A Comprehensive Array of Tools to Win Your Customers
November 07, 2021

A Comprehensive Array of Tools to Win Your Customers

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Modules Used

  • Adobe Experience Manager Sites

Overall Satisfaction with Adobe Experience Manager

[It is] an asset management system [that] basically helps you manage your digital multimedia assets. [The] main benefit of a digital asset management system is that it speeds up the process of I/O operations and usage of all the digital multimedia files within
your team. Adobe Experience Manager is a collection of multiple components, such as [a] content [management] system, digital asset [management] system, as well as [a] cloud service.
  • [It] makes the process more flexible and easier to get our content [on] multiple sites [with] many users from different countries using different languages.
  • [It is a] comprehensible content management system with [an] inline editing facility and drag and drop functions to increase productivity.
  • [It is] helping the team to find target customers geographically and run campaigns globally with more control.
  • [The] platform is [a] bit difficult to learn for someone without a technological background.
  • [The] initial cost is very high so small businesses would not be able to afford Adobe services.
  • [The] technical involvement is so high with the AEM daily operations.
  • We can have multiple teams globally and connect anytime we want.
  • Finding target audiences for advertisement campaigns became [so] much easier than before.
  • One drawback is that the users have to be well trained and [preferably have] more IT knowledge among them to interact with the AEM.
Content Author / Administrator
First of all, I would say the technological advancement it has. AEM consists of a comprehensive web content management system, including more marketing-friendly site templates, easy-to-use developer tools, and AI-powered content generation tools for [a] better customer experience. Second of all, it's a product of [the] Adobe family so we can easily integrate all the other Adobe services whenever we want to.

Do you think Adobe Experience Manager delivers good value for the price?


Are you happy with Adobe Experience Manager's feature set?


Did Adobe Experience Manager live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Adobe Experience Manager go as expected?

I wasn't involved with the implementation phase

Would you buy Adobe Experience Manager again?


Adobe Experience Manager consistently proves that their services are much better than the other competitors. It fills
the gap between creating content and providing [a] streamlined experience by personalizing our customer needs. Adobe Cloud service would increase more benefits, such as syncing data and making them available on multiple channels, plus working with resources across multiple systems.

Adobe Experience Manager Feature Ratings

WYSIWYG editor
Code quality / cleanliness
Admin section
Page templates
Library of website themes
Mobile optimization / responsive design
Publishing workflow
Form generator
Content taxonomy
SEO support
Bulk management
Availability / breadth of extensions
Community / comment management
Internationalization / multi-language
Role-based user permissions