Adobe Analytics review
March 26, 2025

Adobe Analytics review

Ankit Nagarsheth | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Adobe Analytics

In our organization, We use Adobe Analytics for data analysis and it helps in mapping user journey analysis for our customers.

Pros

  • Cohort analysis
  • Journey flow
  • Freeform tables
  • Visitor trends

Cons

  • More AI chat
  • Ease of training
  • More receipts
  • Adobe Analytics helps to do web analytics in easy to use
  • Adobe Analytics is very intuitive
As Adobe Analytics is old product and has come a long way
For answering traffic sources, for measuring conversion Rates and for fallout reporting
Adobe Analytics is helpful in terms of using analysis workspace

Do you think Adobe Analytics delivers good value for the price?

Yes

Are you happy with Adobe Analytics's feature set?

Yes

Did Adobe Analytics live up to sales and marketing promises?

Yes

Did implementation of Adobe Analytics go as expected?

Yes

Would you buy Adobe Analytics again?

Yes

If asked, I think I am likely to tell a colleague that Adobe Analytics is good for user journey mapping

Adobe Analytics Feature Ratings

Web Analytics
8.7
Traffic Reporting
9
Lead Conversion Tracking
8
Behavior Analysis
9
Bounce Rate Measurement
8
Device and Browser Reporting
9
Pageview Tracking
9
Event Tracking
9
Reporting in real-time
9
Referral Source Tracking
9
Customizable Dashboards
8

Comments

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