based on my experience) would be its integration into ConnectWise Manage. The creation of tickets/opportunities would be great! I still think this is a great tool for the price.

ActiveCampaign Feature Ratings

WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
8
Landing pages
10
A/B testing
7
Mobile optimization
7
Email deliverability reporting
8
List management
10
Triggered drip sequences
10
Lead nurturing automation
7
Lead scoring and grading
8
Data quality management
10
Automated sales alerts and tasks
10
Calendaring
7
Event/webinar marketing
10
Social sharing and campaigns
8
Social profile integration
8
Dashboards
8
Standard reports
8
Custom reports
6
API
10
Role-based workflow & approvals
10
Customizability
10
Integration with Salesforce.com
7
Integration with Microsoft Dynamics CRM
7
Integration with SugarCRM
7