Conversation Intelligence Impacting Revenue
May 12, 2022

Conversation Intelligence Impacting Revenue

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Gong

We use Gong for conversation intelligence and call analytics for coaching, onboarding, and deeper dives into previous calls. The ability to go back and use keywords and trackers to understand previous engagements and use the information for future sales conversations. Also, using it for coaching and onboarding to show best practices to new hires.
  • Gong records and analyzes all calls and meetings
  • Integrates with prospecting and CRM tools
  • Transcribes entire conversation with key words and trackers
  • Ability to analyze and have more concise view of deal dashboard
  • Transparency for action items in opportunities
  • Allow for better use cases for SDRs
  • It has helped drive deals forward with action items for each opportunity
  • It hasn’t shown a true ROI since the value is intangible
  • It’s hard to understand exactly how much the use of the platform actually has on increased revenue
The usability of the platform is fairly easy to put into practice. I do training on the system for every new hire and it’s easy to search for previous calls in my company name, rep name, or by keywords. Navigating the platform is fairly straightforward and intuitive to understand.
We have seen an increase in actionable insights mainly through the deal dashboard. Having a high-level view of all the opportunities in our pipeline and forecasting has helped during pipeline reviews and other forecasting meetings to get a better understanding of the health and velocity in the pipeline.
Gong and Salesloft have similar features regarding conversation intelligence and call analytics but Gong had a forecasting tool that helps in understanding the overall health of the business. The insights that Gong shows during the forecasting make it stand apart from similar systems like Salesloft. Gong has a more intuitive platform as well.

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Salesforce Lightning Platform (formerly Salesforce App Cloud), QuotaPath, Outreach
Gong is well suited in a coaching setting to help reflect on previous conversations to see where improvements can be made. It also pulls in CRM information for a high-level overview of opportunities. It doesn’t have the ability to view and analyze emails or other non-call activities which would be helpful.