The Best Platform. The Best Features. The Best Support. The Best People. The Best Business Decision.
November 20, 2021

The Best Platform. The Best Features. The Best Support. The Best People. The Best Business Decision.

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with BigCommerce

We are a wine retailer and use BigCommerce for our online sales. We use the BigCommerce API to tightly integrate the BigCommerce platform with our Retail Management System which runs our brick-and-mortar operations. We moved to BigCommerce nearly two years ago to address several needs including a robust API, optimized one-page checkout, site speed, access to integrated apps, an enterprise-level hosted environment, SaaS solution, headless commerce, highly flexible framework that is easy to modify, offloading of PCI compliance, 24/7/365 phone support in addition to email and ticket systems, professional services, solutions architects and a dedicated account manager. After years of owning source code and hosting our own site on our own servers, we were ready to accept the fact that we simply didn't have the internal resources to keep up with the evolving e-commerce landscape. We knew we needed to move to a hosted solution but still needed the flexibility of being able to develop and deploy customized solutions within our site. We looked at everything from Shopify+ to Magento to Oracle Commerce Cloud to BigCommerce. BigCommerce was the runaway winner as it addressed all of our requirements with ease.
  • Incredibly robust API
  • Highly flexible stencil framework
  • Efficient, streamlined one-page checkout
  • Seamless integration with a wealth of third party solutions like SearchSpring, Signifyd, and more.
  • Support for the product at all levels is incredible
  • Ease of use - our customers have adopted to our BigCommerce site more rapidly than any platform we've been on in the past. We've received consistent praise from our Customers about how easy our site is to use since we switched to BigCommerce.
  • Meta field data can only be edited by the API user that originally created the data. Meta field data is the only data where the API applies this restriction and it's a big pain in the butt for us.
  • BigCommerce one-page checkout is amazing but Shopify still has the best single page checkout in the industry. I would love to see BigCommerce catch up with Shopify in this area. BigCommerce smokes Shopify just about everywhere else.
  • Multi-site: we keep hearing that multi-site will be available soon. This is a standard feature of Shopify+ and is a glaring shortcoming of BigCommerce. I know it's being worked on. Let's get that to market soon!
  • I was disappointed to see BigCommerce have made a push into the B2B space with B2B Bundle. Not only is B2B Bundle weak, it's expensive and feels like it was shoehorned into BigCommerce. [In my opinion] its integration is poor. I wish BigCommerce would focus more on getting their multi-site operational than spending precious resources on a half-baked partnership with a marginally functional B2B solution like B2B Bundle.
  • Organic traffic has increased by 40% / Organic revenue is up 34% since moving to BigCommerce.
  • AOV is up 15% since moving to BigCommerce.
  • Sales are up 80% since moving to BigCommerce.
  • BigCommerce has allowed us to streamline our operations and we are now doing twice as much business without having had to hire any additional staff.
During our busiest sales period when our site was bombarded by traffic and orders, BigCommerce never skipped a beat. I've seen companies at every level of BigCommerce plan do well on the platform.
We use the API to integrate BigCommerce with our Retail Management System which manages our brick-and-mortar. BigCommerce's API is one of the primary reasons we chose BigCommerce for our replatforming. Virtually every aspect of BigCommerce is exposed via an API endpoint. This allows us to do just about anything we want. We keep coming up with new ways to use the API. We recently deployed a Gift Card integration between our brick-and-mortar store and BigCommerce. Now Gift Cards purchased in the store can be used online and vice versa and the balances are synced across both platforms in real-time.
BigCommerce beats all of these platforms on almost every important feature. There are a few places that Shopify is a little better, but it doesn't outweigh BigCommerce dominance in virtually every important category.

Do you think BigCommerce delivers good value for the price?


Are you happy with BigCommerce's feature set?


Did BigCommerce live up to sales and marketing promises?


Did implementation of BigCommerce go as expected?


Would you buy BigCommerce again?


BigCommerce is a tremendous tool for retail e-commerce but I would not recommend it for B2B. Not yet at least. I would recommend BigCommerce to any e-tailer that doesn't have multi-site requirements. I would recommend BigCommerce to any e-tailer that is marginally tech savvy. For the user who is clueless or the company that doesn't have good technical resources, I would only recommend BigCommerce if the prospect was willing to pay for professional services through an agency or consultant. I think Shopify or SquareSpace do a better job of providing a stupid-simple interface. That's not a knock on BigCommerce. I actually prefer BigCommerce's interface and for all but the most basic of businesses, BigCommerce is the hands-down winner. I think BigCommerce is equally well suited for the wine industry as it is for [the] automotive industry. I know of floral businesses that do tremendously well with the platform. I know of hospital gift shops that use BigCommerce to allow customers to order gifts and have them delivered to patients in the hospital. I know BigCommerce has worked tremendously well for selling sporting goods and even firearms. I guess I would say that I would be less confident that BigCommerce would be a good fit for a service oriented industry that sells services or reservations.

BigCommerce Feature Ratings

Product catalog & listings
Product management
Bulk product upload
Mobile storefront
Product variations
Website integration
Visual customization
Abandoned cart recovery
Checkout user experience
eCommerce security
Promotions & discounts
Personalized recommendations
Multi-site management
Order processing
Inventory management
Custom functionality