The Only Scheduling Tool That You Need
May 25, 2021

The Only Scheduling Tool That You Need

Harsh Hingorani ⚡️ | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Buffer

We use Buffer mainly to schedule all our social media posts. It's used by the marketing department.

It helps us save time and extra effort of manually going to each and every social media platform and posting content. The fact that multiple users can use it, helps us streamline the maker and checker process so that nothing goes wrong.
  • Accurate Scheduling Functionality
  • Social Media Calendar
  • Multiple Users
  • Draft Posts
  • Direct posting functionality for Instagram
  • Content recommendation
  • Advanced social media stats
  • Increased efficiency
  • Helped in time management
  • Access control functionality helped to avoid any incorrect posts
The reason for selecting Buffer was mainly due to good UI and easy to use functionality. Hootsuite was not that user friendly and a bit complicated. Buffer is more straight forward and easy to use when you compare it with Hootsuite. Also, I like Buffer's mobile friendliness more than Hootsuite.

Do you think Buffer delivers good value for the price?

Yes

Are you happy with Buffer's feature set?

No

Did Buffer live up to sales and marketing promises?

Yes

Did implementation of Buffer go as expected?

I wasn't involved with the implementation phase

Would you buy Buffer again?

Yes

As I mentioned previously, Buffer is user friendly. Especially, Buffer's app is smooth and I can schedule or track the results of the posts on the go. Though, in some mobile phones the website on google chrome doesn't work well. But it's decent enough to do the regular tasks and more.
I have contacted Buffer support thrice. Everytime I contact them, they are very responsive. Some of the team members actually help you till the query is not resolved even if it's out of their scope. Response time of Buffer support emails are within 24 hours usually but sometimes they reply within 48 hours in case of any technical issues.
[Buffer] is best suited for any firm that wants to stay active on social media.

A typical scenario would be - Mr. A who is a social media manager - maintains the content and creative bank every month. If he doesn't uses a tool like buffer, he will end up spending a lot of time scheduling the posts. Using buffer, he can schedule the posts for the entire month.

Buffer Feature Ratings

Content planning and scheduling
3
Content optimization
2
Workflow management
5
Not Rated
Campaign success analytics
6
Role-based user permissions & privileges
6
Mobile access
7