Easy and flexible landing page tool

Folloze recently launched their page builder 3.0. We've found this new version to be very flexible in terms of content arrangement, modules, and more streamlined with regard to uploading content and easily being able to arrange it. The color selection for CTAs is still inflexible, which is our only peeve, but the Folloze team is aware of this and has told us they're actively working on an update.

The customer success team is GREAT! They check in regularly, are receptive to feedback, and are very responsive, in a timely manner, to any questions or issues we might have. It's a pleasure working with them.

We've used Folloze boards to support our sales team at events, most frequently. We typically will set up a page/board for pre-event solicitations, and then we'll set up another page that can be used during the event where the content and the CTA are a little different. Setting up the boards is very fast, and we embed Marketo forms for lead capture, which has also been very easy to do. Then we're able to retarget visitors or collect additional information about people who might visit the page but who don't fill out the lead capture form because we have the tool hooked into our Dun and Bradstreet Rev.Up tools. This flow has been very helpful for identifying new leads.

We also use Folloze boards for digital ad campaigns, which has been great.

We've found that Folloze is best for running promotions, or for event-based marketing. I could see Folloze not being appropriate for things like being the primary host for things like blogs.