Great for Scheduling and Planning!
March 12, 2025

Great for Scheduling and Planning!

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Professional

Overall Satisfaction with Hootsuite

My organization mainly uses Hootsuite for content planning and scheduling. It is so helpful to be able to plan content out for multiple social platforms a month or more in advance. Occasionally, we will use Hootsuite to monitor inboxes or check analytics but we mostly use it for planning.

Pros

  • Very easy to use and simple calendar view of all content that is scheduled
  • Social performance score is helpful for us to determine where we need to improve or where we've been doing well
  • The create a post feature is very user friendly and simple to use

Cons

  • On the month calendar view, I wish it showed which platforms posts are published on instead of just saying "2 published"
  • Time saved with scheduling and analyzing best times to post
  • Increased traffic to social accounts and increased follows
It functions really well and provides everything we need for planning and scheduling. There are a few things that could make it better in terms of usability but it gets the job done and does it well so there's not a whole lot to complain about.
Hootsuite allows us to manage our content on all platforms in one place. We are able to ensure that everything being posted is consistent. We can watch in real time the engagement of the audience - responding to comments in one place helps us ensure we're using the appropriate wording, regardless of who is interacting. The calendar keeps us on track so we can manage how often we post.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Hootsuite go as expected?

I wasn't involved with the implementation phase

Would you buy Hootsuite again?

Yes

Hootsuite is well-suited for content planning, content scheduling, analytics review, and managing social platforms in one designated place.

Hootsuite is less appropriate for actual content creation. I think there are other platforms that fulfill that need better.

Hootsuite Feature Ratings

Boolean keyword searches
Not Rated
Filtering out noise/spam
Not Rated
Sentiment analysis
Not Rated
Broad channel coverage
Not Rated
Content planning and scheduling
10
Audience targeting
7
Content optimization
10
Workflow management
8
Automated routing and prioritization
8
Bulk actions
7
Lead generation
Not Rated
Content marketing
7
Paid media management
Not Rated
Campaigns and promotions
7
Twitter
7
Facebook
9
LinkedIn
Not Rated
Instagram
9
Pinterest
Not Rated
YouTube
Not Rated
Campaign success analytics
8
Real-time tracking
8
Competitor analysis
Not Rated
Role-based user permissions & privileges
8
Mobile access
Not Rated

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