A Beginner's Impression of HubSpot
Updated December 23, 2015

A Beginner's Impression of HubSpot

Nick Peterson | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version


Modules Used

  • CTA's, Blogs, Newsletters, etc.

Overall Satisfaction with HubSpot

HubSpot is used by Leighton Interactive's whole organization. We use the program to market ourselves, and our clients. Specifically, we use the program for campaigns, websites, blogs, newsletters, and social media. HubSpot helps us generate leads for our organization and our clients. HubSpot has proven to be essential for our organization. Update: As our agency has expanded, we've grown to use more HubSpot features - such as the HubSpot CRM, Integrations, and Apps. We have been recommending these features to our clients.

  • HubSpot works particularly well when formatting blogs for SEO
  • HubSpot works particularly well when formatting websites for SEO
  • HubSpot excels at formatting and sending eNewsletters
  • HubSpot is an excellent prospecting tool
  • HubSpot can improve upon the image formatting within blogs and websites
  • HubSpot can improve upon specific little day-to-day bugs that happen - such as image spacing not working within blogs and websites
  • The keywords tool could be more intuitive, and fully-featured (similar to Google AdWords Keywords tool)
  • HubSpot development tools could be more intuitive
  • HubSpot has increased the quality and number of leads for our clients
  • HubSpot has increased employee efficiency immensely
  • HubSpot has given our company a platform to focus our content marketing efforts
Would your company benefit from an all-encompassing lead-generating software, social media posting platform, and website/newsletter template generator? If so, you should definitely check out HubSpot. One of its most useful features might be the built-in analytics, which simplifies pretty much everything - there's no need to remember a million different logins and accounts for social media/websites/etc.

Using HubSpot

HubSpot has become an essential part of our company, and I'm positive we will be renewing.

Evaluating HubSpot and Competitors

  • Price
  • Product Features
  • Product Usability
  • Existing Relationship with the Vendor
HubSpot needs to be right for our clients. The tools needs to be fully-featured, yet easy enough for our team and clients to use. The fact that HubSpot offers so many features (blogging, SEO, development, CTAs, social, email, forms, reporting, etc.) is a huge selling feature. We can dig deep when we need to, but HubSpot also allows us to simplify all our results into easy to understand reports.
There are quite a few more marketing softwares on the market that I think we would objectively compare to HubSpot. Marketo, Optify, InfusionSoft, etc. However, one thing that originally drew us to HubSpot was their company culture. Our company holds similar core values, and we believe they offer an abundance of free resources and ideas to help us stay on the cutting edge of marketing.

HubSpot Implementation

I wasn't really present during the implementation process, but I know HubSpot had a huge impact on how our company thought. Before HubSpot, we were a traditional marketing agency focusing on traditional marketing pieces. Now we've become almost exclusively a digital agency focusing on companies using HubSpot and their digital marketing needs.
  • Changed how our company sold, operated, and thought

HubSpot Support

They're very responsive, but they sometimes can't solve my issue on the spot.
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
No escalation required
Immediate help available
Support understands my problem
Support cares about my success
Quick Initial Response

Using HubSpot

I would give it this rating because I've found HubSpot fairly intuitive thus far, although I'm only a relatively new user.
Like to use
Relatively simple
Easy to use
Well integrated
Quick to learn
  • Blogging
  • Newsletters
  • SEO
  • Email
  • Social media (some)
  • CTAs