Forever an industry standard. As an SaaS product, it continuously improves.
April 15, 2021

Forever an industry standard. As an SaaS product, it continuously improves.

Carl Grivakis | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Adobe Illustrator CC

Quickest and most robust prototyping tool for logos, light print design such as invitations, iconography, and presentation backgrounds. Adobe Illustrator Creative Cloud is a constant tool, always open on my PC, and is used through 35-50% of my design process from concept creation to execution. New techniques and methods are shared well throughout the web and can be quickly picked up and executed. Shortcuts make the design process quicker and allow for more billable time.

Pros

  • Creating vector graphics for line art icons that can then be exported to Google Slides, or Microsoft Powerpoint, allows for custom graphics versus typical Word Art.
  • The only proper way to execute on a full logo set, the vector elements have been an industry standard, and tools such as shape builder have made the process even faster.
  • Exporting backgrounds to be used in presentations has allowed me to create larger branding options for my client, creating elements to more robustly fulfill their needs.

Cons

  • Illustrator is a powerful program, and that makes it a memory hog, so it makes a powerful computer necessary.
  • Recently made available on the IPAD, the tools are nice, but the Illustrator app doesn't have all of the tools the computer-based program has.
  • Might like to see more integration into photoshop and InDesign, at some level, these could almost all be united into one tool.
  • Vector graphic creation.
  • Variable artboards for asset sizing/resizing.
  • Shape pathfinder tools for adding and subtracting shapes.
  • It's a constant need, but also a constant expense since it went to Software as a Service.
  • New updates add more functionality, so new tips and techniques are always coming out.
  • The load on memory can be difficult for some computers.
  • iPad version isn't complete and has a learning curve.
I used a previous version of Xara, but it just wasn't as intuitive, so I relied on my previous program bias and stuck with Illustrator.

Do you think Adobe Illustrator CC delivers good value for the price?

Yes

Are you happy with Adobe Illustrator CC's feature set?

Yes

Did Adobe Illustrator CC live up to sales and marketing promises?

Yes

Did implementation of Adobe Illustrator CC go as expected?

Yes

Would you buy Adobe Illustrator CC again?

Yes

Illustrator is the king in logo making and development; it's the industry standard. You can also use it to execute the logo suite in a full stationery set, best for single page design, but not for multiple page execution, that should live in InDesign. Illustrator graphics print cleanly regardless of size, so long as they remain vector, but some of the effects might be good to avoid, such as drop shadows, as they are typically rendered as bitmaps.

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