Perfect for small businesses
April 22, 2025

Perfect for small businesses

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Airtable

We use Airtable to track just about everything. From product development to project management, social media management, inventory, client profiles... just about everything.

The ability to keep records in AT and view them in different ways is what makes the platform so useful. As a product gets developed, it's helpful to see different aspects of it. Starting in ideation, we can easily attach colors and raw materials early on. When we're in production, we can keep inventory numbers, sales data, attached to the same record. When we move into marketing, we can connect that record to similar products, so they're all attached to a project. It's such a good, well rounded way of looking at and keeping track of products, ideas, tasks... anything you can think of, really.

Pros

  • Organization
  • Time Management
  • Interconnectivity
  • AI integration

Cons

  • Searchability
  • Absolutely worth the price
It takes some slight getting used to - but it is overall a very user friendly platform. Customizable and adaptive to all different kinds of business needs. From inventory management to task assignment/review, to product lifecycle tracking, and even social media management. The different ways to view the same record make the platform extremely useful in keeping a small business operation running smooth.
Airtable is the most user-friendly and adaptive. It's UX/UI is the most aesthetically pleasing (which matters a lot if its what you're staring at every day), and the customizability of having different views and perspectives of the same record is extremely helpful.

It's also a great cloud-based storage place for marketing materials, as it goes beyond simple storage - you can group together, make notes, connect, and comment on assets.

Do you think Airtable delivers good value for the price?

Yes

Are you happy with Airtable's feature set?

Yes

Did Airtable live up to sales and marketing promises?

Yes

Did implementation of Airtable go as expected?

Yes

Would you buy Airtable again?

Yes

Airtable is an ideal platform for small and growing businesses to keep track of just about EVERYTHING they need to keep things running smoothly. It's a great way to keep tasks organized, and keep everyone on the same page with progress on all things.

Our company finds the kanban particularly useful, as products go through a lifecycle from ideation to retirement, it's good to keep a database of what is in production, what's working, and what we've tried before.

I can see the platform being challenging with much larger businesses, but for the small to medium businesses I've used the platform with, it is ideal.

Airtable Feature Ratings

Task Management
10
Resource Management
10
Gantt Charts
Not Rated
Scheduling
8
Workflow Automation
9
Team Collaboration
8
Support for Agile Methodology
8
Support for Waterfall Methodology
8
Document Management
9
Email integration
8
Mobile Access
Not Rated
Timesheet Tracking
Not Rated
Change request and Case Management
Not Rated
Budget and Expense Management
Not Rated

Using Airtable

8 - Airtable keeps all business functions organized. We keep and label social media assets, track and formulate product design, delegate tasks to individual people, and manage CRM/email marketing. The best part about it is all of these things can integrate into one another. A record containing information about a product can be attached to a record about an email, so when creating that email, the product (and all its info) can be easily accessed.
8 - Most of us use it daily for its basic functions - which are all very user friendly.

We do have a programmer on staff who has added some AI integration and trigger automations that have been very helpful. While it may take some skill to set it up, Airtable cooperates well with other platforms for these integrations, and is easy to manage.
  • Product Development
  • Task Management
  • Asset Library
  • Social Media Management
  • Product Lifecycle
  • Inventory updates
  • CRM
  • Customer Surveys
It's been a crucial, and integral component of our business' success. Staying ahead of things, organized, and being able to look back on projects to make sure we don't repeat the same mistakes has been important to our on-going improvement as a brand.

Every staff member is trained and satisfied with Airtable, so there wouldn't be any reason to stop.

Comments

More Reviews of Airtable