Item: Gong
Rating: 9
Author: Verified User

Overall Satisfaction with Gong

Use Cases and Deployment Scope

I use Gong for my client calls, they are seamlessly recorded to ensure I do not miss any part of the discussions. After the call is finished you can review the call, gain feedback on your effectiveness and there is also Next steps and an AI email generation option for follow up.

Pros and Cons

Pros

Call Recording and scoring of each participant
AI generated follow up email
Store calls for review at a later time
Allows for editing of the call to only share certain parts

Cons

Ensure that you stop a call after finished, versus staying on the zoom for the next client call, so you can separate the two
automatically create tasks or to do lists within CRM
have the ability to capture a call even when you are not the organizer

Return on Investment

20% time savings in client follow up
100% better for note taking so that I can stay focused on the call
Get tool for new sellers to learn and master the sales pitch and hear customer feedback

Usability

Gong is so easy to use. The set up to Zoom and Google meet was seamless, and I don't worry about it working because the second I launch a meeting it informs me the recording has started. There are also settings so that only external calls are recorded, which is most valuable in my sales role.

Relevant and Accurate Insights

Gong has an AI generated email option for post call follow up. I use it regularly, but like most AI i use it as a shell and then add to the write up to ensure it has my tone and balance. It doesn't always get the key follow ups perfectly, but it is way better than trying to pull together on my own

Market Trends

Gong has been useful for me to see if there are common themes of customer needs. I have just started using in in the last 3 months, so i need more time to understand true impact, but it is great to have when referencing previous calls to ensure we are all on the same page, or share with other people that were unable to make the call.

Alternatives Considered

I have only used Gong

Key Insights

Do you think Gong delivers good value for the price?

Not sure

Are you happy with Gong's feature set?

Yes

Did Gong live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Gong go as expected?

I wasn't involved with the implementation phase

Would you buy Gong again?

Yes

Other Software Used

Adzooma

Likelihood to Recommend

Gong is great for Sales people trying to capture all details with customer engagement, so it is ideal in that industry. I am not sure if Gong would be as strong of a tool if you are in Law or Finance there might be privacy concerns around what is said and stored.

Gong Feature Ratings

Comments

Please log in to join the conversation

Gong for the win!