Ahrefs makes SEO easier
Updated February 25, 2020

Ahrefs makes SEO easier

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Ahrefs Site Explorer

We use Ahrefs on a daily basis, to keep track of all our rankings, to create product descriptions that are SEO friendly and as a general guide for all our search engine optimization data. It is also very useful to optimize blog articles and to target specific keywords that have traffic volume.
  • The UR and DR Index are great to measure how the SEO efforts are playing out on a per page (or product) basis.
  • The keywords movement report is very useful as it helps to understand areas that need improvement.
  • I wish they included more than just the first 20 keyword rank positions in their basic monthly plan.
  • Ahrefs has been extremely useful in providing the necessary data to improve the organic traffic to the website.
  • The insight provided by Ahrefs regarding the keywords and phrases for creating blog posts is very useful.
The way Ahrefs presents the data collected is much more intuitive and easy to understand than the way SEMRush offers it.
The interface of Ahrefs is more user-friendly than the one from SEMRush. I can get lost in the way SEMRush presents the data, and their help guides are not as well written as the ones at Ahrefs.
So in general I give Ahrefs a 10/10 in user friendliness.
Their customer support is excellent, they address my concerns in a speedy manner. I have only contacted them by email, and I always get a reply or answer to my question a few hours or sooner after I send the request.
I am very happy with their customer service, I have no complaints.

Do you think Ahrefs delivers good value for the price?


Are you happy with Ahrefs's feature set?


Did Ahrefs live up to sales and marketing promises?


Did implementation of Ahrefs go as expected?


Would you buy Ahrefs again?


Ahrefs is a great tool to have a vision into what is happening and what can be done to improve the SEO rankings. I have tried other tools like SEMRush, but I find Ahrefs a lot easier to use and to make sense of the data. The SEO Toolbar is a wonderful tool as it allows a quickview into any webpage or search as I browse.

Ahrefs Feature Ratings

Keyword analysis
Backlink management
SERP ranking tracking
Page grader
Competitive analysis
Site audit / diagnostics
Site recommendations
Task management
Local SEO
Global SEO
Multi-domain support
Integration with web analytics tools

Evaluating Ahrefs and Competitors

Yes - We were using Semrush previously. I spent a few months on and off, trying to understand the Semrush interface and the data produced. I always found it was not easy to analyze it in order to get a useful picture that made sense into what was going on with our website.
  • Product Features
  • Product Usability
  • Analyst Reports
Ahrefs presents the data in an easy to understand way that makes sense. When I do not understand, there is always a help menu on each of the reports that is very well written. There is also help videos that are to the point helping to understanding the data and results.
When I saw how easy it was to understand why certain words were ranking high and why other keywords were not, I was sold to getting Ahrefs.
I find there is a ton of options and applications you can choose when it comes to picking out a tool to analize your website, it takes time to try them and see if they make sense or if there is actionable data that you can work on right away.The only thing I learned after evaluating different apps is that if I can not understand and make sense of the data in the first 30 minutes, I should not waste any more time in it.

Using Ahrefs

Like to use
Relatively simple
Easy to use
Technical support not required
Well integrated
Quick to learn
Feel confident using
  • Keeping track of the external backlinks (new and lost)
  • Keeping track of the organic keaywords and their ranking on Google
  • The internal backlink analizer is good to have a general view, and identify problems but if you need to change a lot of redirects and internal linking, it is better to use another app, like Sitebulb or Screaming Frog.
This is a wonderful app to keep track of your website's health and positioning in your industry when it comes to Organic Search. It is also very helpful to compare and analyze your competitors and figure out what helps them rank giving you some ideas of what you need to do in order to increase your organic position.