Perfect for small businesses
April 22, 2025
Perfect for small businesses

Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Airtable
We use Airtable to track just about everything. From product development to project management, social media management, inventory, client profiles... just about everything.
The ability to keep records in AT and view them in different ways is what makes the platform so useful. As a product gets developed, it's helpful to see different aspects of it. Starting in ideation, we can easily attach colors and raw materials early on. When we're in production, we can keep inventory numbers, sales data, attached to the same record. When we move into marketing, we can connect that record to similar products, so they're all attached to a project. It's such a good, well rounded way of looking at and keeping track of products, ideas, tasks... anything you can think of, really.
The ability to keep records in AT and view them in different ways is what makes the platform so useful. As a product gets developed, it's helpful to see different aspects of it. Starting in ideation, we can easily attach colors and raw materials early on. When we're in production, we can keep inventory numbers, sales data, attached to the same record. When we move into marketing, we can connect that record to similar products, so they're all attached to a project. It's such a good, well rounded way of looking at and keeping track of products, ideas, tasks... anything you can think of, really.
Pros
- Organization
- Time Management
- Interconnectivity
- AI integration
Cons
- Searchability
- Absolutely worth the price
Airtable is the most user-friendly and adaptive. It's UX/UI is the most aesthetically pleasing (which matters a lot if its what you're staring at every day), and the customizability of having different views and perspectives of the same record is extremely helpful.
It's also a great cloud-based storage place for marketing materials, as it goes beyond simple storage - you can group together, make notes, connect, and comment on assets.
It's also a great cloud-based storage place for marketing materials, as it goes beyond simple storage - you can group together, make notes, connect, and comment on assets.
Do you think Airtable delivers good value for the price?
Yes
Are you happy with Airtable's feature set?
Yes
Did Airtable live up to sales and marketing promises?
Yes
Did implementation of Airtable go as expected?
Yes
Would you buy Airtable again?
Yes
Airtable Feature Ratings
Using Airtable
8 - Airtable keeps all business functions organized. We keep and label social media assets, track and formulate product design, delegate tasks to individual people, and manage CRM/email marketing. The best part about it is all of these things can integrate into one another. A record containing information about a product can be attached to a record about an email, so when creating that email, the product (and all its info) can be easily accessed.
8 - Most of us use it daily for its basic functions - which are all very user friendly.
We do have a programmer on staff who has added some AI integration and trigger automations that have been very helpful. While it may take some skill to set it up, Airtable cooperates well with other platforms for these integrations, and is easy to manage.
We do have a programmer on staff who has added some AI integration and trigger automations that have been very helpful. While it may take some skill to set it up, Airtable cooperates well with other platforms for these integrations, and is easy to manage.
- Product Development
- Task Management
- Asset Library
- Social Media Management
- Product Lifecycle
- Inventory updates
- CRM
- Customer Surveys

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