Hoosuite is a One-Stop Shop for Social Media Marketing
January 10, 2022

Hoosuite is a One-Stop Shop for Social Media Marketing

Rob Gokee | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Pro

Overall Satisfaction with Hootsuite

As a freelance composer, social media has always been a vital part of my marketing strategy. Running multiple accounts, on multiple platforms, is time-consuming, to say the least. Hootsuite enables me to post from one place, scheduling the same post in many places at once and saves me valuable time.

Pros

  • Scheduling posts.
  • All your social media on one dashboard.
  • Replying to clients promptly from one place.

Cons

  • Price point for individuals is a bit high.
  • Sometimes connectivity to networks is spotty.
  • Faster updates.
  • Time. Hootsuite saves you so much time posting & responding on social media accounts.
  • They were the first to offer post scheduling, which is top-tier.
  • Customer service has a great response time, which saves you downtime.
Hootsuite was the original social media manager, and it's managed to stay on top a decade later because they're innovative, and at the same time, simplistic enough to make it easy for a small business to manage their social media marketing. Sprout also does a great job but at a higher price.
In the decade I've used Hootsuite, I've had very few complaints, and most of those were due to API issues, which are the fault of the social media platform. Their interface is clean and easy to figure out, they've saved me so much time and money over the years. Honestly, without them, I would have quit marketing to some platforms because of time. They've enabled me to be everywhere with a minimal amount of time.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

I often want to blast the same message to multiple platforms at once, which can take up a lot of valuable time. Hootsuite allows you to post multiple messages at once to all of your social media accounts. Their tracking data is amazing - you can see your click-rates, interactions, and schedule posts when they're going to be the most effective. It's an all-in-one social media tool for your business.

Hootsuite Feature Ratings

10.0
Boolean keyword searches
10
Filtering out noise/spam
10
Sentiment analysis
10
Broad channel coverage
10
10.0
Content planning and scheduling
10
Audience targeting
10
Content optimization
10
Workflow management
10
10.0
Automated routing and prioritization
10
Customer interaction histories
10
Bulk actions
10
10.0
Lead generation
10
Content marketing
10
Paid media management
10
Campaigns and promotions
10
10.0
Twitter
10
Facebook
10
LinkedIn
10
Instagram
10
Pinterest
10
YouTube
10
10.0
Campaign success analytics
10
Real-time tracking
10
Competitor analysis
10
10.0
Role-based user permissions & privileges
10
Mobile access
10

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